KANNAN VELLADURAI
Chennai
Summary
Results-driven medical sales leader with 15 years of experience driving growth across surgical and hospital environments. Proven success in launching new medical devices, building, and maintaining robust KOL relationships across an entire state, and leading indirect sales channels. Adept in OR protocols, sales strategy, and distributor training, with a strong understanding of regulatory, technical, and application aspects of medical technology. Currently serving as the Director at Global EDucrew. Seasoned Director with background in strategic planning, team leadership, and performance optimization. Known for driving company growth by developing efficient operational strategies and fostering professional relationships. Demonstrated abilities in problem solving, decision making, and communication skills to influence key stakeholders. Proven record of delivering innovative solutions and achieving organisational goals.
Overview
14
14
years of professional experience
Work History
Director
Global EDucrew
Chennai
01.2023 - Current
- Leading strategic business development and partnership collaborations.
- Managing cross-industry B2B networks and facilitating large-scale conferences.
- Leveraging deep medical sales background to establish and strengthen commercial alliances.
Regional Sales Manager
Biomedix OptoTechnike Private Limited
Chennai
01.2015 - 12.2022
- Oversaw the indirect distributor sales channel across the state.
- Built and maintained strong relationships with 12+ KOLs.
- Successfully launched multiple new surgical devices, with full market penetration.
- Met regional sales objectives by developing and implementing promotion strategies, coordinating sales team and servicing key accounts to fortify business relationships.
- Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
- Provided live or product demonstrations, and post-sales support.
- Supported tenders, quotations, and consumable category growth.
- Ensured product training, compliance, and regulatory coordination.
Territory Manager
KLB Instruments (P) Ltd
Mumbai
06.2011 - 02.2015
- Managed end-to-end sales activities in the assigned territory.
- Supported surgical teams in the OR; ensured smooth application use.
- Consistently exceeded sales and installation targets.
- Negotiated contracts and agreements with key clients to secure long-term business relationships.
- Developed sales plans designed to achieve revenue targets and business objectives.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Monitored competitor activities in the region to ensure competitive advantage.
Education
Bachelor’s Degree - Engineering In Electronics
Anna University
Chennai05-2011
Skills
- Medical Device Sales and Marketing
- Key Opinion Leader (KOL) Engagement
- Product Launch and Demonstrations
- Surgical Workflow and OR Protocols
- Strategic Planning & Execution
- Tendering and quotation follow-ups
- Application Support and After-Sales Service
- Product Demonstration (OR and Congresses)
- MS Office
- CRM software
- Strategic thinker
- Excellent negotiation and presentation
- High integrity and team player
- Self-managed
- Market analysis
- Cross-functional collaboration
- Conflict resolution
- Team leadership
Technical And Language Skills
- Product Demonstration (OR & Congresses)
- MS Office, CRM Software
- Fluent in English and Tamil
Languages
Tamil
First Language
English
Advanced (C1)
C1
Hindi
Advanced (C1)
C1
Malayalam
Intermediate (B1)
B1
Timeline
Director
Global EDucrew
01.2023 - Current
Regional Sales Manager
Biomedix OptoTechnike Private Limited
01.2015 - 12.2022
Territory Manager
KLB Instruments (P) Ltd
06.2011 - 02.2015
Bachelor’s Degree - Engineering In Electronics
Anna University
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