JIGISHA THAKKAR
Banglore
Summary
Proactive Senior data analyst with 10+years of experience in data visualization, statical analysis in Healthcare and Market research Domain. Possesses the ability to translate complex data into clear insights. Communicative and collaborative with history of improving operation support, corporate growth and revenue.
Overview
12
12
years of professional experience
5
5
years of post-secondary education
Work History
Senior Data Analyst(Healthcare Analyst)
Tata Consultsncy Services
Banglore
09.2011 - Current
- Analyzed and evaluated campaign performance and impact for one of the biggest Healthcare sectors in USA
- Analyzed the data of more than 1000s of campaigns to identify newly eligible patients and to retain old patients as well pharmacy data analytics, Pharmacy service development, RX inventory tracking report analysis and RX inventory Management reports.
- Analyzed and interpreted large amounts of data from 6 channels of campaigns in Healthcare research project to identify trends and find patterns, signals and hidden stories within data.
- Used business objects, business intelligence and other reporting tools to extract data from pharmacy and RX Inventory data and data warehouses.
- Utilized data visualization techniques to present and explain complex data sets.
- Created dashboards to monitor and track key performance indicators for campaigns of different marketing channels.
- Developed complex dashboard and reporting tools to track business performance metrics.
- Updated and developed scripts and queries to extract and analyze data from multiple sources.
- Generated ad-hoc reports to evaluate specific business requirements.
Senior Data Analyst (Marketing Analytics)
Tata Consultancy Services
Vadodara
09.2011 - 12.2019
- Conducted in-depths Marketing Data Analysis using statistical techniques and data visualization tools to identify panel health, shaping pricing decision of leading retailers/manufacturers and consumer behavior.
- Interpret panel health KPIs & data, analyzing results and reports using statistical techniques
- Created and automated data visualizations to present insights and tell compelling stories to leading consumer packaged goods manufacturers/fast-moving consumer goods and retailers.
- Unitize regression Analysis, productive modeling and other advanced analytical methods to optimize marketing strategies.
- Conducted A/B testing to evaluate effectiveness of market segments. And acid test to evaluate panel health.
- Create a dashboards/visualization having insight, accurate ,actionable information and a complete picture of the complex and changing marketplace that companies need to innovate and grow.
- Updated and developed SQL scripts and queries to extract and analyze data from multiple sources.
- Developed and implemented data collection systems and other strategies to optimize statistical efficiency and data quality.
- Provided technical support for troubleshooting analytics and reporting issues.
Education
MBA - Marketing And Finance Management
IBSM
Bombay 06.2008 - 06.2010
Bachelor of Commerce -
Maharaja Sayajirao University
Vadodara 04.2005 - 03.2008
Skills
Data Mapping
undefinedkey Achievements
Service and Commitment Award by TCS for 10 years of dedicated service.
BEST PERFORMER AWARD from the whole department for significantly increasing productivity and quality.
STAR PERFORMER - Significantly increasing Client Satisfaction.
PET ON THE BACK for achieving 99% quality.
On THE SPOT AWARD for providing urgent database.
Timeline
Senior Data Analyst(Healthcare Analyst)
Tata Consultsncy Services
09.2011 - Current
Senior Data Analyst (Marketing Analytics)
Tata Consultancy Services
09.2011 - 12.2019
MBA - Marketing And Finance Management
IBSM
06.2008 - 06.2010
Bachelor of Commerce -
Maharaja Sayajirao University
04.2005 - 03.2008
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