Inspiring manager with extensive experience in dynamic product industries with more than 10 years of expertise in Channel sales . Skilled at increasing sales and customer satisfaction. Organized and dedicated to streamlining processes & procedures in line with organization policies & objectives.
Identified & worked on increasing numeric distribution of Flagship models in untapped clusters/markets/outlets resulting in 2x growth of the segment.
To tap the potential of the geography with a holistic approach of strengthening the RTM Enablers & work towards development of Channel & Category., Increased direct reach covering rural & urban areas resulting high business growths & increased profitability. Also tapped new business avenues for increased distribution & business.
Tapping RWA outlets by prioritizing service to these outlets., Covered outlets inside/near to apartments/high rise societies/RWA premise during lockdown. This coverage model helped in reaching customers and established high profitable business thus increasing average business many folds.
To decrease the % salvage by identifying top contributing outlets/SKU's and controlling it., Made a list of top 50 outlets contributing high salvage at product level. Controlled the billing of the particular products to control salvage and increase profitability of business.