Joyty Paul
Media Professional
Kolkata ,West Bengal
Summary
Web-savvy Content Developer with exceptional writing and graphic-generation skills. Creates and maintains web content that successfully markets products and generates extensive and engaged social media following. Technically proficient professional with broad knowledge of web-oriented software and proven success at leading organizations into successful online marketing.
Overview
7
7
years of professional experience
6
6
years of post-secondary education
Work History
Content Developer
Libertas Agritech
Kolkata
01.2024 - Current
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Monitored trends in social media, industry, and competitive landscape to create new material.
- Identified appropriate marketing channels and target customers for campaigns.
Public Relations Specialist
The Hindusthan Publicity Group
Kolkata
11.2022 - 11.2023
- Communicated with media weekly to build relationships and optimize press coverage.
- Coordinated press releases and handled press inquiries for Type company.
- Reported on press coverage recaps to determine areas for improvement.
- Wrote and distributed Q&A for executives to use in face of Type crisis.
- Corporate communications
Executive Director
Seedsmen Association Of Bengal, National Seed Association Of India
Kolkata
01.2021 - 10.2021
- Exercised appropriate cost control to meet budget restrictions and maximize profitability.
- Fostered work culture of collaboration and inclusion to increase morale and reduce turnover.
- Worked closely with organizational leadership and board of directors to guide operational strategy.
- Aligned department vision, goals, and objectives with company strategy to achieve consistently high results.
- Corporate Communications
- public Relations in rural development
- Proofreading for newspaper
Client Relationship Manager
Abybaby Entertainment Pvt Ltd
Kolkata
07.2020 - 05.2021
- Addressed and resolved customer complaints and issues to improve satisfaction.
- Exceeded annual revenue goals by Number% through improving client relationships and education.
- Adhered to sales contract agreements and high-quality service delivery by coordinating with Type team and leveraging productive and open client communications.
- Recommended new products to clients and maintained solutions-oriented problem-solving for long-term client relationships.
Content Manager
Feere Asuk Sobuj Newspaper
Kolkata
05.2019 - 03.2020
- Directed content of website by gathering information and integrating data from other departments.
- Maintained content marketing calendar to schedule creation and delivery deadlines.
- Used content management system to analyze user engagement and website traffic metrics.
- Assisted in creating and implementing user-friendly and SEO-driven content guidelines.
Public Relations Manager
Krishi Jagran/Agriculture World Agri Media Group Group
Kolkata
01.2018 - 04.2019
- Collaborated with media to encourage company and product coverage and promote brand mission and values.
- Consulted with advertising agencies to arrange promotional campaigns in various types of media.
- Raised brand awareness through consistent marketing efforts and product campaign launches.
- Conducted market and public opinion research related to company's reputation and positioning among key stakeholder audiences.
Copy and Content Writer
Agriculture World Agri Rural Magazine
Kolkata
05.2017 - 04.2019
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.
- Completed thorough research into assigned topics.
- Provided writing support in fast-paced environment for variety of public-facing materials.
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
Education
Bachelor Of Arts - Journalism And Mass Communication
West Bengal State University
Kolkata 08.2013 - 03.2016
Matriculation - History/geography/science/English/geography
West Bengal Board of Secondary Education
Kolkata 01.2010 - 01.2011
Higher Secondary - Liberal Arts And Sciences
West Bengal Board of Higher Secondary Education
Kolkata 01.2012 - 05.2014
Skills
Copywriting and editing
undefinedTimeline
Content Developer
Libertas Agritech
01.2024 - Current
Public Relations Specialist
The Hindusthan Publicity Group
11.2022 - 11.2023
Executive Director
Seedsmen Association Of Bengal, National Seed Association Of India
01.2021 - 10.2021
Client Relationship Manager
Abybaby Entertainment Pvt Ltd
07.2020 - 05.2021
Content Manager
Feere Asuk Sobuj Newspaper
05.2019 - 03.2020
Public Relations Manager
Krishi Jagran/Agriculture World Agri Media Group Group
01.2018 - 04.2019
Copy and Content Writer
Agriculture World Agri Rural Magazine
05.2017 - 04.2019
Bachelor Of Arts - Journalism And Mass Communication
West Bengal State University
08.2013 - 03.2016
Higher Secondary - Liberal Arts And Sciences
West Bengal Board of Higher Secondary Education
01.2012 - 05.2014
Matriculation - History/geography/science/English/geography
West Bengal Board of Secondary Education
01.2010 - 01.2011
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