To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
5
5
years of professional experience
2
2
years of post-secondary education
Work History
Senior Marketing Specialist
Maple Tech Sapce
Koratty
05.2022 - 01.2023
Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
Tracked, reported and analyzed website analytics to drive strategy and improve user experience.
Researched and analyzed competitor website and advertising links to gain insight into new strategies.
Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
Researched and implemented search engine optimization recommendations in accordance with development methodology.
Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.
Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
Digital Marketing Executive
Blue Field Technologies PVT LTD
Bangalore
07.2018 - 05.2022
Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
Implemented weekly promotional and editorial strategies to improve customer engagement across channels.
Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.