Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
Kaushal Bhatt

Kaushal Bhatt

Pharmaceutical Marketing | Brand Insights
Hyderabad

Summary

A passionate and driven professional with 10 years of experience in the pharmaceutical industry, specializing in marketing, insights, and analytics. Expertise in effectively leading multidisciplinary teams, demonstrating a professional outlook and unwavering integrity. Recognized for a continuous learning mindset and exceptional organizational abilities.

Overview

9
9
years of professional experience
6
6
years of post-secondary education
4
4
Certifications

Work History

Manager, Insights & Marketing

Sandoz
Hyderabad
07.2023 - Current
  • Devised marketing initiatives for HYRIMOZ®, ERELZI®, and ZESSLY® (Immunology biosimilar portfolio) for Region Europe market
  • Led the region Europe launch planning and commercial activities for Ustekinumab biosimilar launch
  • Developed yearly strategic Sandoz Way brand plan to drive the Immunology portfolio growth
  • Facilitated Multi-Channel Engagement workshops enabling Sandoz region Europe to optimize the customer engagement

Manager, Brand Insights

Novartis
Hyderabad
02.2020 - 06.2023
  • Led the Global integrated product strategy creation for XOLAIR® and ENERZAIR® BREEZHALER® family to increase brand growth and market share
  • Developed a comprehensive launch readiness review framework that improved ENERZAIR launch efficiency and enhanced Global-Country team collaboration
  • Conducted country workshops that led to the generation of actionable competitive insights, subsequently informing the development of a highly effective strategic plan
  • Facilitated quarterly leadership business reviews for the Respiratory franchise to evaluate the performance and find growth avenues

Product Manager

Abbott
Mumbai
09.2018 - 01.2020
  • Led the strategic marketing and execution for the primary care portfolio, which includes AQUAVIRON®, LUNABET®, and ASCABIOL® driving growth and market impact
  • Spearheaded the successful launch of AQUAVIRON® Capsules, effectively targeting untapped potential in the testosterone market and driving market penetration
  • Designed unique patient support program "NISHCHAY" for fungal infeciton patients and patient awareness initiative "SPEAK UP" for Hypogonadism awareness
  • Managed brand management activities encompassing brand P&L, demand planning, field campaign roll outs, and quarterly operational plannings

Senior Therapy Executive

Intas
Ahmedabad
12.2016 - 08.2018
  • Steered the strategic marketing and execution efforts for MONIT GTN®, AMTAS M®/AMTAST AT®
  • Started unique sales team recognition platforms in quarterly meetings (Gems of Xenith) to motivate sales colleagues
  • Successfully conducted Cross-CONNECT and I-Konnect seminars with sales team collaboration, fostering professional development and knowledge sharing among HCPs
  • Successfully managed initiatives such as "Face the Examiners" for residents to enhance knowledge among emerging customers

Assistant Product Manager

Sun Pharma
Mumbai
06.2014 - 11.2016
  • Managed the marketing activities for ETOSHINE®, MEBIZ SR® and SONATA® portfolio of Gastroenterology & Orthopedic division
  • Responsible for Pre-launch activities for probiotics brand SONATA®(S.Boulardii probiotic)
  • Executed pioneering digital projects including the successful implementation and scaling of the “GI Update” and “Ortho Resource” HCP portals to enhance digital engagement
  • Spearheaded numerous marketing campaigns and digital initiatives to drive portfolio and divisional sales/profitability

Education

MBA (Pharma) -

NIPER
Mohali
07.2012 - 06.2014

Bachelor of Pharmacy -

Nirma University
Ahmedbad, India
07.2008 - 05.2012

Skills

Brand Management and Pharmaceutical Marketing

undefined

Certification

Certification in Digital Marketing, NMIMS

Timeline

Manager, Insights & Marketing

Sandoz
07.2023 - Current

Excel skills for data analytics and Visualization – Macquarie University

01-2023

Drug development and product management – UC San Diego

11-2022

Modern Marketing Certification from General Assembly

08-2022

Manager, Brand Insights

Novartis
02.2020 - 06.2023

Product Manager

Abbott
09.2018 - 01.2020

Certification in Digital Marketing, NMIMS

07-2017

Senior Therapy Executive

Intas
12.2016 - 08.2018

Assistant Product Manager

Sun Pharma
06.2014 - 11.2016

MBA (Pharma) -

NIPER
07.2012 - 06.2014

Bachelor of Pharmacy -

Nirma University
07.2008 - 05.2012

Similar Profiles

CREATE PROFILE
Kaushal BhattPharmaceutical Marketing | Brand Insights