Karthik V S
Trivandrum
Summary
Experienced marketing and operations professional with 10+ years of driving growth, leading teams, and enhancing efficiency. Skilled in strategy, PR, and procurement, with a strong focus on innovation and brand development.
Overview
11
11
years of professional experience
Work History
Marketing Specialist (Freelance)
Fynora Entertainment
Trivandrum
03.2025 - Current
- Promote Events Across Channels – Plan and execute marketing campaigns using social media, email, and traditional advertising to drive awareness and attendance for events.
- Coordinate Branding and Collateral – Work with designers, printers, and vendors to ensure all promotional materials (flyers, banners, signage, etc.) align with the event’s branding and are delivered on time.
- Liaise with Media and Partners – Manage relationships with media outlets, influencers, and sponsors to maximize event exposure and secure press coverage or collaborations.
Marketing Strategist
Kytes
London
01.2025 - Current
- Develop Luxury-Focused Campaigns – Design and implement marketing strategies that highlight exclusive experiences, premium services, and unique destinations to attract affluent travelers.
- Analyze Market Trends and Client Insights – Conduct market research and customer profiling to identify preferences of high-net-worth individuals and adjust offerings to meet their expectations.
- Build Strategic Partnerships – Forge alliances with luxury brands, travel influencers, and global media outlets to elevate brand visibility and enhance the company’s prestige in the luxury travel market.
Marketing Head
Mayoori
Trivandrum
06.2024 - 11.2024
- Strategic Leadership: Develop and execute brand, marketing, and product launch strategies aligned with business goals.
- Integrated Marketing Execution: Lead campaigns, manage digital marketing, e-commerce, public relations, and strategic partnerships.
- Team & Performance Management: Guide cross-functional teams, oversee budgets, track KPIs, and drive innovation for competitive market presence.
Director of Procurement
Sheegr sea food and logistics
Bangalore
04.2023 - 01.2024
- Source and Manage Supplier Relationships - Identify reliable seafood suppliers (local and international), negotiate contracts, and ensure consistent quality, sustainability, and compliance with food safety standards.
- Optimize Supply Chain and Inventory -Oversee procurement planning to ensure timely availability of raw materials, reduce waste, and maintain optimal stock levels while minimizing costs.
- Ensure Regulatory Compliance and Quality Control - Monitor sourcing practices to align with environmental, health, and industry regulations, and collaborate with quality assurance teams to uphold product standards.
- Transformed procurement and supply chain operations to align with demand, enabling scalable B2B deals and fast-moving B2C sales growth.
- Built agile supplier networks and streamlined supply chain processes, ensuring cost-efficiency, product availability, and cross-channel revenue acceleration.
Public Relations Officer
Hosur Shankara Madam
Coimbatore, Dubai
01.2021 - 03.2023
- Media & Communication: Manages press releases, media relations, and digital content to promote CSR initiatives and enhance public visibility of the NGO.
- Stakeholder Engagement & Office Support: Engages with donors, partners, and communities while managing clerical tasks like filing, correspondence, and maintaining records.
- Event & Project Management:
Coordinates CSR events and promotes self-sustaining projects (e.g., organic farming, animal husbandry etc) to create internal funding and community engagement opportunities.
Team Lead - Operations
Groupon
Bangalore
06.2019 - 01.2021
- Supervised staff across departments, offering feedback and improvement suggestions.
- Optimized employee schedules to ensure adequate coverage while minimizing labor costs.
- Reviewed and updated procedures to ensure compliance with regulations and technology advancements.
Supervisor Manager
Horizon Contracting Services, WLL
Najma
06.2017 - 01.2019
- Supervise On-Site Cable Installation:
Oversee trenching, cable laying, and termination works while ensuring safety, quality, and compliance with technical standards. - Manage Manpower & Collaborate with Mitsubishi:
Allocate tasks, monitor worker performance, and coordinate with Mitsubishi engineers to align with project specs and timelines. - Ensure Reporting & Documentation:
Maintain daily progress logs, ensure HSE compliance, and support documentation for inspections, testing, and final handover.
Executive Assistant
Aegis
Bangalore
07.2016 - 01.2017
- Customer & Executive Support:
Handle calls and chats, providing service information, troubleshooting, for customers and executives. - Communication & Coordination:
Act as a liaison, ensuring smooth communication between departments, clients, and management via phone and chat. - Administrative Support & Reporting:
Maintain records, prepare reports, assist with documentation, and manage executive calendars and tasks efficiently.
Executive Assistant
Concentrix
Bangalore
01.2016 - 06.2016
- Provide personalized assistance and resolve service issues promptly for premium customers, ensuring high satisfaction.
- Manage and prioritize customer inquiries, offering tailored solutions and proactive support.
- Coordinate with internal teams to address complex issues and ensure seamless delivery of services to premium clients.
Modeling & Events Co-ordinator
Me Model Management
Trivandrum
08.2014 - 09.2015
- Plan, organize, and execute events, including fashion shows, photo shoots, and promotional activities, ensuring smooth operations.
- Coordinate with models, photographers, designers, and other vendors to ensure all event details are managed effectively.
- Manage logistics, timelines, and budgets while ensuring the event aligns with the brand's image and goals.
Education
MBA - Marketing
Himalayan University
Bangalore05-2022
BBA -
William Carey University
Bangalore05-2017
Senior Secondary -
National Institute of Open Schooling
Trivandrum05-2014
SSLC -
Navajeevan Bethany Vidyalaya
Trivandrum, India05-2011
Skills
- Brand development
- Data analysis
- Market research
- Social media management
- Public relations
- Budget management
- Performance tracking
- Team leadership
- Cross-functional collaboration
- Communication skills
- Customer relationship management
- Campaign implementation
- Pricing structures
Languages
Malayalam
First Language
English
Proficient (C2)
C2
Hindi
Proficient (C2)
C2
Tamil
Intermediate (B1)
B1
Kannada
Intermediate (B1)
B1
Telugu
Beginner (A1)
A1
Affiliations
- Boxing
- Trekking
- Cricket
- Volleyball
- Basketball
References
- Kiran Ram - Mayoori - 9539736050
- Sri Shankara Souparnika Vijendrapuri - Hosur Sankara madam - 8943539901
- Rovin John Philip - Kytes (UK) - +44 7389868926
Timeline
Marketing Specialist (Freelance)
Fynora Entertainment
03.2025 - Current
Marketing Strategist
Kytes
01.2025 - Current
Marketing Head
Mayoori
06.2024 - 11.2024
Director of Procurement
Sheegr sea food and logistics
04.2023 - 01.2024
Public Relations Officer
Hosur Shankara Madam
01.2021 - 03.2023
Team Lead - Operations
Groupon
06.2019 - 01.2021
Supervisor Manager
Horizon Contracting Services, WLL
06.2017 - 01.2019
Executive Assistant
Aegis
07.2016 - 01.2017
Executive Assistant
Concentrix
01.2016 - 06.2016
Modeling & Events Co-ordinator
Me Model Management
08.2014 - 09.2015
MBA - Marketing
Himalayan University
BBA -
William Carey University
Senior Secondary -
National Institute of Open Schooling
SSLC -
Navajeevan Bethany Vidyalaya
Similar Profiles
Kevin BibbsKevin Bibbs
Content Business Manager - Touring & Live Events at Dream Maker Entertainment | SM EntertainmentContent Business Manager - Touring & Live Events at Dream Maker Entertainment | SM Entertainment
Zachary GregoryZachary Gregory
World Art Lead (Outsource) at Sony Interactive Entertainment - Valkyrie EntertainmentWorld Art Lead (Outsource) at Sony Interactive Entertainment - Valkyrie Entertainment
ANGELA ARTHURANGELA ARTHUR
Transportation Coordinator’s Assistant at Entertainment Partners/Cast & Crew Entertainment ServicesTransportation Coordinator’s Assistant at Entertainment Partners/Cast & Crew Entertainment Services
Nirmala Rachel JoyNirmala Rachel Joy
District Project Coordinator at Kerala State Literacy Mission AuthorityDistrict Project Coordinator at Kerala State Literacy Mission Authority
Allen BRAllen BR
Supervisor of Distribution Operations at Marian TradersSupervisor of Distribution Operations at Marian Traders