Justin Conrad Lakra
Functional Consultant
Mumbai,MH
Summary
Experienced with analyzing business needs and translating them into functional requirements. Utilizes deep understanding of CRM systems to streamline operations and enhance productivity. Knowledge of successful project delivery and change management.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Functional Consultant
PwC India
07.2023 - Current
- Developed and maintained strong client relationships by proactively gathering requirements and developing tailored CRM solutions, resulting in enhanced customer journey tracking and management capabilities
- Delivered 95% of projects on time, driving increase in client satisfaction, displaying exceptional project management and client satisfaction skills
- Showcased 5+ CRM solutions through engaging demos, leveraging persuasive storytelling to drive adoption and boost customer engagement
- Streamlined sales processes through CRM implementation, resulting in a 20% reduction in sales cycle time and increasing productivity by 15%
- Authored business requirement documents, aligning with client objectives to ensure successful project execution and drive sales growth
- Created user manuals, empowering clients to maximize CRM capabilities resulting in increased CRM usage and enhanced client relationships
- Fostered trust and transparency via regular client meetings, ensuring clear communication, prompt issue resolution, for good client partnership
- Partnered with technical teams to architect and implement tailored CRM solutions using Microsoft Dynamics, consistently meeting client expectations and driving significant sales growth
Intern
Times OOH
04.2022 - 06.2022
- Strategically segmented and categorized clients based on company size and media preferences, enabling targeted outreach and personalized engagement to drive effective branding solutions
- Conducted comprehensive market research, surveying 15 tech companies to uncover preferred advertising channels and market trends, informing data-driven branding strategies for airport advertising
- Identified and engaged key influencers and decision-makers within client organizations, leveraging effective communication and relationship-building skills to gather invaluable insights and preferences
- Articulated the unique benefits and advantages of airport advertising, effectively positioning it as a strategic marketing channel, resulting in the successful generation of high-quality prospects for Delhi Airport campaigns
- Developed tailored branding solutions for clients, leveraging insights from market research and client engagement, to effectively reach and engage target audiences
- Successfully generated high-quality prospects for Delhi Airport campaigns through effective branding and outreach efforts, demonstrating ability to drive results-driven branding initiatives
Software Engineer
Accenture
05.2017 - 12.2019
- Analyzed and presented data insights to clients, leveraging AUTOSYS TOOL to drive business decisions and improve operations
- Collaborated with cross-functional teams to develop and optimize visualizations, anticipating client needs and driving sales growth
- Trained and enabled clients to extract valuable insights from data, empowering them to drive business growth
- Conducted thorough data analysis and testing, refining processes to maximize efficiency and deliver high-quality results
- Delivered exceptional client service, actionable reports and process improvements that drove operational excellence and customer satisfaction
- Implemented proactive measures, such as formulating UNIX shell scripts, to ensure reduced manual intervention in daily operations
- Streamlined AUTOSYS processes through automation, resulting in a 40% reduction in data transmission time and enhanced client satisfaction
- Consistently exceeded client expectations by efficiently resolving requests, changes, and queries within strict SLAs
- Resolved client requests, changes, and queries using the SERVICE NOW tool, adhering to strict SLAs and meeting client requirements effectively
- Developed and mentored team members on data analysis and visualization best practices, fostering a culture of continuous learning and improvement
Education
MBA - Marketing
Symbiosis International University
01.2023
B.Tech - Electrical & Electronics Engineering
K.I.I.T University
01.2017
XII - Science
Carmel Senior Secondary School
01.2013
X -
Carmel Senior Secondary School
01.2011
Skills
- MS Dynamics Sales & Service
- MS Powerapps
- MS Office
- MS Excel
- POWER BI
- Business process understanding
- Business Process Analysis
- Requirements Gathering
- Business Workflows
- Team Communication
- Stakeholder Management
- Testing Strategies
- Client training
Other Information
Online Games (Dota 2), Cooking, Trekking, Swimming, Sketching, Listening Music, English, Hindi, MS Dynamics Sales & Service, MS Powerapps, MS Office, MS Excel, SERVICE NOW, UNIX, AUTOSYS, Oracle SQL Developer
Extracurricular Activities
Campus Finalist, Infosys Ingenious'22, 2022 Event Associates, Admissions 2022, 2022 Campus Finalist, Optum Stratethon Season 3, 2021 Participant, SAE AERO WEST, 2016
Projects
Outlook India, 09/22, Spearheaded an in-depth analysis of Outlook magazines, uncovering valuable customer insights to inform targeted offline sales strategies and drive business growth., Conducted comprehensive competitor benchmarking, identifying opportunities to differentiate and innovate in the market, and developed tailored online engagement strategies to capture the student demographic.
Personal Information
- Age: 29
- Gender: Male
Certification
- Project Management Project
- Market Research and Consumer Behavior
- Managing Employee Performance
- Marketing Mix Fundamentals
- Meaningful Marketing Insights
Online Gameing,Cooking,Trekking, Swimming, Sketching, Listening Music
Passionate about a variety of activities that keep me balanced and energized outside of work. I enjoy exploring creativity through sketching and cooking, while also staying active with trekking, swimming, and online gaming. Music is a constant companion, helping me unwind and stay motivated. These interests reflect my ability to blend creativity, discipline, and relaxation in both my personal and professional life
Timeline
Functional Consultant
PwC India
07.2023 - Current
Intern
Times OOH
04.2022 - 06.2022
Software Engineer
Accenture
05.2017 - 12.2019
B.Tech - Electrical & Electronics Engineering
K.I.I.T University
XII - Science
Carmel Senior Secondary School
X -
Carmel Senior Secondary School
- Project Management Project
- Market Research and Consumer Behavior
- Managing Employee Performance
- Marketing Mix Fundamentals
- Meaningful Marketing Insights
MBA - Marketing
Symbiosis International University
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