Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Joseph F. Robles

Carmel

Summary

Dynamic Territory Development Director with a proven track record at Dynamic Foodservice, driving $8.6M in sales through innovative training and strategic marketing. Expert in business development and customer relationship management, I excel in revitalizing territories and delivering impactful sales presentations that foster growth and engagement.

Overview

27
27
years of professional experience

Work History

Territory Development Director

Dynamic Foodservice
01.2013 - Current
  • Company Overview: A multi-million dollar food service manufacturer's rep firm of food service cooking equipment, tabletop, and serving systems, and contract furniture.
  • Business development director for Indiana and Southern Ohio territory for heavy food service cooking equipment and serving systems.
  • Revived struggling territory with consistent equipment training, sales presentations, operator training, and cooking demonstrations.
  • Increased equipment sales with a national distributor to $8.6M (2024) from $2.68M (2019) by implementing consistent value-added training and production-based incentive programs with dealer salespeople and targeted key accounts.
  • Led customer training sessions at manufacturing facilities by incorporating hands-on training, live cooking demos, and strategic product analysis.
  • Introduced a new hotel buffet and catering system to the market that generated sales of $375,00 to one chain account and a single university operation, in turn, generating over $950,000 in sales in the territory within 2 years.
  • Designed and executed a new electronic marketing campaign for dealer and end-user accounts, reducing printing costs by $6,000/annually, thereby guaranteeing fast, effective, and solution-based marketing.
  • A multi-million dollar food service manufacturer's rep firm of food service cooking equipment, tabletop, and serving systems, and contract furniture.

Contract Division Manager/Lead Smallwares Sales Representative

Desert Peak Marketing
01.2011 - 01.2013
  • Company Overview: Multi-state Manufacturers Rep Firm, consisting of food service equipment, supplies, and contract furniture.
  • Responsible for business development of Contract Furniture throughout Colorado, Utah, Wyoming, Arizona, and New Mexico.
  • Reorganized and motivated interior designer, consultant, and architect community base that generated sales of $2.1 million from $1.4 million over two years.
  • Conducted showroom and factory presentations for both end-users and designers, which led to several on-site orders, in excess of $460,000.
  • Awarded Most Outstanding Supplier for Contract Furniture specification, 'New Construction and Operations' from Aspen Ski Company, 2013.
  • Multi-state Manufacturers Rep Firm, consisting of food service equipment, supplies, and contract furniture.

Sales Associate

Flatirons Marketing Group
01.2007 - 01.2011
  • Company Overview: Leading Hospitality and Tabletop Manufacturers Rep Firm in Rocky Mountain Region.
  • Responsible for tabletop & hospitality sales, customer training, and new business development.
  • Received tabletop award for most 'New Installations', 2009, 2010.
  • Developed underperforming market, acquiring high-profile end-users such as Vail Resorts, Nobu Matsuhisa, Little Nell Hotel, and Interstate Hotel and Resorts.
  • Increased territory tabletop sales by 67% in year 1 and 56% in year 2.
  • Provided Distributor training and sales meetings. Included two dealer factory training sessions in the UK.
  • Leading Hospitality and Tabletop Manufacturers Rep Firm in Rocky Mountain Region.

Customer Service / Account Sales Representative

Oxxford Clothes
Chicago
01.2005 - 01.2007
  • Company Overview: World’s finest Gentleman’s Clothing manufacturer.
  • Began work as a Customer Service agent, and within 5 months grew into a National Account Sales Representative.
  • Conducted national Trunk Shows for Neiman Marcus, Saks 5th Ave, and Barneys NY.
  • Opened 3 new accounts, accounting for territory growth of $169,000 in the first 9 months.
  • World’s finest Gentleman’s Clothing manufacturer.

Sales Associate

Ralph Lauren
01.2004 - 01.2006
  • Company Overview: Worldwide Retailer of Menswear, Women's Wear, and Home Furnishings.
  • Sales leader for Menswear.
  • Developed clientele from local and national guests purchasing Ralph Lauren Menswear.
  • Oversaw and managed a $1.2M clientele base of business.
  • Worldwide Retailer of Menswear, Women's Wear, and Home Furnishings.

Manufacturers Representative

The Robles Group
01.1999 - 01.2004
  • Company Overview: Manufacturers Rep Firm, specializing in Hospitality and Tabletop products.
  • Developed new business by cold-calling, initiating new distributor programs, and dealer sales rep training.
  • Became proficient in AutoQuotes through AutoQuotes seminars and training sessions.
  • Received 3 awards for 'Highest Percentage Over Goal' and 'New Installations', 2001, 2002, 2004.
  • Manufacturers Rep Firm, specializing in Hospitality and Tabletop products.

Education

Business Finance -

Oral Roberts University
Tulsa, OK

Business Administration -

Indiana University
Bloomington, IN

CFSP (Certified Foodservice Professional) Program - Level II

Skills

  • Business development
  • Sales presentations
  • Customer training
  • Market analysis
  • Electronic marketing
  • Customer relationship management

Websites

Timeline

Territory Development Director

Dynamic Foodservice
01.2013 - Current

Contract Division Manager/Lead Smallwares Sales Representative

Desert Peak Marketing
01.2011 - 01.2013

Sales Associate

Flatirons Marketing Group
01.2007 - 01.2011

Customer Service / Account Sales Representative

Oxxford Clothes
01.2005 - 01.2007

Sales Associate

Ralph Lauren
01.2004 - 01.2006

Manufacturers Representative

The Robles Group
01.1999 - 01.2004

Business Finance -

Oral Roberts University

Business Administration -

Indiana University

CFSP (Certified Foodservice Professional) Program - Level II

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Joseph F. Robles