KAMID SULTAN
Chennai
Summary
An astute professional with over 19 years of experience in:~ Sales and Marketing~ Business Development~ Dealer Management~ Brand Management~ Team Management~ Customer Relationship Management~ Revenue Generation~ Key Account Management~ Merchandising. organizing promotional events. Interacting with clients, redressing queries & issues to their optimum satisfaction and resolving complaints Leading & monitoring the team members to ensure efficiency in sales operations and meeting of targets.
Overview
24
24
years of professional experience
Work History
Channel Distribution & SS and Dealers
Wipro Enterprises Pvt. Ltd. (Lighting)
12.2023 - Current
- Responsible for primary & secondary, Scheme designing, Implementation and Ownership of Scheme outcomes
- Expand New Channel & Dealers & Semi Urban, P&L, people recruiting and handling
- Scheme Design base on monthly and Qtr
- Scheme alike self-funding & Gift articles
- Implement Go to Market (GTM) strategy in existing and new channel and increase business hyenine
- Build strong relationships and network with channel partners and dealers to scale up existing.
Sr. Area Sales Manager
Halonix Technology Pvt. Ltd
Chennai TN
06.2022 - 12.2023
- Expand New Channel, Dealers, and Semi Urban; P&L; people recruiting and handling.
- Responsible for primary and secondary scheme designing, implementation, and ownership of scheme outcomes.
- Build strong relationships and network with channel partners and dealers to scale up existing business and new channels, and gain a higher share from them.
- Business Forecasting, sales and collection, Stock Planning, Budgeting, Trade Promotion.
- Implement Go to Market (GTM) strategy in existing and new channels & increase business hyenine.
Channel Distribution & Semi-Urban & Dealers
Surya Roshni Pvt. Ltd.
04.2018 - 05.2022
- Responsible for primary & secondary, Scheme designing, Implementation & ownership of Scheme outcomes
- Expanding the New Channels & Dealers & Semi Urban, P&L, people recruiting and handling
- Build strong relationships and network with channel partners and dealers to scale up existing business and new Channel and gain higher share from them
- Business Forecasting, Sales and Collection, Stock Planning, Budgeting, Trade Promotion
- Implement Go to Market (GTM) strategy in existing and new channels & increase business hygiene.
Deputy Manager
Philips Lighting India Pvt. Ltd.
01.2013 - 04.2018
- Achieve primary and secondary sales for the entire product range, as per targets
- Monitoring channel sales and marketing activities; implementing effective strategies in market
- Maintain market intelligence on competitor activity and inform Management about any gaps in our product offering
- Planning & organizing promotional activities to build consumer preference & drive volumes and build market presence
- Expanding the dealer infrastructure and appointing new partners in untapped markets
- Improving market share in the region and specific target verticals through distribution
- Formulating sales targets, demand forecasting, sales budget achievement & managing inventory pipeline maintain and stockiest and super stockiest per company norms, ensuring ready availability of products/services as per the market demand.
Customer Executive
PepsiCo India Holding Pvt. Ltd.
02.2011 - 01.2013
- Achieve primary and secondary sales for the entire product range, as per targets
- Interacting and assisting new dealers/Channels for enhancing sales growth, market coverage and promoting the brand & increasing range selling & market share and Outlet base
- MIS & Monitoring Sales Reports, Managing CFA, Resolving Customer Complaints & grievances, Training, Leading & motivating the PSR/Team
- Establishing smooth relations with key retail outlets & institutional customers
- Heading the channel sales team and achieving sales targets for the territory
- Keeping track of competitors’ activities and current market trends and accordingly implementing the appropriate marketing initiatives.
Sales Officer
Henkel Marketing India Pvt. Ltd.
11.2007 - 02.2011
- Achieve primary and secondary sales for the entire product range, as per targets Increase
- Provides leadership to management staff, sales reps, merchandisers, and draft technicians, drives
- Supervising sales/distribution, DB/AD management and handling business development activities with a skilled team of PSR
- Generating distributor’s requirement of stock on SKU level every month and developing sales plans and monthly/weekly target distributor-wise
- Monitoring the timely execution of various activities of Channel Partners
- Know the towns under coverage, their population, profile, number of outlets and business potential
- Drives all marketing activities properly utilized in the market.
Sales Officer
Dabur India Pvt. Ltd.
02.2007 - 11.2007
- Achieve primary and secondary sales for the entire product range, as per targets Increase
- Semi-urban market - appointing super-stockiest and Expanding stub stockiest in the rural market
- Expand New Channel & Dealers & Semi-Urban, P&L, people recruiting and handling
- Business Forecasting, sales and collection, Stock Planning, Budgeting, Trade Promotion.
Customer Executive
Hindustan Coca Cola Marketing India Company Pvt. Ltd
02.2006 - 01.2007
- Planning area-wise promotional activities to achieve the secondary sales target
- Supervision the assigned area daily
- Budgeting funds – area-wise for the promotional activities
- Checking the availability of product range in the retail outlets
- Giving innovative ideas to the marketing department to be implemented in my area of work
- Prepared EBITA every month.
Senior Sales Representative
Parle Product Pvt. Ltd.
02.2001 - 01.2006
- Achieve primary and secondary sales for the entire product range, as per targets Increase
- Appointing distributors in certain boundaries to increase the width of the distribution in all outlets
- Handling Modern Trade & Institution and Re distributor
- Planning promotional activities to increase sales in the assigned area
- Semi-urban market - appointing super-stockiest and Expanding stub stockiest in the rural market to increase the brand reach in a new town.
Education
Bachelor of Arts (Corporate Secretaryship) -
Madras University
01.2000
M.B.A (Marketing) -
Madurai Kamraj University
Skills
- Sales and Marketing
- Problem-solving aptitude
- Time management abilities
- Decision-Making
- Multitasking
- Interpersonal Skills
- Reliability
- Professionalism
- Self Motivation
- Time Management
- Adaptability
- Dealer training
- Excellent customer service
- Team building
- Goal Setting
- Business Development
- Dealer Management
- Brand Management
- Team Management
- Customer Relationship Management
- Revenue Generation
- Key Account Management
- Merchandising
Personal Information
- Location Preference: TN
- Industry Preference: Open for all industry
- Date of Birth: 03/04/78
Languages
- English
- Tamil
Timeline
Channel Distribution & SS and Dealers
Wipro Enterprises Pvt. Ltd. (Lighting)
12.2023 - Current
Sr. Area Sales Manager
Halonix Technology Pvt. Ltd
06.2022 - 12.2023
Channel Distribution & Semi-Urban & Dealers
Surya Roshni Pvt. Ltd.
04.2018 - 05.2022
Deputy Manager
Philips Lighting India Pvt. Ltd.
01.2013 - 04.2018
Customer Executive
PepsiCo India Holding Pvt. Ltd.
02.2011 - 01.2013
Sales Officer
Henkel Marketing India Pvt. Ltd.
11.2007 - 02.2011
Sales Officer
Dabur India Pvt. Ltd.
02.2007 - 11.2007
Customer Executive
Hindustan Coca Cola Marketing India Company Pvt. Ltd
02.2006 - 01.2007
Senior Sales Representative
Parle Product Pvt. Ltd.
02.2001 - 01.2006
Bachelor of Arts (Corporate Secretaryship) -
Madras University
M.B.A (Marketing) -
Madurai Kamraj University
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