Kajal Rathod
Mumbai
Summary
Dynamic and results-oriented CRM Professional with 7 years of experience in managing client relationships, overseeing CRM operations, and implementing digital transformation strategies in the real estate sector. Strong communicator with a proven track record of improving operational efficiency while driving business growth through effective CRM strategies.
Overview
3
3
years of professional experience
Work History
Assistant Manager
Mahindra Lifespaces
Mumbai
01.2024 - Current
- Lead and manage the CRM strategy for a portfolio of clients in the real estate sector, ensuring high levels of customer satisfaction and engagement.
- Implement digital transformation initiatives to streamline CRM processes, improving efficiency by 25%.
- Oversee and conduct audits of client documentation, ensuring compliance with legal and regulatory standards.
- Supervise the collections and payment processing activities, reducing outstanding payments by 15%.
- Spearhead the end-to-end registration process for clients, ensuring timely and accurate document submission and compliance.
- Develop and implement customer retention strategies, resulting in a 20% increase in repeat business from existing clients.
- Collaborate with cross-functional teams, including legal, sales, and operations, to resolve customer issues and ensure seamless transactions.
- Train and mentor junior CRM staff on best practices, CRM tools, and customer service standards.
Senior Executive
Kapstone Constructions Pvt Ltd
Mumbai
03.2023 - 01.2024
- Managed client relationships for a portfolio of real estate clients, maintaining high satisfaction levels through personalized communication and prompt issue resolution.
- Assisted in digital transformation efforts by introducing CRM automation tools, improving lead tracking, and customer service efficiency.
- Handled audits for property registrations and documentation, ensuring all contracts and documents met legal requirements.
- Processed client collections and ensured timely payment, coordinating with accounts teams to resolve discrepancies.
- Assisted in the creation of monthly reports to track CRM performance, identify trends, and provide actionable insights to senior management.
- Developed CRM strategies that contributed to a 10% growth in client acquisition and retention over two years.
Senior Executive
Runwal Real Estates Private Limited
Mumbai
10.2021 - 04.2023
- Supported the CRM team in managing customer relationships and ensuring smooth post-sales services for real estate clients.
- Assisted in the registration and documentation process for property deals, ensuring that all legal requirements were fulfilled.
- Conducted regular audits to ensure compliance with company policies and industry standards.
- Coordinated collections, working closely with the finance team to ensure timely payment from clients.
- Managed day-to-day CRM operations, ensuring data integrity, resolving client concerns, and maintaining high satisfaction.
Education
PGDMM -Marketing
NMIMS
Mumbai04-2020
Bachelor of Management Studies-Marketing,
S. K. Somaiya College of Arts, Science & Commerce
Mumbai03-2015
Skills
- Client Relationship Management (CRM)
- Real Estate Transactions & Documentation
- Digital Transformation & Process Optimization
- Audits & Compliance
- Data Analysis & Reporting
- Client Onboarding & Retention
- Collections & Payment Processing
- Stakeholder Engagement
- CRM Tools (Salesforce, Zoho, HubSpot, etc)
- Process Improvement & Workflow Automation
- Team Leadership & Training
- Conflict Resolution & Negotiation
Timeline
Assistant Manager
Mahindra Lifespaces
01.2024 - Current
Senior Executive
Kapstone Constructions Pvt Ltd
03.2023 - 01.2024
Senior Executive
Runwal Real Estates Private Limited
10.2021 - 04.2023
PGDMM -Marketing
NMIMS
Bachelor of Management Studies-Marketing,
S. K. Somaiya College of Arts, Science & Commerce
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