Kajal Banga
Gurugram
Summary
Analytical and impact-driven strategy professional with 8+ years of experience solving ambiguous business problems, leading cross-functional initiatives, and driving GTM and product strategies. Proven success in improving NPS, reducing churn, optimizing delivery models. Adept at aligning stakeholders and building scalable, end-user-focused solutions. Seeking consulting roles to help organizations optimize performance and deliver scalable, impact-driven solutions.
Overview
8
8
years of professional experience
Work History
Manager
Adda247
07.2024 - Current
- Scaled Key Business Line by 3x: Drove flagship K12 programs through coordinated efforts across product, academics, content, and operations—resulting in a 3x increase in active users and significant revenue uplift in under 12 months.
- Designed and Executed Strategic Growth Programs: Launched engagement and reactivation playbooks (IVR, WhatsApp, gamified nudges), leading to 29% revival of inactive users and 15%+ uplift in course completion rates.
- Built Operational Frameworks from Scratch: Introduced centralized quality metrics for content and delivery, increasing average session watch time by 2+ minutes and improving instructor performance evaluation across 100+ sessions weekly.
- Reduced Resolution Time by 67% through workflow redesign of post-enrolment processes; implemented lean operational tracking that decreased ticket volumes by 20% while supporting 50,000+ learners across NEET & CUET verticals.
- End-to-End Program Ownership: Managed initiatives from 0→1, including roadmap planning, KPI tracking, team coordination, risk management, and delivery—driving measurable impact across revenue, retention, and customer success.
- Cross-Functional Collaboration: Worked closely with product, content, tech, growth, and support teams to drive initiatives from ideation to execution, often operating as a mini-GM for the vertical.
Academic Head(Online Division)
Adda247
04.2020 - 06.2024
- Launched High-Stakes Online Programs from 0→1: Built curriculum structures, mentoring frameworks, and delivery workflows for national-level competitive exams—successfully scaled across geographies, resulting in a 3X increase in enrolments over 2 cycles.
- Improved Academic Throughput & Repeat Revenue: Introduced a data-driven remediation engine that improved average test performance by 7%, while increasing cross-sell/up-sell contribution to revenue from 15% to 25%.
- Designed GTM Experiments for Growth: Spearheaded conversion-led initiatives like faculty-led demo series, micro-prep modules, and academic webinars—resulting in a 9% increase in enrolments and a 12% boost in marketing-to-sale conversion.
- Reduced Dropouts & Refunds by 8%: Strengthened program experience in the first 30 days by overhauling onboarding through structured learning sprints, milestone-based nudges, and doubt-clearing workflows.
- Led Strategic Cross-Team Initiatives: Drove collaboration across academics, growth, content, sales, and student operations to ensure on-time program delivery, learner satisfaction, and process scalability across 3+ major product lines.
- Stakeholder Management & Reporting: Regularly interfaced with leadership, product teams, and academic heads to align on KPIs, report performance, and drive continuous improvement cycles across programs.
Consultant
Pace-IIT & Medical
11.2018 - 03.2020
- Delivered MVP in 60 Days: Led cross-functional execution (academics, animation, product) to deliver a fully functional, multi-language MVP under constrained timelines—achieving go-live across pilot schools in record time.
- Achieved 1M+ App Downloads in Year 1: Contributed to product-market fit and adoption through content-led innovation, vernacular accessibility, and personalized learning design for K–12 students.
- Improved Learning Outcomes by 16%: Designed and quality-assured engaging, concept-based chemistry modules in Marathi, Punjabi, and Hindi, resulting in measurable improvement in test scores and learner understanding.
- Secured Regional School Partnerships: Content innovation was instrumental in partnering with 10+ schools across Maharashtra and Uttarakhand, driving institutional adoption and ecosystem validation.
- End-to-End Ownership: Managed content pipeline, team collaboration, timelines, delivery quality, and stakeholder reporting—ensuring smooth execution from idea to scaled deployment.
Education
Master of Science - Chemistry
Hansraj College, Delhi University
Delhi06-2016
B.Ed -
CCS University
Meerut06-2022
Bachelor of Science - Chemistry
Hansraj College, Delhi University
Delhi06-2013
Skills
- Business Problem Solving
- Strategy Development
- Cross-Functional Collaboration
- End-User Experience
- KPI Design & Monitoring
- Data-Driven Insights
- Client-Facing Execution
- Agile Program Management
- Team Leadership & People Development
- Stakeholder Alignment & Change Management
- Go-to-Market (GTM) Strategy
Affiliations
- Summer Research fellow at BARC, Mumbai, under the Summer Research Internship conducted by IISc, Bangalore for two months.
Accomplishments
- · Achieved the organization’s highest- ever NPS at Adda Education
Timeline
Manager
Adda247
07.2024 - Current
Academic Head(Online Division)
Adda247
04.2020 - 06.2024
Consultant
Pace-IIT & Medical
11.2018 - 03.2020
Master of Science - Chemistry
Hansraj College, Delhi University
B.Ed -
CCS University
Bachelor of Science - Chemistry
Hansraj College, Delhi University