JINOL SHAJI
Summary
Results-driven Senior Research Manager with nearly 4 years of expertise in qualitative research at leading market research organisations (Kantar, Ipsos). Proven track record leading 40+ complex research projects across e-commerce, ed-tech, FMCG, gaming, tobacco and home furniture sectors. Expert in research methodology, questionnaire design, data analysis, and translating consumer insights into strategic business recommendations.
Overview
4
4
years of professional experience
2
2
Certifications
Work History
SENIOR RESEARCH MANAGER
Kantar
Bengaluru
02.2024 - Current
- Led 20+ qualitative research projects end-to-end (research design, data collection, analysis, synthesis) for 10+ major global brands across e-commerce, ed-tech, FMCG, gaming, and home furniture sectors, delivering comprehensive research deliverables on schedule
- Synthesized complex qualitative data and client briefs into strategic presentations and actionable consumer insights, directly contributing to client decision-making processes and brand performance
- Designed multiple customized questionnaires and discussion guides for recruitment, focus group discussions, and in-depth interviews across multiple industry verticals
- Managed end-to-end qualitative research studies, including defining value such as premiumness, campaign evaluation, pack design evaluations, product evaluations (FMCG, tobacco), concept testing, and segmentation analysis, delivering comprehensive and impactful research methodologies.
- Coordinated cross-functional teams and managed client relationships across multiple time zones to ensure project alignment, and timeline adherence
- Implemented research best practices and quality assurance standards
- Conducted research interviews and focus group discussions, managing participant recruitment, data collection protocols, and ensuring ethical research practices
RESEARCH EXECUTIVE
Ipsos Research Private Ltd.
Bengaluru
02.2022 - 02.2024
- Coordinated and executed multiple qualitative research projects across diverse industry verticals, managing complete project lifecycle from proposal writing through final report delivery and client presentations
- Analyzed complex qualitative data, synthesizing research findings into clear, actionable insights and strategic recommendations for senior management
- Developed comprehensive research reports and PowerPoint presentations, translating complex research data and consumer insights into understandable, visually compelling narratives for non-technical audiences
- Managed various research study types including pack design evaluations, product evaluations, concept testing, and market segmentation studies
- Converted detailed client briefs into comprehensive research proposals, outlining research methodology, project timelines, resource allocation, and budget requirements
- Designed and implemented recruitment questionnaires and discussion guides for qualitative research studies (FGD, IDI, ethnographic research), ensuring alignment with research objectives
- Collaborated with teams to design and implement research studies.
Education
Master of Science - Psychology
Amity University
Mumbai06-2022
Bachelor of Science (B.Sc) - Psychology
Mount Carmel College, Mahatma Gandhi University
Kerala01.2020
Skills
- Qualitative Research
- Qualitative Study Design
- Questionnaire Development
- Focus Group Discussion (FGD)
- In-depth Interviews (IDI)
- Data Collection
- Insight Generation
- Research Reporting
- Data Interpretation
- Microsoft Excel
- Microsoft PowerPoint
- Microsoft Word
- Project Management
- Client Management
- Team Collaboration
- Communication
- Problem Solving
Languages
- English
- Malayalam
- Hindi
Certification
Conducting Remote UX Research Interview
Timeline
SENIOR RESEARCH MANAGER
Kantar
02.2024 - Current
RESEARCH EXECUTIVE
Ipsos Research Private Ltd.
02.2022 - 02.2024
Master of Science - Psychology
Amity University
Bachelor of Science (B.Sc) - Psychology
Mount Carmel College, Mahatma Gandhi University