
Results-oriented professional with extensive experience in managing multi-unit operations and leading cross-functional teams. Skilled in optimizing processes, driving revenue growth, and implementing effective marketing strategies to enhance customer satisfaction.
Centre Head / Business Manager | 2015 – Present
Assumed leadership of a key centre, managing full P&L responsibility and driving all facets of the business.
Team Leadership: Manage, train, and mentor a cross-functional team of 8 staff across counselling, sales, and operations, fostering a high-performance culture.
Revenue Growth: Consistently exceed annual sales targets by through strategic walk-in generation and conversion optimization.
Marketing & Lead Generation: Spearhead local marketing initiatives (digital, events, partnerships) that increased qualified walk-ins year-over-year.
Operations Excellence: Streamline centre operations, including admissions, scheduling, and reporting, improving operational efficiency.
Student Success: Maintain a high student satisfaction rate by ensuring quality service delivery and engagement.
Business Head / Regional Manager | 2006 – 2015
Rapidly promoted from Marketing Executive to Centre Head and finally to Business Head, demonstrating strong leadership and business acumen.
Multi-Unit Leadership: Promoted to oversee marketing, sales, and operations for a network of 12 branches, directly contributing to regional revenue growth.
Strategic Marketing: Developed and executed regional marketing strategies that expanded brand presence and increased market share.
Sales Management: Led a large team of counsellors and executives, implementing sales processes that boosted branch performance metrics.
Business Expansion: Played a key role in scaling the network, supporting the launch of new centres and ensuring their operational success.
Sales & Purchase Associate / Manager | 2002 – 2006
Built foundational expertise in customer service, inventory, and sales in a fast-paced retail environment.
Customer Relations: Developed strong customer service skills by managing direct sales and building a loyal clientele.
Inventory & Purchase Management: Handled end-to-end procurement, vendor negotiation, and stock control, optimizing product availability.
Business Operations: Gained hands-on experience in daily cash handling, sales reporting, and store management.
Leadership & Team Management: Multi-unit Operations, P&L Management, Performance Coaching, Strategic Planning
Sales & Marketing: Business Development, Lead Generation, Conversion Funnel Management, Digital & Local Marketing, Brand Promotion
Operations: Process Optimization, Resource Allocation, Budget Management, Vendor Relations
Client Relations: Counselling, Customer Success, Relationship Management, Conflict Resolution