Kapil Chaturvedi
1-B-58 Vigyan Nagar, Kota ,Rajasthan
Summary
A versatile and resulted oriented professional with demonstrated abilities in improving customer engagement with the product through focused market research and using the resultant analysis to devise the future product roadmap. Master’s in business administration (Marketing & I.T.) Professional with over 15 years of experience in Profit Centre Operations, Administration, Sales & Marketing, Strategy Planning, Business Development and Customer Relationship Management. Excellence in incorporating strategic differentiators levered on value propositions into innovative and detailed product requirements. Skilled in developing and executing promotional campaigns for helping the brand in earning a profit; monitoring effectiveness of the company’s brand strategies / marketing plans. Expertise in implementing competent strategies with a view to penetrate new accounts and expanding existing ones for a wide range of products/services. Possess excellent communication, decision making, leadership and team building abilities.
Overview
18
18
years of professional experience
Work History
Territory Sales Manager
Butterfly Gandhimathi Appliances Limited
Kota,Bhilwara & Chittorgarh
03.2023 - Current
- Monitored competitor activities within the territory, adjusting sales strategies as needed to maintain a competitive edge.
- Collaborated with marketing department to create promotional materials that drove brand awareness in the territory.
- Communicated product quality and market comparisons by creating sales presentations.
- Built relationships with Dealers to establish long-term business growth.
- Managing Primary & Secondary Sales in assigned Territory
Training and Development Manager
Maruti Suzuki Nexa(Bhatia & Company)
Kota & Chittorgarh
04.2021 - 02.2023
- Developed and mentored sales team to enhance performance and skills.
- Assisted General Manager with daily showroom operations to ensure efficiency.
- Designed and executed events and promotional plans to increase brand visibility.
- Implemented strategic sales plan, expanding customer base and strengthening market presence.
- Enhanced institutional sales through targeted initiatives and relationship building.
Sr. Manager (Product Sales)
Motion Education Pvt Ltd
Gurgaon
01.2018 - 03.2021
- Planning & conceptualization of innovative ideas/ways in order to increase the DLP Sales by keeping tab on the competition
- Develop competitive sales strategies for deeper market penetration
- Responsible for executing overall business plan, lead generation and meet Revenue Targets
- Prospecting, Identifying, & generating new business and generating additional business from existing customer
- Implement effective network for consistent growth
- Managing Relationship with all centers
- Coordinating with the support department for timely execution of business orders
- Actively and successfully manage the sales process: lead generation; credentials pitch; asking questions; solution pitch; negotiation; closer; handover to the operations team
- Providing local inputs for budgeting of cost involvement with respect to business development, branding etc
- On various below the line (BTL) marketing/ promotional initiatives
Head Marketing
Sumangalam Build Mart Pvt Ltd
Gurgaon
11.2015 - 12.2017
- Company Overview: Real Estate Company
- Development of creative briefs & marketing plans
- Assist in the assessment and improvement of marketing materials
- Handling Digital marketing and social media network Team
- Organizing Road show/events/conferences/Association tie-ups
- Handling all ATL/BTL activity to promote the Projects
Station Head
DB Corp. Ltd.
Kota & Jaipur
01.2013 - 10.2015
- Company Overview: Radio Division, 94.3 MY FM
- Supervising sales & marketing manpower as well as the hiring & training of personnel
- Analyzing the client list for growth opportunities; researching & supervising new sales prospects
- Designing successful sales techniques/strategies/tactics using customer & market feedback
- Developing & deploying quarterly & annual plans for Sales Managers
- Conducting statistical analysis to determine potential growth, designing sales performance goals & monitoring performance on a regular basis
- Planning, formulating and implementing marketing strategies and promotions to increase market penetration and to drive revenue and profitability by maximizing sales
- Guiding, training & mentoring the staff on a regular interval to enhance their working skills
- Managing the profit & loss operations of the station while ensuring constant revenue generation for the station
- Administering an entire gamut of activities in coordination with Sales, Technical, administration & programming Team
- Maintaining all the responsibilities of market development & brand promotion including several marketing activation sole intents of increasing market penetration
Sr. Sales Account Manager
Reliance Broadcast Network Ltd.
Kota
08.2010 - 12.2012
- Company Overview: 92.7 Big FM
- Generated revenue through selling Radio advertisement (FCT)
- Interfaced with the clients in accordance with weekly sales cycle to understand their requirements & update them about the status
- Conducted competitive analysis as well as consumer profiling
- Collaborated with the marketing and sales team to create compelling and engaging sales support material so as to enhance sell-in and pull-through of products and promotions
- Launched new products, determined brand positioning / repositioning and media effectiveness
- Managed all aspects of product marketing including product enhancements, competitive analysis, market forecast and product positioning
- Incorporated strategic differentiators levered on value propositions into innovative & detailed product requirements
- Defined & managed a comprehensive go-to-market strategy and plan that included positioning, launch strategy, public relations, sales support and partner material
Unit Manager
ICICI Prudential Life Insurance
Kota
08.2007 - 07.2010
- Recruiting & Training team of advisors
- Generating Business through advisors
- Direct Sales & Corporate sales
Education
MBA - Marketing & IT
IPS Academy
Indore, India06-2007
Skills
Strategic Planning
Team Management
Market Research
Client Engagement
Channel Sales
Business Development
Product Marketing
Sales & Marketing Operations
Personal Information
Projects
Marketing Study on Customers Preference & Expectation, 45 Days, Pantaloons Store, Indore, Customer’s Buying Behavior
Extra-Curricular Activities
Selected as Cricket Captain for Inter-state College Cricket Tournament, held at Kota in 2004 Got the merit of representing college in Inter-college Tournament of Cricket, Basketball & Table Tennis Actively participated in several cultural programs, held at college level Functioned as Member of Cricket & Table Tennis team in the tournament held at district level
Timeline
Territory Sales Manager
Butterfly Gandhimathi Appliances Limited
03.2023 - Current
Training and Development Manager
Maruti Suzuki Nexa(Bhatia & Company)
04.2021 - 02.2023
Sr. Manager (Product Sales)
Motion Education Pvt Ltd
01.2018 - 03.2021
Head Marketing
Sumangalam Build Mart Pvt Ltd
11.2015 - 12.2017
Station Head
DB Corp. Ltd.
01.2013 - 10.2015
Sr. Sales Account Manager
Reliance Broadcast Network Ltd.
08.2010 - 12.2012
Unit Manager
ICICI Prudential Life Insurance
08.2007 - 07.2010
MBA - Marketing & IT
IPS Academy
Similar Profiles
R. RameshR. Ramesh
Procurement – Head at Agilitive Appliances LLPProcurement – Head at Agilitive Appliances LLP
Kuldeep JoshiKuldeep Joshi
Assistant General Manager (AGM) at BUTTERFLY GANDHIMATHI APPLIANCES Ltd.Assistant General Manager (AGM) at BUTTERFLY GANDHIMATHI APPLIANCES Ltd.
Shiva Shankar K SShiva Shankar K S
Sr. MANAGER at BUTTERFLY GANDHIMATHI APPLIANCESSr. MANAGER at BUTTERFLY GANDHIMATHI APPLIANCES
Deepak JangirDeepak Jangir
Assistant Manager-1 (Operation & Finance) at ICICI BANK LTD.Assistant Manager-1 (Operation & Finance) at ICICI BANK LTD.
JAYANT SHARMAJAYANT SHARMA
Assistant Auditor, Accountant, Direct and Indirect Taxes Practitioner at Siddharth Ganesh & AssociatesAssistant Auditor, Accountant, Direct and Indirect Taxes Practitioner at Siddharth Ganesh & Associates