Role: Spearheaded the development of a robust HNI and corporate client network by executing targeted lead generation activities, organizing high-impact events, monitoring competitor strategies, and consistently achieving sales and collection targets through focused marketing and client engagement initiatives.
Manager - Sales
Hiranandani Communities
01.2018 - 06.2019
Role: Led sales initiatives for apartments, villas, plots, and commercial spaces at Hiranandani Parks, Oragadam, with a focus on corporate and institutional lead generation. Also headed the Corporate & International Sales vertical, including partnerships with global channel partners, while driving the strategy and execution of both ATL and BTL marketing campaigns to enhance brand reach and lead conversion.
Manager Sales & Marketing (Signature Projects)
Akshaya Pvt Ltd
01.2017 - 12.2017
Role: Managed the sales and marketing of luxury projects at Akshaya Homes, with a focus on generating and closing leads through exclusive on-site events targeting HNI clients. Identified high-potential revenue opportunities by understanding customer needs and delivering tailored solutions during client interactions, follow-ups, and closures.
Asst. Manager - Corporate Business Development
H & R Johnson India Ltd, Chennai
07.2014 - 12.2016
Role: Acted as the single point of contact for all architect and specifier-driven business in the Chennai region, with a core focus on premium product verticals. Responsible for securing brand specifications in key projects, identifying high-revenue opportunities, and delivering customized solutions through client visits and follow-ups. Also planned and executed engagement initiatives to strengthen relationships with architects and specifiers.
Territory Manager
HSIL LTD (Hindware), Chennai
02.2013 - 07.2014
Role: Handled end-to-end sales channel management and expansion for Queo Sanitary & Faucets, with a strong focus on brand promotion and lead generation within the architect and hospitality community. Built and maintained a targeted database of key stakeholders including architects, developers, PMCs, and contractors. Educated decision-makers on product USPs, drove state and individual sales targets, introduced new product lines, engaged HNI clients, and executed dealer-level branding and promotional activities to boost market presence and revenue.
Executive - Business Development
Nitco Ltd, Chennai
05.2010 - 02.2013
Role: Served as Executive – Business Development (Projects), focusing on project specification generation, sales coordination, and complaint resolution. Built strong relationships with architects, interior designers, and builders to identify new project opportunities and drive lead conversion. Planned and executed brand promotion activities such as architect meets, product trainings, and launches.
Education
Masters in Business Administration - Marketing
ICFAI University
01.2010
Graduation - Commerce
Madras Christian College
01.2008
Skills
Relationship Management
Marketing program Design & Execution
Team Handling
Market Analysis and Mapping
Strategic Marketing Planning
Corporate Business Development
Competitor Analysis
Excellent negotiation and deal finalizing skill
Interpersonal & Social Skills
Expert listening skills
Attention to details
Pleasing personality
Awareness of social etiquettes
Ability to work cross functionally within an organization