Summary
Overview
Work History
Education
Skills
Timeline
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Jyotsna Mishra

Jyotsna Mishra

Brand Manager
Noida,UP

Summary

Brand Manager with 4+ years of experience in building and scaling D2C brands. Skilled in content strategy, influencer collaborations, social media marketing, and end-to-end brand management. Passionate about storytelling and crafting impactful brand narratives that drive engagement, loyalty, and growth.

Overview

2026
2026
years of professional experience
2
2
Languages

Work History

Brand Manager

Beautywise
05.2024 - Current
  • Brand Revamp & Website Optimization: Revitalized the brand's digital presence with an enhanced website experience.
  • High-Impact Performance Marketing Creatives: Strategized compelling ad creatives that boosted conversions and engagement to 5%
  • Customer Retention & Loyalty Strategies: Developed data-driven retention plans to maximize repeat purchases from 10% 15% in 6 months.
  • Strategic Brand Positioning: Refined brand messaging to strengthen market positioning and appeal.
  • Awareness & Growth Campaigns: Executed multi-channel campaigns to drive brand visibility and customer acquisition.

Brand Manager Manager & Communication Strategist

Perfora
01.2022 - 01.2024
  • Drove significant social media growth , building strong brand presence and engagement.
  • Improved ad performance through creative analysis and optimization, boosting ROI. Increased CTR from 0.3 to 0.9% in three months.
  • Led special brand projects, including “Muskurao” campaign , which went viral, garnered more than 2M views and strengthened brand recall.


Creative Writer

White Pigeon Films
  • Led high-profile TV ad campaigns , including Kai India featuring Yami Gautam and Jovees featuring Rhea Chakraborty.
  • Collaborated with creative teams to deliver impactful storytelling and high-quality production for multiple brand campaigns.
  • Contributed to building brand visibility and audience connection through concept-to-execution management of ad films.

Education

Master of Science - Journalism And Mass Communication

INDRAPRASTHA UNIVERSITY
Kurukshetra, India
04.2001 -

Bachelor of Arts - English Hons

DELHI UNIVERSITY
Delhi, India
04.2001 -

Skills

Storytelling

Timeline

Brand Manager

Beautywise
05.2024 - Current

Brand Manager Manager & Communication Strategist

Perfora
01.2022 - 01.2024

Master of Science - Journalism And Mass Communication

INDRAPRASTHA UNIVERSITY
04.2001 -

Bachelor of Arts - English Hons

DELHI UNIVERSITY
04.2001 -

Creative Writer

White Pigeon Films

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