Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Interests
Timeline
Generic
KOUSTAV DASGUPTA

KOUSTAV DASGUPTA

Senior Insights Analyst
Bengaluru,KA

Summary

Adept at transforming data into actionable insights, I spearheaded global e-commerce initiatives at Assembly Global, enhancing client strategies with advanced analytics and market research. Leveraging technical skills and strategic planning, my work boosted digital presence and operational efficiency. My analytical problem-solving skills have consistently driven business growth and client satisfaction.

Overview

7
7
years of professional experience
3
3
years of post-secondary education
8
8
Certificates
3
3
Language

Work History

Senior Insights Analyst

Assembly Global
Bangalore, Karnataka
04.2024 - Current

• Successfully developed global E-commerce delivery, incorporating monthly CPI & Retail index updates to keep the organization and team informed on US economy and market trends. This initiative was later offered as a product for clients.
• Designed a comprehensive monthly report template for clients, providing insights on market trends, client performance, competitive outlook, and budget/spend analysis for targeted segments.
• Successfully developed global E-commerce delivery, incorporating monthly CPI & Retail index updates to keep the organization and team informed on US economy and market trends. This initiative was later offered as a product for clients. • Designed a comprehensive monthly report template for clients, providing insights on market trends, client performance, competitive outlook, and budget/spend analysis for targeted segments.
Skills: Strategy · Artificial Intelligence (AI) · Analytical Skills

Data Insights Analyst

Assembly Global
Bangalore, Karnataka
07.2022 - 03.2024

• Amplified digital media for global brands including Lenovo, Brooks, Fossil, Louis Vuitton and Vera Bradley.
• Conducted competitive research and analysis using third-party tools like Pathmatics, SimilarWeb, and Kantar Media.
• Developed a budget and investment dashboard for Lenovo's laptop segments, tracking sales by category across multiple regions and six countries, while also monitoring audience interactions and engagement metrics.
• Utilized Google Analytics, Keyword Planner, research tools like Statista, and IbisWorld to analyze data and generate hypotheses for enhancing brand digital presence.
• Maintained and updated dashboards for brands such as T Rowe Price and ACE Hardware, while also creating templates for new dashboards for internal leadership teams.
• Managed and created monthly economic reports for US markets, leveraging market research and portals like FRED, The Wallstreet Journal & Bureau of Labour Statistics for internal & external stakeholders.
• Amplified digital media for global brands including Lenovo, Brooks, Fossil, Louis Vuitton and Vera Bradley. • Conducted competitive research and analysis using third-party tools like Pathmatics, SimilarWeb, and Kantar Media. • Developed a budget and investment dashboard for Lenovo's laptop segments, tracking sales by category across multiple regions and six countries, while also monitoring audience interactions and engagement metrics. • Utilized Google Analytics, Keyword Planner, research tools like Statista, and IbisWorld to analyze data and generate hypotheses for enhancing brand digital presence. • Maintained and updated dashboards for brands such as T Rowe Price and ACE Hardware, while also creating templates for new dashboards for internal leadership teams. • Managed and created monthly economic reports for US markets, leveraging market research and portals like FRED, The Wallstreet Journal & Bureau of Labour Statistics for internal & external stakeholders.
Skills: Google Analytics · Executive Summary · Microsoft Power BI · Tableau · Statistical Data Analysis · Microsoft PowerPoint · Secondary Market Research · Competitive Brand Research · Business Analysis · Artificial Intelligence (AI) · Economic Research · Media & Campaign Analysis · Performance Dashboards · Analytical Skills

BI Associate

Himalaya Wellness
Bangalore, Karnataka
03.2022 - 06.2022

• Managed operational sales reports, collaborating with internal stakeholders like Key Account Managers and Brand Managers to gather data for business optimization.
• Provided daily, weekly, monthly, quarterly, and yearly sales insights to senior management for forecasting market trends.
• Created and distributed primary and off-take sales reports, including NPD launches and data from general and modern trades, to facilitate forecasting for business growth.
• Collected information from Sales Managers and Product Teams to ensure accurate analytics for review purposes.
• Managed operational sales reports, collaborating with internal stakeholders like Key Account Managers and Brand Managers to gather data for business optimization. • Provided daily, weekly, monthly, quarterly, and yearly sales insights to senior management for forecasting market trends. • Created and distributed primary and off-take sales reports, including NPD launches and data from general and modern trades, to facilitate forecasting for business growth. • Collected information from Sales Managers and Product Teams to ensure accurate analytics for review purposes.
Skills: Microsoft Power BI · Data Visualization · Excel Dashboards · Problem Solving · KPI Dashboards · SAS (Software) · Data Analytics · Business Analysis · Market Research · Business Insights · Advanced excel · Dashboards · MS office suit · Analytical Skills

Sr. Business Analyst

Flipkart Internet Pvt. ltd.
Bangalore, Karnataka
09.2021 - 03.2022

Gathered data from various Flipkart subsidiaries such as PhonePe, Ekart, and Myntra for analytics and report generation.
• Managed technical vulnerabilities for the Application Security team, handling numerous bug reports during BBD’21 and supporting the app development team.
• Coordinated with PAN India stakeholders to address critical breaches and resolve open issues within specified deadlines.
• Enhanced existing processes by resolving security bugs with assigned SPOCs, monitoring bug reports to improve production speed and quality, and tracking operational performance including TAT.
• Created dashboards to provide insights into security level bug reports and presented findings to the Program Director. Analyzed severity levels and provided upcoming resolution points in flashing reports.
• Gathered data from various Flipkart subsidiaries such as PhonePe, Ekart, and Myntra for analytics and report generation. • Managed technical vulnerabilities for the Application Security team, handling numerous bug reports during BBD’21 and supporting the app development team. • Coordinated with PAN India stakeholders to address critical breaches and resolve open issues within specified deadlines. • Enhanced existing processes by resolving security bugs with assigned SPOCs, monitoring bug reports to improve production speed and quality, and tracking operational performance including TAT. • Created dashboards to provide insights into security level bug reports and presented findings to the Program Director. Analyzed severity levels and provided upcoming resolution points in flashing reports.
Skills: Microsoft Excel · Jira · Problem Solving · MS office suite · Business Analysis · SQL · Performance Dashboards · Dashboards · Kanban · Analytical Skills

Senior Specialist - Client Relationship

Medibuddy
Bangalore, Karnataka
04.2021 - 09.2021

• Developed BRDs for new requirements and oversaw implementation in Confluence (JIRA), ensuring follow-ups and related actions until closure.
• Actively engaged in IT innovation and conducted UAT for new applications prior to production and Go-Live phases.
• Interacted with higher management from the client side to enhance business through internal process improvements.
• Prepared monthly decks and represented the company's performance to insurance companies during performance reviews.
• Coordinated with various stakeholders nationwide to meet business requirements and monitor market share.
• Implemented possible improvements to enhance account health from a B2B perspective.
• Developed BRDs for new requirements and oversaw implementation in Confluence (JIRA), ensuring follow-ups and related actions until closure. • Actively engaged in IT innovation and conducted UAT for new applications prior to production and Go-Live phases. • Interacted with higher management from the client side to enhance business through internal process improvements. • Prepared monthly decks and represented the company's performance to insurance companies during performance reviews. • Coordinated with various stakeholders nationwide to meet business requirements and monitor market share. • Implemented possible improvements to enhance account health from a B2B perspective.
Skills: Market Analysis · Jira · Long-term Customer Relationships · Problem Solving · Business Analysis · Strategic Planning · SQL · Business Insights · Advanced excel · Analytical Skills · Amazon S3

Team Leader - Insurance Data Operation

DocsApp
06.2020 - 03.2021

Oversaw BAU operations, encompassing data retrieval for MIS reporting and critical analytics to enhance account health.
• Represented data and visualizations based on OKRs' during management review calls.
• Handled client-side escalations and ensured necessary support to minimize error percentages.
• Coordinated with the QA team to uphold the NPS with a targeted CSAT score exceeding 4.7.
• Utilized AWS SFTP for secure data transactions, adhering to privacy protocols and mitigating data breaches.
• Monitored and controlled the inflow of PAN India insurance data, implementing various filtration processes before importing into local dashboards for execution.
• Collaborated with multiple stakeholders' data regularly to maintain account health and provide scalable end-to-end transactions.
• Managed a team responsible for daily transactions, including appointment scheduling, report retrieval, coordination with top insurers, MIS reporting, and SLA management. Conducted weekly team huddles to address challenges and issues, providing consistent feedback and coaching to L1 team members.

o Achievement:

• Recognized as the 'Best Batsman' for consistently exceeding performance expectations and exemplifying organizational values, surpassing all peer team leaders over the past year.
• Received multiple appreciation emails from clients, including Aditya Birla Sun Life, ABHI Health, and Tata AIA, during the supervisory period.
• Oversaw BAU operations, encompassing data retrieval for MIS reporting and critical analytics to enhance account health. • Represented data and visualizations based on OKRs' during management review calls. • Handled client-side escalations and ensured necessary support to minimize error percentages. • Coordinated with the QA team to uphold the NPS with a targeted CSAT score exceeding 4.7. • Utilized AWS SFTP for secure data transactions, adhering to privacy protocols and mitigating data breaches. • Monitored and controlled the inflow of PAN India insurance data, implementing various filtration processes before importing into local dashboards for execution. • Collaborated with multiple stakeholders' data regularly to maintain account health and provide scalable end-to-end transactions. • Managed a team responsible for daily transactions, including appointment scheduling, report retrieval, coordination with top insurers, MIS reporting, and SLA management. Conducted weekly team huddles to address challenges and issues, providing consistent feedback and coaching to L1 team members. o Achievement: • Recognized as the 'Best Batsman' for consistently exceeding performance expectations and exemplifying organizational values, surpassing all peer team leaders over the past year. • Received multiple appreciation emails from clients, including Aditya Birla Sun Life, ABHI Health, and Tata AIA, during the supervisory period.
Skills: Microsoft Excel · Operations · Jira · Business Analysis · Business Planning · SQL · Client Relations · Amazon S3 · Operations Management

Sr. Executive - Underwriting Operations

DocsApp
Bangalore, Karnataka
02.2018 - 06.2020
  • Spearheaded complete data inflow/outflow for leading corporates, ensuring end-to-end transactions with strict adherence to data security protocols.
    • Managed invoicing, comprehensive data management, and ensured confidentiality of policy protocols through AWS SFTP.
    • Cultivated relationships with business partners, understanding their requirements, and delivering scalable solutions for monthly data transitions.
    • Specialized in Tele-Underwriting, supporting technical programs, and overseeing a team of 20+ members, including MBBS doctors.


    o Achievements :

    • Received the 'Extra Mile Award' for consistently demonstrating high organizational values and achieving maximum conversion within the shortest turnaround time over a four-month period.
    • Acknowledged by Manager for conducting client reviews and feedback sessions, resulting in improved relations and a 12% year-over-year business growth.
    • Earned client appreciation for achieving the highest conversion rates on accounts within designated timelines while maintaining quality at over 96% accuracy.
    • Spearheaded complete data inflow/outflow for leading corporates, ensuring end-to-end transactions with strict adherence to data security protocols. • Managed invoicing, comprehensive data management, and ensured confidentiality of policy protocols through AWS SFTP. • Cultivated relationships with business partners, understanding their requirements, and delivering scalable solutions for monthly data transitions. • Specialized in Tele-Underwriting, supporting technical programs, and overseeing a team of 20+ members, including MBBS doctors. o Achievements : • Received the 'Extra Mile Award' for consistently demonstrating high organizational values and achieving maximum conversion within the shortest turnaround time over a four-month period. • Acknowledged by Manager for conducting client reviews and feedback sessions, resulting in improved relations and a 12% year-over-year business growth. • Earned client appreciation for achieving the highest conversion rates on accounts within designated timelines while maintaining quality at over 96% accuracy.


Skills: Microsoft Excel · Operations · Problem Solving · Customer Relationship Management (CRM) · Market Research · SQL · VideoMER

Education

Master in Computer Application -

The Oxford College Of Engineering
Bangalore
07.2011 - 06.2015

Bachelor in Computer Application -

MRCC College of Technical Education
West Bengal
07.2008 - 08.2011

Skills

Advance Excel

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Accomplishments

  • Recognized as the 'Best Batsman' for consistently exceeding performance expectations and exemplifying organizational values, surpassing all peer team leaders over the past year.
  • Received multiple appreciation emails from clients, including Aditya Birla Sun Life, ABHI Health, and Tata AIA, during the supervisory period.
  • Received the 'Extra Mile Award' for consistently demonstrating high organizational values and achieving maximum conversion within the shortest turnaround time over a four-month period.
  • Acknowledged by Manager for conducting client reviews and feedback sessions, resulting in improved relations and a 12% year-over-year business growth.
  • Earned client appreciation for achieving the highest conversion rates on accounts within designated timelines while maintaining quality at over 96% accuracy.

Certification

Fundamental of Digital Marketing

Interests

⦁Completed 4th year painting form TRAILOKYA SANGEET PARISHAD (West Bengal)
⦁Completed PURNA on Guitar Badya from BANGIYA SANGEET PARISHAD (West Bengal)
⦁Completed Green Belt on Shaolin-Kung-Fu from PANDIT KUNG-FU ACADEMY
⦁Playing Indoor games (Chess, Carrom)
⦁Interested in Photography (Portrait, Landscape)

Timeline

Data Studio

07-2024

Senior Insights Analyst

Assembly Global
04.2024 - Current

Fundamental of Digital Marketing

04-2024

Advanced Google Analytics

03-2024

Big Data with SQL

10-2023

Master Data Management

09-2023

Tableau Certification

09-2023

Business Metrics & Statistics

08-2023

AWS Essentials

01-2023

Data Insights Analyst

Assembly Global
07.2022 - 03.2024

BI Associate

Himalaya Wellness
03.2022 - 06.2022

Sr. Business Analyst

Flipkart Internet Pvt. ltd.
09.2021 - 03.2022

Senior Specialist - Client Relationship

Medibuddy
04.2021 - 09.2021

Team Leader - Insurance Data Operation

DocsApp
06.2020 - 03.2021

Sr. Executive - Underwriting Operations

DocsApp
02.2018 - 06.2020

Master in Computer Application -

The Oxford College Of Engineering
07.2011 - 06.2015

Bachelor in Computer Application -

MRCC College of Technical Education
07.2008 - 08.2011
KOUSTAV DASGUPTASenior Insights Analyst