KARISHMA BHALLA
Dubai
Summary
Over 13 years of expertise in Customer Service, Supply Chain, and Logistics. Proven ability to enhance customer experience through a commercial and analytical approach. Strong focus on operational excellence and efficiency in service delivery.
Overview
13
13
years of professional experience
Work History
Commercial Coordinator
LVMH Fragrance Brands
Dubai
07.2024 - Current
- Travel Retail Expertise: Developing a deep understanding of the travel retail market and its unique dynamics.
- Sales and Stock Management: Managed Middle East and India accounts, focusing on sell-in and stock management.
- SKU Optimization: Optimized SKU assortment, and handled daily operational tasks for account management.
- Purchase Order Processing: Processed purchase orders for staff expenses and salaries for duty-free operators.
- Client Relationship Management: Assisting with maintaining and strengthening relationships with clients, which may include travel retailers, duty-free operators, and other partners.
- Data Analysis and Reporting: Monitoring sales performance, analyzing data, and generating reports to identify trends and areas for improvement.
- Supported budget management by tracking expenses related to beauty advisors, temporary duty-free staff salaries, and commissions.
- Supplier Management: Creating and configuring new supplier and customer sites within the system.
- Cross-Functional Collaboration: Streamlined processes to ensure seamless order processing and delivery by collaborating with internal teams, including supply chain, logistics, marketing, visual merchandising, accounts, and finance.
- Alignment with Company Objectives: Aligned commercial activities with strategic company goals by optimizing sales opportunities.
Customer Service Executive
LVMH Perfumes & Cosmetics
Dubai
03.2022 - 06.2024
- Order Management: For retailers, boutiques, regional, and travel retail sectors. Key Brands: Givenchy, Kenzo, Make Up Forever, Acqua di Parma, Loewe, and Maison Francis Kurkdjian.
- Order follow-up: With each brand, commercial, along with POSM and launches, dispatch as per the marketing plan.
- Coordinating with the supply planning team for stock availability for orders and launches.
- Customer Service: Be the interface between Commercial, Marketing, and Warehouse/Transport. Ensure excellent customer service to clients in terms of order fulfillment and on-time delivery for basics and launches.
- Order Processing: Enter orders in the system, prepare all related documents, and follow up, ensuring proper delivery to the points of sale.
- Operations Costs Control: Ensure the complete dispatch of saleable/POSM to prevent stock leftovers.
- Order consolidation and optimizing the number of shipments, leading to a reduction in outbound costs.
- Shipping documents preparation: Invoice, HS CODE SUMMARY, Certificate of Origin, SASO, as per the requirement of each country.
- Reports: Monthly order lead time and service level prepared with their related analyses to monitor performances versus yearly objectives.
- Analyzed customer feedback to identify areas for service improvement.
Customer Service Coordinator
LVMH Perfumes & Cosmetics
04.2019 - 02.2022
Shipping Export Administrator
Chalhoub Group - Real FZE
Dubai
02.2018 - 03.2019
- To receive, understand, and process all orders for export clients on the Oracle and Logitude systems.
- Key Brands: Sephora Middle East FZE/ Sephora UAE/ Traveller Distribution / Sogedimo Nars / Allied Enterprises LLC / Chaumet Eau / Elizabeth Arden & Chalhoub Inc.
- To manage all shipping export documentation in accordance to each country customs requirement.
- Working closely with Dubai Chamber of Commerce, Intertek and SGS to ensure accuracy and legalization of the shipping documentation for all countries that require certified documentation.
- Liaise with internal departments (Warehouse, commercial team & Finance) effective to ensure order processing is expedited to avoid any delays.
- Coordinated logistics with shipping companies for timely deliveries.
- Managed export documentation for shipments to international clients.
- Ensured compliance with customs regulations and export laws.
- Liaised with suppliers to obtain necessary shipping information.
- Provided customer support by responding to inquiries regarding order status or shipment issues.
- Coordinated logistics for air, sea, and ground transportation of goods.
- Developed relationships with freight forwarders, customs brokers, carriers, and other service providers.
Shipping Import Administrator
Chalhoub Group-Real Emirates LLC
Dubai
10.2012 - 01.2018
- First point of contact for all 3PL logistics related queries.
- Completes the Purchase documentation function in receiving import shipments from various suppliers of Allied retail, Traveler Distribution, PCD, Christian Louboutin fashion goods, gifts, and beauty products.
- Ensures all state, customs and other applicable regulations are followed while fulfilling customer requirements.
- Coordinates and communicates effectively with agents, warehouse, customers, and accounts upon receiving and dispatching shipments.
- Monitor and reports shortage, excess or damage of any goods to our customers and organize claim if required.
- Coordinate with accounts for release of product for sales after approval of Item cost.
- Ensure to accomplish the yearly objectives set by the management, by tracking, monitoring and evaluating Key Performance indicators (KPI’s) of documentation and shipments in reducing lead time and improving customer satisfaction.
- Follow standard processes, procedures, and work instructions as per the company's Quality management system, values, and code of conduct.
- Create monthly reports of total inbound and outbound shipments consisting of over 100 suppliers.
Education
Bachelor of Arts - Politics and International Studies
University of Warwick
United Kingdom07-2012
Higher Education Foundation Programme (HEFP) - Social Science
University of Warwick
United Kingdom07-2009
Cambridge International School
Dubai, United Arab EmiratesSkills
- Travel retail industry knowledge
- Customer service excellence
- Tools - SAP, ERP & RMS
- Cross-functional collaboration
- Budget tracking
- Order management
- Time management
- Strong negotiation skills
- Key account management
- Logistics management
- Problem resolution
- Purchase order processing
- Data analysis
- Supplier management
- Client relationship management
Hobbies and Interests
- Card and scrapbook making
- Canvas art
- Swimming
- Paddle
- Community social responsibility activities and volunteering
- Travelling
Training & Certification
- InsideLVMH (In Progress)
- Intercultural management training, (2024)
- First Aid Basic Certification, (2019)
- Freight Forwarding Certification – National Association of Freight Forwarding (NAFL) (2017)
- Solving problems & Decision-making, (2016)
- Communication & Teamwork, (2015)
- Logistics and Supply Chain Management Course – Zabeel Institute of Management, UAE, (2014)
Personal Information
- Date of Birth: 09/19/90
- Nationality: Indian
- Driving License: Yes
- Marital Status: Married
- Visa Status: Employers Visa
Languages
Hindi
First Language
English
Proficient (C2)
C2
Arabic
Intermediate (B1)
B1
French
Elementary (A2)
A2
Accomplishments
- LVMH BPC Committee – January 2022 to present
- Elles VMH (Global Gender Equity Initiative) – February 2025 – Present
- LVMH Perfumes & Cosmetics CSR Initiative – ‘SHARAKA’ – 2019–2022
- Chalhoub Group People's Experience LOGEX Group – August 2018 – March 2019
- Chalhoub Impact Ambassador
- Global Young Leaders Conference Award, 2007
References
References available upon request.
Timeline
Commercial Coordinator
LVMH Fragrance Brands
07.2024 - Current
Customer Service Executive
LVMH Perfumes & Cosmetics
03.2022 - 06.2024
Customer Service Coordinator
LVMH Perfumes & Cosmetics
04.2019 - 02.2022
Shipping Export Administrator
Chalhoub Group - Real FZE
02.2018 - 03.2019
Shipping Import Administrator
Chalhoub Group-Real Emirates LLC
10.2012 - 01.2018
Bachelor of Arts - Politics and International Studies
University of Warwick
Higher Education Foundation Programme (HEFP) - Social Science
University of Warwick
Cambridge International School
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