Joanna John Selvaraj

Detail-oriented professional with five years of experience in US Individual Taxation and Financial Crime Compliance. Specialises in financial research, due diligence, risk assessment, and stakeholder coordination. Seeking to transition into Strategic Communications and Corporate Affairs, leveraging analytical expertise and growing capabilities in PR, advertising, and digital marketing to connect complex business issues with effective communication.

• MAT (Management Aptitude Test)– AIMA: Composite Score – 699.5; Percentile – 93.79.
• MBA: Graduated with Distinction.
• Campus Placement: Selected in the first placement list; 20 students selected out of approximately 150 applicants.

Undergraduate Research – Madras Christian College | 2016

• Conducted research on health insurance companies and their Third-Party Administrators (TPAs).

MBA Research – Kristu Jayanti University | 2021

• Research project: A Study on the Effect of Anxiety on Panic Buying Behaviour of FMCG Products During COVID-19.
• Examined the relationship between consumer anxiety and panic-buying behaviour during the COVID-19 pandemic.

Organizational Study – World Vision India | 2021

• Undertook an organizational study examining the structure, operations and functioning of World Vision India.

Entrepreneurial Project – Ventura | 2019

• Developed a business concept centered on producing biodegradable disposable cutlery and plates using hay as a sustainable alternative to conventional disposable products.
• Selected as a finalist in Ventura, the institution's business plan competition.

Communication & Interpersonal Skills

• Neuro-Linguistic Practitioner and Life Coach – NLP Coaching Academy, Vikram Dhar.
• EY – Certification in Communicating Impactfully.
• SWAYAM – Managerial Skills in Interpersonal Dynamics.

Marketing, Advertising & Digital Marketing

• Udemy – Product Marketing: Go-to-Market Strategy.
• Udemy – 150 Digital Marketing Growth Hacks for Business.
• Udemy – Digital Marketing.
• Udemy – Professional Diploma in Advertising and Public Relations.
• Udemy – Strategic Public Relations and Communication Management.

Artificial Intelligence & Emerging Technology

• EY – Generative AI to Agentic AI: Market Trends, Client Impact and Workforce Evolution.
• Prompt Engineering.
• Agent Creation in AI – Bootcamp.

Economics & Business

• Udemy – Market Forces of Demand, Supply and Equilibrium.
• Udemy – Behavioral Economics.

Leadership & Event Management

• 2015 – Participated in Ad zap as part of the MCC team at intercollegiate festivals.
• 2016 – Coordinator, Rotary Youth Leadership Awards (RYLA), Rotary Club of Sivakasi.
• 2017 – Volunteer, Institute of Company Secretaries of India (ICSI).
• 2019 – Master of Ceremonies for various management events at Kristu Jayanti University.
• 2020–2021 – Placement Coordinator, Kristu Jayanti Institute of Management.

Social Impact & Community Engagement

• 2007 – Participated in essay writing and drawing competitions organized by the Human Resource Development and Research Organization.
• 2009 – Participated in the National Quiz Competition conducted by the CBCI Commission for Youth.
• 2010 – Volunteer, Road Safety Awareness Programme.
• 2011 – Participated in a General Knowledge Competition.
• 2020 – Fundraising Coordinator, World Vision India, Chennai.
• 2021 – Volunteer, World Vision India.
• 2023–2024 – Coordinated Corporate Social Responsibility (CSR) activities at EY.

School Achievements

• 2002 – 3rd Place, Apsara Handwriting Competition.
• 2005 – 1st Place, Crossword Puzzle Competition.
• 2006 – 1st Place, Children's Day Handwriting Competition.
• 2008 – 1st Place, Poster Making Competition.
• 2008 – 2nd Place, Handwriting Competition.

Undergraduate Achievements – Madras Christian College

• 2014 – 2nd Place, Inter-Department Badminton Singles and Doubles.
• 2015 – 1st Place, Drawing Competition, Francofest.
• 2015 – 3rd Place, Collage Competition, Francofest.

Postgraduate Achievements – Kristu Jayanti University

• 2019 – Participated in the Marketing event at Synectics, national-level management fest.
• 2019 – Finalist, Ventura Business Plan Competition.
• 2020 – 1st Place, HR Archish 2020, national-level management event and cultural fest.

Professional Recognition – Ernst & Young

• 2022 – Certificate of Appreciation from a MENA-region client for extraordinary service.
• 2022–2024 – Consecutive EY SPOT Awards for professional contributions and performance.