KarunaKaran P
Bangalore
Summary
Accomplished Senior Strategic Account Manager with expertise in relationship building, strategic planning, and market analysis. Track record of enhancing client engagement and driving revenue growth through effective negotiations and long-term partnerships. Strong communicator and leader, dedicated to delivering innovative solutions and contributing to organizational growth.
Overview
10
10
years of professional experience
Work History
Sr Strategic Account Manager
Hogr food network pvt ltd
Bangalore
12.2023 - 07.2025
- Acted as primary contact for key accounts, facilitating organic and inorganic sales growth.
- Identified technical issues during training and coordinated with product and tech teams for resolution.
- Conducted data analysis to support business development and operational objectives.
- Boosted revenue for Hogr through upselling, cross-selling, and strategic ad investments.
- Monitored account performance on a week-over-week and month-over-month basis to identify areas for improvement.
- Managed project timelines and strategic planning to enhance customer and partner experiences.
- Maintained strong relationships with F&B and SaaS category brand partners to secure deals.
- Oversaw onboarding of 20 Curefoods brands, enhancing visibility through digital ads and promotions.
- Filled supply gaps at cuisine level, enhancing market share by 45% through targeted supply and discounting strategies.
Key Account Manager (E-com & Modern Trade)
Ninjacart
Bangalore
08.2023 - 11.2023
- Acted as main point of contact for key F&V accounts, enhancing sales relationships.
- Managed sales and distribution strategies within Horeca territory for optimal performance.
- Facilitated onboarding for new clients, increasing satisfaction among existing partners.
- Forecast the product demand, and work on low-availability items during the seasonal period, ensuring 100% fulfillment for clients.
- Coordinating with multiple stakeholders (categories, operations, product, and analytics) to continuously improve theavailability of the product and monitor the profit and loss for the assigned accounts in the Horeca Zone Improvement.
Key Account Manager - Meat Stores
Swiggy
Bangalore
03.2022 - 07.2023
- Analyzed partner trade (fresh meat, packed meat) and supply chain to improve assortment, providing insights that increased MCM brand GMV from 32 lakh to 55 lakh - a 71% growth.
- Ensuring supply gaps are covered for each consumer zone and onboard brand in low supply areas, ensuring availability of quality supply for the "best of meat" widget in every area.
- Understand the partner trade (fresh meat, packed meat) and supply chain. Assist with business and revenue estimates to increase supply. Track and highlight areas for improvement on a weekly basis for key partners.
- Ensured adequate discount coverage across consumer zones, communicating growth and average order value increases to partners, creating a mutually beneficial discount strategy.
- Collaborated with low-commission, low-average-order-value partners to achieve marginal upsell targets, educating them on incremental business opportunities through Swiggy and focusing on UE+ goal for all accounts.
Senior Sales Manager
Swiggy
Bangalore
08.2020 - 03.2022
- Developed performance metrics tracking to evaluate team effectiveness and refine strategies.
- Monitored budget performance, adjusting forecasts to align with market trends and business objectives.
- Collaborated with marketing teams to create targeted campaigns that drove lead generation and conversions.
- Streamlined onboarding process for new clients, enhancing integration and satisfaction.
- Conducted competitor analysis to refine pricing strategies and maintain competitive positioning in the market.
- Enhanced restaurant rating from below 3.5 to target 4 through data-driven strategies.
Restaurant Excellence Manager
Swiggy
Bangalore
10.2018 - 07.2020
- Led cross-functional teams to enhance project execution and ensure timely delivery of services.
- Executed data-driven projects to enhance customer experience, focusing on reducing restaurant prep time and cancellations.
- Led IGCC (Integrated Gratify Customer Compensate) project with assigned account team to resolve food quality issues, including missing and incorrect items on delivery.
- Managed project to reduce preparation time and address bad orders for defaulting accounts, improving response to delayed orders.
- Assigned tasks to associates to fit skill levels and maximize team performance.
Vendor Manager - Operational
Swiggy
Bangalore
04.2015 - 08.2018
- Streamlined procurement processes with cross-functional teams, improving supply chain efficiency.
- Monitored vendor compliance with service level agreements and initiated corrective actions when necessary.
- Coordinated restaurant launch activities post-sale, ensuring timely openings.
- Led Price Parity Project to resolve restaurant price discrepancies with aggregators, enhancing customer experience.
- Menu Item Trimming Project (Items that have a high number of cancellations on the platform).
Education
Bachelor of Computer Application -
BK Arts & Science College Karantaka University
Karnataka01.2012
PUC -
Vijaya Pre University College
BangaloreSkills
- Data analysis and market research
- Strategic planning and forecasting
- Customer relationship management
- Revenue generation and sales optimization
- Team collaboration and performance tracking
- Project management and client onboarding
- Negotiation and upselling strategies
- Microsoft Office and Power BI proficiency
- Snowflake SQL expertise
Professional Qualities
Project Management
Area launch
City launch
Languages
- English
- Hindi
- Kannada
- Tamil
- Telugu
Timeline
Sr Strategic Account Manager
Hogr food network pvt ltd
12.2023 - 07.2025
Key Account Manager (E-com & Modern Trade)
Ninjacart
08.2023 - 11.2023
Key Account Manager - Meat Stores
Swiggy
03.2022 - 07.2023
Senior Sales Manager
Swiggy
08.2020 - 03.2022
Restaurant Excellence Manager
Swiggy
10.2018 - 07.2020
Vendor Manager - Operational
Swiggy
04.2015 - 08.2018
Bachelor of Computer Application -
BK Arts & Science College Karantaka University
PUC -
Vijaya Pre University College