Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Personal Information
Timeline
Hi, I’m

Kamal Agrawal

Account Manager - Digital
Noida
Kamal Agrawal

Summary

A dynamic digital marketing professional with 6 years of experience crafting compelling brand strategies and innovative campaigns across diverse industries, including education, real estate, healthcare, mobile, NGOs, and construction equipment. Expert in leveraging data-driven insights to enhance brand growth and customer engagement. Proven track record in leading teams and driving brand and organizational growth through creative and strategic upsell/cross-sell initiatives.

Overview

7
years of professional experience
3
years of post-secondary education
7
Certifications

Work History

Emporiom Digital

Account Manager
2 2021 - Current

Job overview

  • Managed digital marketing strategies for brands like Blue Bells Group of Schools, Manitou South East Asia, Wave City, Realme, Devansh Lab Werks, WaterAid, and more
  • Executed 360-marketing strategies, blending organic and paid approaches, while managing a team and overseeing content creation, social media campaigns, and production
  • Identified opportunities for upselling and cross-selling digital services to existing clients, resulting in a 20% increase in revenue
  • Developed and maintained strong client relationships, coordinating cross-functional teams to deliver projects on time and within budget
  • Key Achievements: Manitou South East Asia: Achieved significant organic growth with a niche audience, outperforming competitors like Tata Hitachi and Mahindra Construction
  • WaterAid: Led the 'Heroes of Change' fundraising campaign, achieving a ROAS of 35%-120%, well above the industry standard.

Estoot Digital

Account Executive - Social Media
01.2019 - 02.2021

Job overview

  • Managed brands like BPL Medical Technologies, Mamaearth, Azar App, RKMF, and Weider
  • Liaised with clients, design teams, video production teams, and content writers to develop and execute marketing plans
  • Delivered strategic insights and monthly performance analysis using various analytics tools to help clients grow their brands
  • Developed social media strategies and created content for platforms such as Facebook, Instagram, LinkedIn, and Quora.

Ogilvy

Client Servicing Intern
08.2018 - 10.2018

Job overview

  • Worked on brands like Dabur and Voltas, interpreting client briefs and collaborating with the design team to produce compelling artwork
  • Conducted detailed competitor analysis and market research, including findings in monthly reports to support brand strategies.

HS Ad (LG)

Social Media Intern
06.2018 - 07.2018

Job overview

  • Collaborated with design teams to develop visually compelling artwork and strategized engaging social media campaigns for brands like LG, Numero Uno, and Alcis Sports
  • Crafted impactful captions and content for social media posts and compiled detailed monthly performance reports.

Delhi International Film Festival

Event Coordinator
11.2017 - 12.2017

Job overview

  • Evaluated and audited films for screening at the festival and designed the festival brochure
  • Managed film screenings and event logistics, ensuring smooth operations.

Education

Galgotias University

Bachelor of Journalism & Mass Communication
01.2016 - 04.2019

University Overview

St Anthony Sr Secondary School

Senior Secondary XII

University Overview

Skills

Social Media Marketing (Organic/Paid)

Certification

Generative AI Course: Growth School

Accomplishments

Accomplishments
  • Promoted to the company's leadership team at Emporiom Digital due to exceptional performance and strategic contributions.
  • Achieved 1st rank as Gold Medalist in my undergraduate program
  • Digital Rockstar Award at Emporiom Digital
  • 1st Prize in documentary ad film-making competition at IP University: Watch Here

Personal Information

Personal Information

Hobbies: Exploring world cinema to enhance creative storytelling, Adventure sports and travel, Keeping up with the latest social media trends

Timeline

Account Executive - Social Media
Estoot Digital
01.2019 - 02.2021
Client Servicing Intern
Ogilvy
08.2018 - 10.2018
Social Media Intern
HS Ad (LG)
06.2018 - 07.2018
Event Coordinator
Delhi International Film Festival
11.2017 - 12.2017
Galgotias University
Bachelor of Journalism & Mass Communication
01.2016 - 04.2019
Account Manager
Emporiom Digital
2 2021 - Current
St Anthony Sr Secondary School
Senior Secondary XII
Kamal AgrawalAccount Manager - Digital