Summary
Overview
Work History
Education
Skills
Timeline
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Kamalkanth Ramani

Senior Project Manager, Pre-Sales & Marketing| Programmatic Advertising
Chennai,Tamilnadu

Summary

Revenue-focused digital marketing and project manager with 19+ years of experience driving successful campaigns. Proven track record in Pre-Sales and Marketing activities, building compelling lead generation initiatives, and managing cross-functional teams to achieve growth. Skilled in social media, PPC, display, and programmatic advertising, optimizing processes, and ensuring customer satisfaction. Seeking a challenging role to leverage expertise and propel organizational success.

Overview

19
19
years of professional experience

Work History

Sr.Project Manager

iOPEX Technologies Inc.
Chennai
09.2018 - Current
  • Successfully manage the Digital Services team of over 400 people across various industries
  • Maintain strong customer relationships and fulfill their needs
  • Awarded Best Team in Q2 2020 and Q4 2022
  • Conduct business reviews and monitor project health
  • Monitor resources and control attrition
  • Conduct regular employee surveys to ensure well-being.
  • Managed project scope, timeline and budget in alignment with company objectives.
  • Developed comprehensive project plans to be shared with stakeholders.
  • Liaised between senior management, project team members and clients to ensure effective communication throughout the duration of the project.
  • Identified potential risks associated with projects and developed mitigation strategies.
  • Assessed resource requirements and allocated personnel accordingly.
  • Established best practices for managing complex projects successfully.
  • Provided training sessions to staff on new processes or systems related to projects.
  • Resolved conflicts between team members in order to maintain productivity levels.
  • Evaluated performance metrics for ongoing projects in order to assess progress towards goals.
  • Developed and implemented pre-sales strategies to maximize sales efficiency.
  • Identified new business opportunities through competitive analysis.
  • Provided technical support to the sales team during customer interactions.
  • Managed the preparation of detailed proposals and quotations for prospective clients.
  • Collaborated with marketing teams on campaigns targeting specific markets.
  • Monitored industry trends and competitor activities to stay ahead of competition.

Sr.Analyst

Hewlett Packard Enterprises
Bangalore
05.2011 - 03.2018
  • Lead the US network traffic team for campaign launch, management, and optimization
  • Generate forecasts and traffic reports for AOL Sites
  • Ensure team is updated with key updates through timely process documentation
  • Develop and maintain process checklists to minimize errors and maintain high accuracy
  • Approve ads for AOL US and test new 3rd party tags
  • Optimize campaigns based on client requirements and deliverables
  • Proficient in tools like AdDesk, AOL Canvas, and Adtech Helios
  • Handle AOL APAC countries.

Analyst

AOL
Bangalore
11.2009 - 05.2011
  • Manage high-value campaigns across European markets for AOL
  • Work with Advertising.com (ACE) and AdTech Helios Adservers
  • Utilize AdDesk marketplace tool for ad uploads into AOL Network.

Media Delivery Coordinator

Yahoo India Web Services
Mumbai
07.2008 - 10.2009
  • Handle Yahoo O&O Server Ruby and Right Media network ad server
  • Successfully transition Right Media APAC to India
  • Manage various verticals with leading clients such as Airtel, LG, Honda, Mahindra, etc.

Web Trafficker

Cybernet Slashsupport
Chennai
10.2005 - 06.2008
  • Work with MSN AdExpert, DFP, and Atlas
  • Manage campaigns for MSN, NatGeo, Delta Airlines, Politico, Warner Bros, etc.

Education

Bachelor of Engineering in Electrical and Electronics -

Bharathidasan University
05.2004

Skills

  • Digital Marketing & Advertising
  • Project Management
  • GTM
  • New Proposals
  • Project transitions
  • Dispute resolution
  • Strategic planning
  • Collaboration
  • Competitor analysis
  • Training and mentoring
  • KPI Tracking
  • Client Relationship Management

Timeline

Sr.Project Manager

iOPEX Technologies Inc.
09.2018 - Current

Sr.Analyst

Hewlett Packard Enterprises
05.2011 - 03.2018

Analyst

AOL
11.2009 - 05.2011

Media Delivery Coordinator

Yahoo India Web Services
07.2008 - 10.2009

Web Trafficker

Cybernet Slashsupport
10.2005 - 06.2008

Bachelor of Engineering in Electrical and Electronics -

Bharathidasan University

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Kamalkanth RamaniSenior Project Manager, Pre-Sales & Marketing| Programmatic Advertising