Kanya. S

• Business Intelligence Implementation

Implementation and Adoption of new content analytics initiatives such as multi – platform performance tracking, dynamic audience measurement, performance benchmarks, asset measurement across platform using normalized metrics and performance outlooks/forecasts

• Content consumption analytics

Oversee global data, metrics, reporting and analytics for content consumption across key platform such as client’s owned and operated digital properties , third party digital properties that offer it’s content (e.g., YouTube, Hulu, social media, etc.) traditional pay per views services, international television consumption and domestic television consumption.

• EXCEL Based Reporting

Deliver timely, thoughtful content reports and analysis to key stakeholders, crafted with sense of urgency required in live events/live content business and with the executive audience in mind. Good experience in dashboard construction, hypothesis generation and performing quality checks, company scorecards and other data driven initiatives.

• Churn Impact Analysis

Developed a framework to assess the impact of churned customers on the system in terms of displaced revenue across different business verticals and channels