Karan Mehta
Marketing | Strategy | Sales
Mumbai
Summary
Commercial Leader with proven expertise in marketing, sales, and strategy within pharmaceuticals and life sciences. Demonstrated ability to drive execution excellence and leverage data and digital technology to enhance growth potential and deliver exceptional results for healthcare organizations.
Overview
11
11
years of professional experience
Work History
Associate Director, Commercial Excellence
MSD Pharmaceuticals
06.2025 - Current
- Received the 2024 Asia Pacific Regional Innovator Award for launching Automated Expense & Real-time Reporting for 500+ sales representatives
- Led a team 11 members to develop live automated dashboards for tracking sales, market inventory, effort KPIs and incentive engagement to dirve execution excellence
- Implemented best-in-class AI-driven roleplays in new LMS, enhancing customized training interventions by tenures and roles
- Led MSD India's first-ever cross-functional product pipeline prioritization exercise to target 0.5 billion USD in sales by 2030
Vice President, Global Pharma & Medtech Business
THB (Technology | Healthcare | Big Data Analytics)
09.2023 - 05.2025
- Implemented new business initiatives to drive inside sales queries for medtech clients and targeted engagements with strategic accounts, resulting in ~INR 4 Crs new business in 6 months
General Manager, Pharma Business
HealthPlix Technologies
02.2023 - 09.2023
- Developed sales strategy to enter new accounts and regain lost accounts through strategic value proposition for key clients – resulting in ~INR 2 Crs incremental revenue in 6 months from 4 new accounts through a team of 2 Sales Directors
Sr. General Manager, IVF Marketing
BSV Pharma (Advent Portfolio Co.)
12.2020 - 01.2023
- Managed a division P&L of ~INR 100 Crs annual revenue from a multi-brand portfolio leading a team of 4 brand managers
- Devised a new Go-To-Market strategy by launching a special IVF Task Force for National IVF Chains and implemented a MECE customer segmentation for competing brands within the portfolio to maximize revenue outcomes
- Led first-of-its-kind microfinance initiative for patients – START; disbursing 350+ loans worth ~INR 5 Crs in 1.5 years
- Won multiple awards from Radio City, Economic Times, Integrated Health & Wellbeing Council and Femina for outstanding digital-first campaigns generating 1 Cr+ impressions focused on HCP engagement and patient awareness
General Manager, Home Sales
Toppr Technologies Pvt. Ltd.
07.2019 - 03.2020
- Launched a new Home Sales Business Unit with all functions: hired and developed 15+ member team in 6 months to deliver a monthly revenue of ~INR 20 lacs with the 2nd highest productivity across India (50+ BUs) at 26% CMGR
Area Business Manager
Johnson & Johnson (Janssen Pharmaceuticals)
01.2019 - 06.2019
- Achieved 100% (H1 '19) vs. target through a team of 6 representatives
Senior Brand Manager
Johnson & Johnson (Janssen Pharmaceuticals)
03.2016 - 01.2018
- Generated actionable brand / product insights through detailed market research, and analysis, spearheading therapy shaping communication campaign SEAL Schizophrenia and Me Without Migraine digital patient awareness initiative
- Designed and implemented new Go-to-Market model and SFE norms to drive 60% increase YOY in productivity
- Nominated for and won multiple company-wide accolades for revenue growth and cost rationalization through operational excellence
Senior Executive, Strategy and BD – PMO
Johnson & Johnson (Janssen Pharmaceuticals)
01.2015 - 02.2016
- Successfully led cross-functional efforts to enable the highest no. of successful launches in a single year – 6 brands
- Recognized with Leadership Imperative Award and 2 Gold Encore Awards
Management Trainee Frontline Sales Stint
Johnson & Johnson (Janssen Pharmaceuticals)
06.2014 - 01.2015
- Achieved 121% vs. target in H2 '14 with 44% growth in Calicut
Education
MMS - Marketing
Jamnalal Bajaj Institute of Management Studies
01.2014
CFA – Level I - undefined
Chartered Financial Analyst Institute
01.2012
BE - Electronics & Telecommunication
K. J. Somaiya Institute of Engineering
01.2011
Skills
- P&L Management
- Leadership
- Marketing
- Brand Building
- Digital Marketing
- B2B Sales
- Business Development
- Anti-Diabetes
- CNS
- Pain
- Gynaecology
- Oncology
Timeline
Associate Director, Commercial Excellence
MSD Pharmaceuticals
06.2025 - Current
Vice President, Global Pharma & Medtech Business
THB (Technology | Healthcare | Big Data Analytics)
09.2023 - 05.2025
General Manager, Pharma Business
HealthPlix Technologies
02.2023 - 09.2023
Sr. General Manager, IVF Marketing
BSV Pharma (Advent Portfolio Co.)
12.2020 - 01.2023
General Manager, Home Sales
Toppr Technologies Pvt. Ltd.
07.2019 - 03.2020
Area Business Manager
Johnson & Johnson (Janssen Pharmaceuticals)
01.2019 - 06.2019
Senior Brand Manager
Johnson & Johnson (Janssen Pharmaceuticals)
03.2016 - 01.2018
Senior Executive, Strategy and BD – PMO
Johnson & Johnson (Janssen Pharmaceuticals)
01.2015 - 02.2016
Management Trainee Frontline Sales Stint
Johnson & Johnson (Janssen Pharmaceuticals)
06.2014 - 01.2015
CFA – Level I - undefined
Chartered Financial Analyst Institute
BE - Electronics & Telecommunication
K. J. Somaiya Institute of Engineering
MMS - Marketing
Jamnalal Bajaj Institute of Management Studies
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