Results-focused marketing professional with data-driven approach to strengthening online marketing campaigns. Skilled in communication, content development and strategic planning. Creative and objective with good project management abilities.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Biddable Media - Analyst
Performics - Publicis Groupe
Gurgaon
09.2023 - Current
Achieved exponential revenue growth and business expansion, orchestrating targeted strategies for a diverse portfolio of clients in the fintech vertical including CASHe, 13K, and HeroFinCorp, as well as leading hospitality brand Hyatt. Leveraged advanced audience targeting techniques across demographics, interests, and behaviors, managing monthly budgets exceeding 3 cr driving monthly revenues to 55 cr through precise and data-driven marketing campaigns.
Sales and Marketing Executive
Kamal Hydraulic & Flexibles
Ajmer
07.2020 - 05.2023
Transitioned to a Marketing Executive role, leveraging my in-depth knowledge of the company's hose products and sales to establish new client relationships, resulting in a 15% increase in sales revenue ( From Rs 9,00,000/month toRs10,35,000/month). within the first year from my retail store by doing offline marketing activities like Sample distribution , branding on T-shirts & Caps and canopy activities in exhibitions . Also Introduced Digital Marketing to the company’s marketing strategy.
Production Supervisior
Kamal Hydraulic & Flexibles
Ajmer
03.2017 - 06.2020
Streamlined production operations as a production supervisor, implementing efficient manufacturing processes that resulted in a 10% increase in production of hose from 20,000 meters a month to 22,000 meters a month and a 5% reduction in production costs from Rs 60/mtr to Rs 57/mtr. Managed a team of 15 workers.
Education
Marketing Launchpad Program - Digital Marketing
Kraftshala
01-2023
Bachelor of Commerce -
MDSU
Ajmer
01-2016
Commerce
St Anselm's Sr Sec School
Ajmer, RJ
01-2013
Skills
Excel
Google Adwords
Meta Ads
Linked In Ads
Google Analytics
Google Tag Manager
Amazon Ads
KPI understanding
Data insight management
Strategic Planning
Campaign optimization
Segmentation strategy development
ROI understanding
Campaign Launch and Lifecycle Management
Generating Brand Awareness
KPIs Identification
Competencies
Leadership
Multitasking
Result Oriented
Team Management
Detail Oriented
Certification
Meta Certified Media Planning Professional - 2024
Meta Certified Media Buying Professional - 2024
AI Powered Performance Ads Certification - Google - 2024
Search Professional Certification - Google - 2024
Complete Programmatic Advertising Course with tools, Udemy - 2023
Google Analytics Individual Certification - Google Skillshop - 2023
Timeline
Biddable Media - Analyst
Performics - Publicis Groupe
09.2023 - Current
Sales and Marketing Executive
Kamal Hydraulic & Flexibles
07.2020 - 05.2023
Production Supervisior
Kamal Hydraulic & Flexibles
03.2017 - 06.2020
Marketing Launchpad Program - Digital Marketing
Kraftshala
Bachelor of Commerce -
MDSU
Commerce
St Anselm's Sr Sec School
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