KAMLESH CHANDRA BHATT
Lucknow
Summary
Digital marketing strategist with 5+ years of experience in executing performance-driven ad campaigns and marketplace strategies. Expertise in managing paid media campaigns on Amazon, Noon and Google, utilizing data analysis and performance tracking to optimize results. Proficient in client engagement, campaign optimization, and cross-functional collaboration, leveraging tools like PACVUE, SellerApp, and Helium 10 for data-driven decision-making. Demonstrated success in managing KPIs and generating actionable reports to enhance brand visibility and drive business growth.
Overview
5
5
years of professional experience
Work History
Ad Operations Executive
NOON
03.2025 - Current
- Executed full-funnel paid campaigns for key marketplace sellers on Noon, aligning with business and category targets
- Monitored key performance metrics including ACoS, CTR, and ROAS, implementing timely optimizations and recommendations
- Worked closely with category managers and creatives to improve ad delivery and campaign effectiveness
- Contributed to internal planning, budget allocation, and bulk optimization tasks for seller success
Sr. Executive – Search
GROUP M
Gurugram
09.2023 - 03.2025
- Worked extensively on Google Ads and Amazon Ads platforms, including optimization, budget pacing, reporting, and Search Query Reports (SQR)
- Developed and executed ad campaigns, ensuring optimal performance and adherence to client KPIs
- Leveraged tools such as Google Ads Editor and Microsoft Editor to streamline campaign management and enhance efficiency
- Generated detailed performance reports and insights to guide strategy and ensure budget alignment
- Skilled in both search and display ad formats, achieving high ROI through meticulous optimization techniques
Team Lead
CEDCOSS Technology Ltd.
Lucknow
06.2021 - 09.2023
- Acted as the primary liaison for strategic discussions with clients and sellers, ensuring effective communication and ongoing support
- Bridged communications between sellers and the tech team to resolve queries and issues efficiently
- Managed project budgets and handled negotiations to optimize financial results for accounts
- Designed and oversaw Amazon Ads campaigns, ensuring optimal ACoS and ROAS while adhering to Amazon's guidelines
- Directed key Amazon programs including the Catalyst, SPN, and STEP programs, coupled with consistent report generation
- Created A+ content and banners for Amazon, and spearheaded the Amazon Partnership Program
- Established initial configurations for client accounts in the USA, UK, and Australia, ensuring market-specific compliance
- Led team operations and ensured the effective delivery of services including Amazon Ads, budget management, and seller engagement
Digital Marketing Executive
SCIMOX
Lucknow
05.2020 - 06.2021
- Conducted market analysis, design, development, and implementation for Guru Mantra Academy's e-learning platform
- Implemented live online class strategy for various government exams across YouTube, Facebook, the app, and website
- Built and managed YouTube channel presence, growing it to 140K subscribers and achieving 12K+ conversions and 10K+ downloads
- Identified key audience segments and ran targeted campaigns to drive traffic and paid enrollments
- Established a strong brand presence through performance campaigns and coordinated with tech/content teams
Education
Master of Commerce -
AWADH UNIVERSITY AYODHYA
Ayodhya01.2021
Bachelor of Commerce -
LUCKNOW UNIVERSITY
Lucknow01.2019
Skills
- Amazon Ads management and optimization
- Google Ads and budget management
- Performance analytics and reporting
- Campaign strategy and ROAS improvement
- PACVUE, Helium 10, and SellerApp expertise
- Client relationship management
- SQR audits and keyword targeting
- Cross-functional team collaboration
linkedin.com/in/kamlesh-bhatt-36b724215
Timeline
Ad Operations Executive
NOON
03.2025 - Current
Sr. Executive – Search
GROUP M
09.2023 - 03.2025
Team Lead
CEDCOSS Technology Ltd.
06.2021 - 09.2023
Digital Marketing Executive
SCIMOX
05.2020 - 06.2021
Master of Commerce -
AWADH UNIVERSITY AYODHYA
Bachelor of Commerce -
LUCKNOW UNIVERSITY
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