Jitha Joseph

Hands own experience in delivering content for more
than 20 retailers including Amazon, Walmart,
simultaneously using different platforms.
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Good knowledge in tools and platforms SALSIFY,
Syndigo, TAB, Kwery, stibo, pipeline
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Handling all operations related to Akeneo PIM, UNBXD,
Magento, VXeed to meet client requests and
Implemented process improvement to shape
organizational culture, optimize procedures for higher
efficiency and help company evolve and grow.
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Established strong vendor relationships to maintain
and support business.
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Actively listened to client requests, confirming full
understanding before addressing concerns.
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Identified issues, analyzed information and provided
solutions to problems.
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Developed insights on marketing campaigns to assess
performance against goals.
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Worked with third-party partners to coordinate website
merchandising activity. Documented integration issues
and vulnerabilities and outlined improvement
recommendations.
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Created successful test scripts to test new feature and
reviewed all test cases and test scripts for quality and
identified additional areas to review.
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Implemented process improvement to shape organizational culture, optimize procedures for higher
efficiency and help company evolve and grow.

Managing SEO and day-to-day activities by
coordinating with different departments.
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Maintain website by ensuring good technical and
non-technical parameters.
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Prepared a variety of different written
communications, reports, and documents to ensure
smooth operations.
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Developed team communications and information for
meetings.
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Increased customer satisfaction by resolving product
or service-related issues.
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Developed and implemented performance
improvement strategies and plans to promote
continuous improvement.
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• Improved organic search traffic with high-quality backlink acquisition and link-building techniques.
Conducted comprehensive keyword research for
targeted content creation and optimization.
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Enhanced website rankings by implementing effective
on-page and off-page SEO strategies.
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Collaborated with web developers to ensure SEO best
practices were consistently applied across all site
elements.
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Contributed to the growth of the company's online
presence by leading a cross-functional team of
designers, writers, and developers focused on
delivering exceptional digital experiences.

• Managed project scope, status, documentation and
  delivered advanced customization by configuration
  for e-commerce website solutions.
  Oversaw quality assurance objectives, spanning
  features to website and worked with customers or
  prospective customers to develop integrated
  solutions.
  •
  Created and implemented innovative business
  solutions to support corporate objectives and worked
  closely with product teams to define and prioritize
  partner feature requests
  •
  Assisted development and digital marketing teams in
  responses to customer and prospective customer
  evaluations, escalations and technical requirements
  documents.
  •
  Created strong relationships with key decision makers
  as trusted consultant of e-commerce product line also
  conducted research to evaluate systems design and
  process efficiency.
  •
  Worked with clients post-implementation on usertesting, debugging, support and maintenance.
  •
  Conducted post-sale requirements gathering, analysis,
  and documentation.

Generate and update website content (products,
content, promotions) and work with agencies to build
traffic & sales via the website (PPC agency, email
marketing provider, e-commerce provider, etc).
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Plan, define and implement website changes and
functional improvements along with maintains and
updating online marketing plan for website
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Understanding of disciplines required to drive traffic to
retail websites (PPC, email marketing, link generation,
online PR, SEO, offline marketing and PR, affiliate
programme).
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Experience on WooCommerce and Opencart and
Investigate and report any operational/technical
issues arising
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Scope and document ongoing website functional
projects /improvements and testing functional projects
/improvements
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• Increased attendance by 75% through effective social
Certifications
Education
Personal Details
Declaration
Product Engineer/Catalogue Specialist
media management, e-mail marketing programs or
online advertising.
Leveraged Google Analytics and AB testing to monitor
effectiveness of online marketing strategies, website
content and user experience.
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Liaised with digital marketing professionals to
incorporate e-commerce objectives in social mediaplatform management.
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Creating SEO friendly product catalogue along with
specifications and detail product description.
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Managed all facets of business operations, including
financial tracking and inventory coordination.
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Conducted research, gathered information from
multiple sources and presented results.