Diligent and detail-oriented professional with strength in anticipating & capitalizing on market trends, creating brand value & positioning the company’s products & services to maximize market share. Proactive, customer-focused professional with demonstrated capabilities in understanding consumer behavior & market dynamics - adept in managing the complete customer & product life cycle through market research aiming at aggressive client acquisition & retention. Create and manage direct/ indirect marketing campaigns to drive acquisition and embedded base sales. Implement Event Management Tools like road-shows, trade-shows, company-sponsored events; represented clients and managed field work. Work with marketing/sales communication team to integrate the product roadmap into a calendar and translate the new product value in terms of the overall company’s position within the market. Superior communication and interpersonal skills, capable of resolving multiple complex issues and motivating staff to peak performance. Demonstrated expertise in conducting market research, planning & execution, competitor/ targeted marketing.