JOSE FRANCIS
New Delhi
Summary
Dynamic marketing professional with extensive experience at Radisson Blu Plaza Delhi Airport, excelling in digital marketing strategies and team leadership. Proven track record in enhancing brand visibility and driving business growth through innovative campaigns and effective public relations strategies. Adept at budget management and fostering partnerships for sustained success.
Overview
5
5
years of professional experience
Work History
Marketing & PR Manager
Radisson Blu Plaza Delhi Airport
Delhi-NCR
04.2025 - Current
- Conducted monthly audits of all departments for creative alignment.
- Collaborated with marketing agency on social media calendars and creative assets.
- Developed comprehensive marketing plan and budget to guide initiatives.
- Formulated content strategies to enhance marketing effectiveness.
- Established connections with media outlets for public relations efforts.
- Implemented brand-building strategies to strengthen market presence.
- Closely work with the F&B team and other departments in marketing events and strategies.
- Creating engaging content for social media platforms, LinkedIn, and more.
Marketing Manager
SANTURE.AI POWERED BY EDUENROUTE OVERSEAS
New Delhi
09.2024 - 03.2025
- Led a dynamic marketing team, instilling a culture of innovation and teamwork.
- Managed B2C and B2B marketing budgets strategically, emphasizing ROI-driven campaigns.
- Directed marketing operations for efficient execution and resource management.
- Established and monitored team KPIs, provided performance feedback, and mentored staff for professional development.
- Influenced executive-level business strategies to drive company growth.
- Crafted and implemented social media strategies that enhanced engagement and brand visibility.
- Supervised digital marketing efforts, utilizing analytics for continuous optimization.
Assistant Marketing Manager
AECC INDIA PVT LTD.
Delhi-NCR
01.2023 - 08.2024
- Crafted persuasive marketing content to enhance promotional materials and drive engagement.
- Developed and executed marketing strategies that fueled consistent business growth.
- Produced compelling advertisement and email copy, increasing brand engagement significantly.
- Collaborated with marketing leads to create targeted digital campaigns across Facebook, Google, TikTok, and LinkedIn.
- Orchestrated educational seminars at academic institutions to promote services and foster relationships.
- Excelled in B2B and B2C environments, successfully onboarding IELTS institutes and maintaining relationships with over 250 merchants.
- Achieved high success rates through effective merchant onboarding and participation in seminars and college fairs.
- Directed outdoor advertising initiatives while managing vendor relations to enhance brand visibility.
Senior Marketing Executive
AECC INDIA PVT. LTD.
Delhi-NCR
07.2021 - 12.2022
- Crafted compelling copy for advertisements, email communications, and promotional materials.
- Developed marketing strategies and campaigns to enhance brand awareness.
- Assisted businesses in establishing marketing policies for sustainable growth.
- Collaborated with educational institutions to conduct seminars and workshops.
- Researched target audiences on Facebook, Google, and LinkedIn for digital campaigns.
- Worked alongside marketing manager to formulate effective digital campaign strategies.
Marketing Executive
COMMERCE ZONE
08.2020 - 06.2021
- Conducted outbound calls to prospective students.
- Counseled students on course offerings and institute benefits.
- Converted leads into enrolled students.
- Promoted coaching services to targeted audiences.
- Highlighted institute's unique selling points and value proposition.
- Identified and qualified potential students.
- Collaborated with colleges and schools, and did seminars, workshops and education fairs.
- Executed small-scale marketing campaigns (social media, email, events).
- Created engaging content (posts, flyers, brochures).
- Maintained accurate records of student interactions and enrollments.
Education
MBA - Marketing
SCHOOL OF OPEN LEARNING
New Delhi, New Delhi06-2025
BBA - General
TRINITY INSTITUTE OF PROFESSIONAL STUDIES
New Delhi, New Delhi05-2023
High School Diploma -
DON BOSCO SCHOOL
New Delhi, New Delhi02-2020
Skills
- Digital marketing strategies
- Social media management
- Content creation and brand development
- Budgeting and business growth
- Team leadership and collaboration
- ATL and BTL marketing
- Brand positioning
- Partnership development
- Campaign management
- Public relations strategy
- Written communication
Timeline
Marketing & PR Manager
Radisson Blu Plaza Delhi Airport
04.2025 - Current
Marketing Manager
SANTURE.AI POWERED BY EDUENROUTE OVERSEAS
09.2024 - 03.2025
Assistant Marketing Manager
AECC INDIA PVT LTD.
01.2023 - 08.2024
Senior Marketing Executive
AECC INDIA PVT. LTD.
07.2021 - 12.2022
Marketing Executive
COMMERCE ZONE
08.2020 - 06.2021
MBA - Marketing
SCHOOL OF OPEN LEARNING
BBA - General
TRINITY INSTITUTE OF PROFESSIONAL STUDIES
High School Diploma -
DON BOSCO SCHOOL
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