Kartik Joshi

• Managing the overall campaign development team.
• Collaborating with Stakeholders for requirements, daily status, etc.
• Running cross channel campaigns using Marketing Automation tools such as Adobe (ACM).
• Acting as an SME for other developers within the team
• Ensuring the overall campaigns are meeting desired SLAs.
• Responsible for maintaining 100% internal quality within the campaign team, conducting knowledge share, QA feedback sessions, etc.
• Performing Quality checks (QAs) of other developers.

• Acting as an SME & TL in my current project. Also acting as client POC.
• Campaign testing and management through Adobe Campaign Classic tool (ACM).
• Running cross channel campaigns using Marketing Automation tools such as Adobe (ACM), Klaviyo, etc.
• Responsible for maintaining 100% internal quality within the campaign team, conducting knowledge share, QA feedback sessions, etc.
• Performing Quality checks (QAs) of other developers.
• Workflow creation in Adobe campaign classic tool for multi channel campaigns.
• Collaborated with marketers for the changes required in email campaigns before deployments.
• Responsible for successfully transition and data migration of all the campaigns to shift from Adobe to Klaviyo.

Clients - Microsoft, Sky

• Technical workflow creation, testing and management through Adobe Campaign Classic tool (ACM).
• End to end campaign implementation based on marketer's requirements followed by their performance tracking.
• Leading a team and involved in overall quality improvement, creating 3*3 matrix, creating monthly scorecards, etc.
• Running cross channel campaigns using Marketing Automation tools such as Adobe (ACM), Marketo, etc.
• Involved in creation & deployment of different channels in Adobe i.e. DM, EM, Push, SMS, etc.
• Acting as SME and performing Quality checks (QAs) of other developers.
• Building In-person and online webinars through Marketo, Certain and On24 tools.
• Involved in creation of landing pages for Microsoft events..
• Responsible for bulk email deployments and content building.
• Collaborated with marketers for the changes required in email campaigns before deployments.
• Involved in Reporting Analysis and A/B testing of email campaigns.

• Managing seminars and events through campaign execution.
• Creation of HTML newsletters through Adobe Dreamweaver followed by deployment.
• Reporting and performance analysis of emails deployed.
• Creation of nurture emails through Marketo.
• Creation of landing pages for onsite events.
• Creation of webinars through On24 & Marketo tools.

• Engaged in campaign planning and execution.
• Collaborating with marketers and agency members globally.
• Worked on email creation and Smartlist.
• Delivering multi channel email campaigns across Email, web, mobile.
• Managed email campaign reporting & lead scoring campaign to measure success.
• Building In-person events and webinars through Marketo, Certain & On24.