Kanan Parmar
Noida
Summary
Ambitious marketing professional with a background in content strategy and digital engagement. Delivers impactful content across various platforms to enhance brand visibility and customer interaction. Champions collaborative projects to foster team success and drive results.
Overview
6
6
years of professional experience
Work History
Content Manager
Recruit CRM
04.2022 - Current
- Developed and executed video marketing strategies for YouTube to increase audience reach.
- Enhanced organic search traffic and SEO efforts. Also proficient with LLM SEO/GEO and AEO.
- Executed email marketing campaigns to engage customers.
- Wrote content for websites, social media, and ad campaigns.
- Managed social media presence across multiple platforms to enhance engagement.
- Assisted in end-to-end website content marketing and B2B SaaS marketing initiatives.
- Analyzed reporting and analytics to generate actionable insights.
- Participated in strategizing video marketing ad campaigns.
- Managed multilingual website translation projects using WPML.
- Coordinated and hosted webinars to educate audiences on the product.
- Supported product and customer marketing activities.
- Assisted in public relations and brand management tasks.
- Managed and trained a team of 25+ people, including FTEs, trainees, and interns.
Social Media Intern
Times of India
06.2021 - 08.2021
- Managed social media accounts for EntertainmentTimes, creating 300+ engaging posts that increased audience interaction.
- Produced 35+ videos for social media to enhance content variety and engage followers.
- Created social media content for various platforms to enhance engagement.
- Monitored social media channels for audience interaction and feedback.
- Collaborated with the marketing team on campaign strategies and content calendars.
Social Media Marketing intern
PrivateCourt
02.2021 - 03.2021
- Developed engaging social media content for various platforms.
- Created social media posts and writeups for LinkedIn, enhancing online presence.
- Identified and contacted potential clients on LinkedIn, generating new leads.
- Assisted in managing online community interactions and responses.
- Conducted research on industry trends and audience preferences.
Social Media & Content writing intern
uFaber
08.2020 - 11.2020
- Designed engaging social media posts to enhance audience interaction.
- Implemented structured social media posting schedule to maintain consistent content flow.
- Edited videos, analysed performance metrics, and managed YouTube channels to optimize viewer engagement.
Content writing intern
NewsGram
11.2019 - 05.2020
- Utilized SEO strategies to enhance article visibility and audience engagement.
- Researched current events to create engaging articles for online publication.
- Conducted thorough research on topics to ensure clarity and accuracy in written copy.
- Collaborated with editors to refine content and ensure clarity and coherence.
- Utilized writing, editing, and proofreading skills to produce high-quality content for diverse assignments.
Education
B.A. (Hons.) - Journalism and Mass Communication
Bennett University
07-2022
High school or equivalent -
Divine Child International School
05-2019
Skills
Skills
- Content Writing/Editing
- SEO (Search Engine Optimization)
- Digital Marketing
- Social Media Management
- Reporting & Analytics
- Video Marketing
- Basic Graphic Design
- Business Management
- Team management
Tools & Platforms
- WordPress (CMS)
- Google Analytics
- Google Search Console
- Ahrefs
- SEMrush
- Profound
- Canva
- Figma
- TubeBuddy
- VidIQ
- HubSpot CRM
- YouTube Analytics
Additional Information
- Won the best performer award at Recruit CRM
- Got promoted to senior content writer within just 1 year.
- Promoted to a mangerial role in 2 years
Timeline
Content Manager
Recruit CRM
04.2022 - Current
Social Media Intern
Times of India
06.2021 - 08.2021
Social Media Marketing intern
PrivateCourt
02.2021 - 03.2021
Social Media & Content writing intern
uFaber
08.2020 - 11.2020
Content writing intern
NewsGram
11.2019 - 05.2020
B.A. (Hons.) - Journalism and Mass Communication
Bennett University
High school or equivalent -
Divine Child International School