Digital Marketing Analyst
ADWETA
Hyderabad
01.2022 - Current
- Initiated market research studies and analyzed findings.
- Monitored online trends, conversations and innovations to optimize strategies.
- Led projects to redesign web pages, diversify strategies and revitalize social media presence.
- Used relevant Ai tools to identify behavioral patterns and trends in data.
- Strengthened brand communication with in-depth analyses of competitors, market and economic changes.
- Analyzed website data such as traffic, interactions, conversions and goals to find areas of improvement.
- Led few -person cross-departmental staff to develop and execute all digital and social marketing initiatives.
- Researched and applied SEO techniques to increase online exposure by Expected %.
- Boosted online engagement.
- Identified technology framework required to support digital strategies.
- Helped clients develop website portals and social media pages to promote businesses.
- Created content strategies for digital media.
- Developed paid client ads for use on diverse social media platforms, achieving users.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Spearheaded client meetings to determine project needs and professional requirements and identify correct course of action enhance client success.
- Analyzed and reported social media and online marketing campaign results.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Analyzed competitor pages to locate backlink and keyword opportunities.
- Improved page content, keyword relevancy and branding to achieve search engine optimization goals.
- Monitored and evaluated website analytics to assess campaign success, identify issues and make forward-thinking adjustments to maintain targets.
- Increased customer engagement through social media.
- Evaluated monthly performance statistics and used data to inform future strategies.
- Provided weekly updates on digital marketing campaigns to clients, discussing strategic initiatives and methods for improvement.
