Keshav Rai

Work History

Founder

Baabae Technologies Private Limited

NEW DELHI, Delhi

01.2019 - Current

Bootstrapped hyperlocal e-retail marketplace with unmatchable improvements across key metrics for all market participants.
10K Users onboarded, with 1 M in sales, 80% repeat rate with over 500+SKUs.
8+ Mobile Sellers enabled to generate and deliver up to 7 orders per hour hyperlocally.
Led various business verticals for over 2 years and raised10L.
Developed technological solutions to solve for fastest delivery time and inventory optimizations.
Investigated and addressed business development challenges to proactively mitigate problems.
Established, optimized and enforced business policies to maintain consistency and high-quality standards across operations.
Conducted target market research to scope out industry competition and identify advantageous trends.
Developed key operational initiatives to drive and maintain substantial business growth.
Drove implementation of new market expansion to propel business forward and adapt to market changes.
Stayed current with market trends to determine optimal pricing of goods and services and to capitalize on emerging opportunities.
Furthered brand awareness through Blogging and Podcasting.
Achieved under-budget and on-time project management to adhere to project goals.

Manager of Business Development and Sales

OYO

NEW DELHI, Delhi

05.2018 - 01.2019

Established technology sales vertical at OYO centrally.
Set up sales for 6 Value Added Services in Delhi achieving expansive results in additional take and dependency on OYO Impact.
35% OYO clients paying more than 4% additional take on business.
Over 50% paying 1-2% additional take.
77% of OYO properties in Delhi are using at least 1 service and over 49% subscribed to 2+ services.
Led team of Key Account Managers and secured retention of over 80% reporting to VP (VAS) daily basis.
Drove business success by maintaining and applying current knowledge of sales, promotions and policies regarding payments, exchanges and security practices.
Built relationships with customers and community to establish long-term business growth.

Senior Sales Manager

Swiggy - Bundl Technologies

NEW DELHI, Delhi

01.2017 - 04.2018

Managed end-to-end client relationships devising comprehensive growth strategies to deliver best-in-class results and achieving delightful customer experience Impact.
Spearheaded a team of 11 people for ‘Swiggy Select’ campaign in Delhi region securing 24% GMV in 1 month by onboarding top grossers in NCR on anexclusive online ordering.
Only Sales Manager in NCR responsible for 3 zones with 300+ partners achieving a growth of 460% in orders per day in a quarter setting a benchmark for fastest growth.
Created a marketing commodity ‘Half-Price Store’ which offered selective discounts on surplus inventory for the discount sensitive market resulting in 17% growth in traffic w-o-w and 15% growth in trade discounted offers Key Account Management.
Formulated growth strategy for partners using data-based insights from business intelligence tools creating measurable impact on key performance metrics.
On boarded, managed and grew a client to help it become the largest revenue grosser of Swiggy in Delhi Region Marketing.
Led demand generation through ideation and implementation of co-branding strategies leading to a 35% OPD growth in zones under management.
Organized BTL campaigns including monthly strategic flyering drives Operations.
Created hiring channels for partners’ surplus in-house delivery personnel.
Ensured adherence of the delivery fleet to brand attributes leading for optimized brand visibility.
Optimized temporal metrics with the partners to delivery best-in-class SLAcompliance Achievements.
Awarded ‘Swiggstar – Hunger Saviour Award’ for overall performance and outstanding customer experience.
Achieved a role upgrade from Sales Manager in a tenure of 9 months owing to exceptional results.

Operations Manager

Wishup

NEW DELHI, Delhi

03.2016 - 01.2017

Managed end-to-end client relationships devising comprehensive growth strategies to deliver best-in-class results and achieving delightful customer experience Impact.
Led Customer relationship management for over 10,000 customers, leading team to be listed in ‘most customer centric venture’ in India by Tech in Asia.
Developing internal operation processes and implementing them for optimized costs fastest turn-around time in the market of concierge applications.
Handling performance driven communication and business with over 500+ vendors in diverse sectors Business development.
Development team on usability, design and content of product offering.
Setting up Business Development vertical, initiating partnerships with over 100 vendors to ensure ease and quality of operations.
Statistical prioritisation and management of over 500 partner vendors in diverse categories, optimising profitability.

Summary

Overview

Work History

Founder

Manager of Business Development and Sales

Senior Sales Manager

Operations Manager

Work Availability

Education

Bachelor of Engineering - Computer Science & Engineering

Advanced Levels -

IGCSE -

Timeline

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