Kashif Raza
CGO
Mumbai,MH
Summary
Chief Growth Officer and commercial leader with 18+ years of experience across sales, marketing, business development, revenue growth, strategic partnerships, market expansion, go-to-market strategy, brand building, demand generation, campaign execution, sales operations, team leadership, and P&L management across immigration, education, EdTech, media, advertising, and digital businesses. Track record of building new business verticals, improving sales and marketing processes, leading cross-functional teams, driving international expansion, strengthening brand visibility, and delivering measurable growth through client acquisition, channel partnerships, marketing alliances, automation, and performance management.
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
15
15
years of professional experience
5
5
Certifications
2
2
Languages
Work History
Chief Growth Officer
HirezU Management Services LLP
06.2023 - 12.2025
- Led 450%+ year-over-year growth in the immigration business through strategic partnerships, market expansion, and growth-focused go-to-market execution across Singapore, Europe, United States, Australia, Russia, Malaysia, and Maldives.
- Built 15+ overseas partnerships and helped scale annual revenue to more than ₹6.5 crore through business development and international market development.
- Launched four subsidiaries including Events, The Lab, Global Education, Partyzio, and Zyfit, generating ₹2.2 crore within 18 months through new business incubation and portfolio expansion.
- Developed the Edu-Migrate model integrating education and immigration services, adding ₹1.8 crore+ in incremental revenue through product positioning and revenue model innovation.
- Implemented CRM-based process automation for 70% of case processing, reducing turnaround time by 40% and improving service delivery.
- Scaled headcount from 3 to 40+ employees and supported expansion into eight countries.
Zonal Sales Manager
Chetana Education LLP
08.2022 - 04.2023
- Achieved 100% of FY23 profitability goals ahead of schedule through strong sales execution, territory management, and institutional outreach.
- Added 48+ schools across Maharashtra, increasing institutional partnerships by 23% year over year through relationship management and market penetration.
- Reengineered the sales process from lead generation to revenue realization, reducing approval layers by 30% and shortening deal closure time by 19 days.
- Led a 160+ member cross-functional team across 25 business zones and improved win rates by 34% in competitive markets through consultative selling and field enablement.
Team Lead, B2B and B2C
Breath Careers & Consulting Pvt. Ltd. (Sporjo)
09.2021 - 03.2022
- Built early market presence by securing 10+ B2B partnerships with corporate, university, and college clients and acquiring 200+ B2C users within six months.
- Executed 12+ brand alliances and marketing partnerships, increasing brand recall by 48% in target sectors.
- Managed the full sales funnel from prospecting to collections, delivering 42% B2C conversion and average B2B deal size of ₹5.2 lakh.
- Trained a 15-member sales team, improving outbound efficiency by 34% and reducing customer acquisition cost by 28%.
Sales Manager, EdTech
WhiteHat Education Technology Pvt. Ltd.
10.2020 - 08.2021
- Ranked as the #1 sales manager through consistent sales target achievement, lead conversion, and strong customer engagement.
- Improved organic lead conversion by 11% to 12% weekly for seven consecutive months through high-quality counseling and conversion strategy.
- Maintained zero refunds across the portfolio through effective onboarding, expectation setting, and solution alignment.
Assistant Vice President, Advertising and Media Solutions
Graphene Media Pvt. Ltd. (Graphene Campus Connect)
12.2017 - 01.2020
- Launched 5+ engagement platforms and generated ₹18 crore+ in new revenue across healthcare, tourism, and education sectors through integrated marketing and media-led commercial solutions.
- Expanded retail reach for Cello Pens by 37% across Tier 2 and Tier 3 cities through direct sales channel development and market activation.
- Led a 12-city awareness program for Cipla BPH reaching 1 million+ people and lowering patient acquisition cost by 28% through omnichannel campaign execution.
- Managed a portfolio exceeding ₹20 crore and handled enterprise clients including Edelweiss Tokio, ICICI Bank, Bajaj Auto, and Dr. Reddy’s across advertising, branding, and media solutions.
Assistant Vice President, Digital
Microsec Technologies Ltd.
04.2015 - 11.2017
- Delivered 91% year-over-year sales growth and 300% margin expansion in Western India through digital business development and commercial execution.
- Signed eight franchise partners and supported the launch of the HealthBuddy retail chain through channel expansion and local market development.
- Built an integrated sales concept that reduced campaign rollout time by 40% and trained 120+ team members.
- Acquired 16+ enterprise accounts including Vodafone, Jet Airways, Citibank, and Garnier with average deal size of ₹2.4 crore.
Senior Manager, Entertainment News and Digital Media
Indian Television Dot Com Pvt. Ltd.
11.2014 - 03.2015
- Expanded market visibility across Tier 1, Tier 2, and Tier 3 markets through media sales, audience growth, and brand engagement initiatives.
- Managed client relationships with Sony Entertainment Television, Colors, Tata Sky, Zing, Intex, Naaptol, and other consumer brands.
- Created analytics-based presentations on audience behavior, market trends, advertising return on investment, and campaign positioning.
Assistant General Manager (West), OOH and Digital OOH Advertising Solutions
Armour Display Systems Pvt. Ltd.
02.2011 - 10.2014
- Restructured sales, marketing, and operations to strengthen market leadership in OOH and DOOH advertising within the railway sector.
- Secured ₹2 crore in first-year revenue and opened accounts with HUL, P&G, Sony TV, Vodafone, SBI, and Asian Paints through client acquisition and market development.
- Promoted to Assistant General Manager within four months based on performance in client acquisition and business operations.
- Won the first SBI contract within 30 days, helping open the BFSI business vertical.
- Introduced SAM, a screen audience measurement tool that improved media planning, campaign effectiveness, and client ROI analysis.
Education
Postgraduate Diploma in Finance and Control (MBA Equivalent) -
Institute of Management and Information Science (IMIS)
Bhubaneswar01-2008
Bachelor of Commerce - Computer Applications
Andhra University
01-2004
Skills
Business Development
Revenue Growth
Growth Strategy
Marketing Strategy
Brand Building
Demand Generation
Go-to-Market Strategy
Strategic Partnerships
Campaign Management
Media Sales
Advertising Solutions
Digital Marketing
Integrated Marketing
Performance Marketing
International Expansion
Market Entry
Sales Leadership
Sales Operations
Social media strategy
Customer acquisition
Content strategy
Pricing strategy
Certification
Digital Out-of-Home Strategy, Armour Display Systems.
Timeline
Chief Growth Officer
HirezU Management Services LLP
06.2023 - 12.2025
Zonal Sales Manager
Chetana Education LLP
08.2022 - 04.2023
Team Lead, B2B and B2C
Breath Careers & Consulting Pvt. Ltd. (Sporjo)
09.2021 - 03.2022
Sales Manager, EdTech
WhiteHat Education Technology Pvt. Ltd.
10.2020 - 08.2021
Assistant Vice President, Advertising and Media Solutions
Graphene Media Pvt. Ltd. (Graphene Campus Connect)
12.2017 - 01.2020
Assistant Vice President, Digital
Microsec Technologies Ltd.
04.2015 - 11.2017
Senior Manager, Entertainment News and Digital Media
Indian Television Dot Com Pvt. Ltd.
11.2014 - 03.2015
Assistant General Manager (West), OOH and Digital OOH Advertising Solutions
Armour Display Systems Pvt. Ltd.
02.2011 - 10.2014
Bachelor of Commerce - Computer Applications
Andhra University
Postgraduate Diploma in Finance and Control (MBA Equivalent) -
Institute of Management and Information Science (IMIS)