KARIM Salim
Digital Marketer
Dubai
Summary
Dynamic E-Commerce Professional Pursuing Opportunities with Industry-Leading Companies to Drive Innovation, Growth, and Exceptional Customer Experiences.
Overview
13
13
years of professional experience
18
18
years of post-secondary education
4
4
Languages
Work History
Digital Marketing Executive
FRENCH FRAGRANCE LLC
12.2023 - 07.2024
- Maintained and optimized the online channel for Dubai's largest branded perfume supplier, ensuring seamless operations and customer satisfaction
- Directed a team of 50 professionals, fostering collaboration and efficiency
- Managed SEO, Google Ads, and social media strategies to enhance online presence and engagement
- Successfully increased the company's online sales by 3x through strategic digital marketing, SEO optimization, and targeted e-commerce initiatives
- Engaged Instagram celebrities to create promotional reels, boosting brand visibility and attracting new customers
- Conducted regular competitor analysis to identify market trends, benchmark performance, and discover opportunities for growth
- Implemented local SEO strategies to improve the company's visibility in local search results, driving foot traffic to physical stores and increasing online sales
Ecommerce Specialist
GENIUS COMPUTER TECHNOLOGY LLC
11.2022 - 11.2023
- Designed and developed a user-friendly WordPress website, including an optimized check-out page that increased user clicks, and subsequently Purchases
- Own process for managing new product updates and launches on ishop4all.com
- Supported product launches on the web store including content, imagery, pricing, etc
- Contributed to web store related promotional campaign activities designed to increase sales
- Supported the management in business strategies for ecommerce
- Analyzed and evaluated the company's online retail performance, produced web content, and developed new promotional email campaigns
Website Developer and Cataloging
TECHIE & TRENDY
09.2019 - 11.2022
- Designed and developed a user-friendly opencart website, including an optimized check-out page that increased user clicks, and subsequently Purchases
- Fixed Bugs from an existing website and implemented enhancements that significantly improved web functionality and speed
- Providing search engine optimization (SEO) practices to all websites on a weekly basis
- Managed online network sites, including server administration, e-mail, and web analytics
- Introduced new plug-ins and extensions to make the website more usable and interactive
- Managed comments from visitors, including private emails and comments posted on the site
- Managed Google Merchant product data feeds to promote the website product on the google search platform
- Act as the company expert in creating PPC and Google AdWords campaigns to be integrated with new website builds
ECOMMERCE SPECIALIST
Sealddeal
12.2013 - 09.2019
- Managed FBA workflow: created shipping plans, Monitored FBA inventory
- Responsible for filing damage claims and getting reimbursed for damaged or missing returns
- Ensured that all products were barcoded, pick-up shipping labels were generated on time, and products were shipped on time
- Ensured that the order placed was not fake by doing a risk assessment before dispatching the product
- Answered customer queries by email
- Research new products and business opportunities
- Analyze the best-selling products online and find out what is new and what is selling
- Developed reports for orders, reconciliation, returns, and expenses by using vlook up, Match, and Indirect formulas on an excel sheet
- Created product listings including the writing of product descriptions and content built and managed product images
- Achieved success by planning and selling the products on all major e-commerce platforms (Amazon, Flipkart, Paytm, Shop Clue, Snapdeal, eBay, etc.)
- Monitored and optimized live listings ensuring products are accurately priced and photographed
Sales Executive
KEY HOTEL
10.2012 - 09.2013
- Involve in promoting and selling all keys to hotel rooms
- Established & maintained relationships with key clients in order to produce group and/ or convention business
- Liaised & negotiated guest room rates, meeting room rental, function space, and hotel services within approved booking guidelines
- Led tours of the hotel and banquet facilities; entertain qualified potential clients in accordance with company and property policies and procedures
- Attended & represented the company at trade shows and city-wide conventions
Sales Executive
THE SOLITAIRE HOTEL
08.2011 - 09.2012
- Managed & participated in rapport building and ensuring relationships Pre-sales and post-sales; developed references in terms of building the corporate database
- Established excellent rapport among the corporate community and network in Bangalore
Education
SCHOOL -
INFANT JESUS School
Raichur, India 05.1991 - 03.2004
Some College (No Degree) - Commerce
SETH RP SUKHANI
Raichur, India 05.2004 - 06.2006
BBA - Finance And Marketing
BANKATLAL RAJARAM BOOB
Raichur, India 07.2006 - 05.2009
Skills
Google adwords
Multichannel Selling
Keyword research analysis
Graphic design
Social media marketing
Influencer marketing strategies
Google analytics
Microsoft office
Adobe creative suite
Timeline
Digital Marketing Executive
FRENCH FRAGRANCE LLC
12.2023 - 07.2024
Ecommerce Specialist
GENIUS COMPUTER TECHNOLOGY LLC
11.2022 - 11.2023
Website Developer and Cataloging
TECHIE & TRENDY
09.2019 - 11.2022
ECOMMERCE SPECIALIST
Sealddeal
12.2013 - 09.2019
Sales Executive
KEY HOTEL
10.2012 - 09.2013
Sales Executive
THE SOLITAIRE HOTEL
08.2011 - 09.2012
BBA - Finance And Marketing
BANKATLAL RAJARAM BOOB
07.2006 - 05.2009
Some College (No Degree) - Commerce
SETH RP SUKHANI
05.2004 - 06.2006
SCHOOL -
INFANT JESUS School
05.1991 - 03.2004