Summary
Overview
Work History
Education
Skills
Languages
Hobbies & Interests
Events Ideated, Organized, Produced and Executed
Disclaimer
Timeline
Generic

KHUSHBOO MUNDHRA

Chennai

Summary

Results-driven Marketing and Event Management professional with 10+ years of proven expertise in planning and executing diverse events and experiential marketing campaigns. Adept at full-scale event logistics, from concept to post-event analysis. Specializes in crafting event strategies, brand sustainability plans, and executing new launches with innovative and creative flair. Demonstrates a hunger for innovation, leveraging strong business acumen and a consumer-focused approach to effectively build and promote brands. Excels in cross-functional collaboration to achieve project goals across diverse sectors, including Automobiles, Fashion & Jewelry, FMCG, Media, Health Care, F&B, Retail, and the Entertainment industry.

Overview

13
13
years of professional experience

Work History

FREELANCE EVENT COORDINATOR

VARIOUS AGENCIES AND BRANDS
01.2011 - Current
  • Provide end to end services from panning to execution of various events
  • Collaborate with clients to identify their goals and expectations from the event
  • Provide on-site support during the day of the event including problem solving if necessary
  • Conduct post-event evaluations to measure success of each program against objectives set forth by clients

CLIENTS & BRANDS WORKED WITH: Xpandd (XP&D), Percept EMC, Book My Show, Only Much Louder, Paytm Insider, Brandwidth Events, Event Wizards, Orra Events Pvt. Ltd., Fountainhead Marketing, Vibrant Event Company, ATAT Event Company, Coalesce Events Pvt. Ltd., Beyond Entertainment Sports & Media, White Collar Hippie, Let’s Campout, Maximus Events, etc.

NOTEWORTHY EVENTS

  • Anirudh Live in Concert (Once Upon A Time Tour) – Dec’22 to June’23
  • India Film Project 2017
  • YouTube FanFest 2017
  • FOAID 2017
  • Justin Bieber Purpose Tour 2017
  • Sula Fest 2017
  • Nariyal Pani Festival 2017
  • Celebrity Cricket League 2011
  • Brand Campaigns & Events for Club Mahindra, Samsung, Apple, Blackberry, etc.

CLIENT SERVICING & BUSINESS DEVELOPMENT | MANAGER

LIFE IN TECHNICOLOUR
Chennai
02.2021 - 11.2022
  • Cultivating client relationships, driving revenue growth, crafting compelling proposals, negotiating deals, and implementing effective business strategies. My proactive approach included market research, cross-functional collaboration, and monitoring key performance indicators for impactful results.
  • Worked end to end for various events such as corporates, weddings, live events, festivals, concerts and bespoke intimate events like private dinners, birthday parties, etc.
  • Handled accounts of existing clients and built new client relations
  • Helped in managing the events of the sister company “Circle of Love”, a music community, music platform and record label

CLIENTS WORKED WITH: Apollo Hospitals, AGS Cinemas, YPO Gateway & Chennai Chapter, Hamsini Entertainment Productions, and VIP guests like Actor Dhanush, Music composer Anirudh Ravichander, etc.

NOTEWORTHY EVENTS

  • Anirudh Live in Concert (Once Upon A Time Tour) – Feb’22 to Nov’22
    A concert tour of Anirudh Ravichander where I was involved in the planning of the stage design, entries of the artist on stage, the entire requirement of the artist and his crew from hospitality, logistics, backstage management to show running and show calling
  • Apollo Hospitals - Various Events Worked on the given client brief from ideation to planning to overall execution of both virtual and on-ground events. Some events include Apollo Hospital's Founder's Day 2021 & 2022, Doctor's Day 2021, Apollo Hospital's Anniversary 2021 & 2022, etc.
  • Circle of Love Festival 2021 A limited capacity festival for 2K people in the heart of the Chennai city. Helped in sponsorship management, managing 20+ artists to smooth execution of the event

CONTENT & COMMUNICATIONS LEAD

MUSICIDIA, A UNIT OF TM GROUP OF COMPANIES
Mumbai
10.2020 - 12.2020
  • Ensured all content adheres to company's brand standards and messaging guidelines
  • Worked closely with colleagues in different departments such as PR and Social Media team to coordinate campaigns
  • Oversaw the day-to-day operations of a small team of writers and editors working on various projects simultaneously
  • Provided feedback on the quality of written work produced by the team members
  • Edited and proofread copy to ensure accuracy in grammar, spelling, punctuation, style, tone
  • Managed the production of content from ideation through publication

CLIENT SERVICING & BUSINESS DEVELOPMENT | SENIOR EXECUTIVE

GEOMETRY ENCOMPASS, A WPP AGENCY
Mumbai
07.2017 - 07.2020
  • End to end management & strategy conceptualization for key accounts
  • Integral part of planning, conceptualizing, operations and execution of brand activations, large scale events, content creation, designing, merchandising, manpower, etc.
  • Pan India Operations for various projects
  • Converting leads into projects
  • In addition to managing existing clients, I identified new business opportunities, contributed to revenue generation, and increased ROI for both clients and the company

CLIENTS WORKED WITH: Kotak Securities, Jockey India, Blue Star, WPP, HP, Hotstar, Viacom18, Kommune (Spoken Fest), VIP, etc., and was specially assigned to Procter & Gamble, Gillette India and Asian Paints

PROJECT COORDINATOR | EVENT TICKETING DEPARTMENT

TWISTED ENTMT PVT. LTD & UNIVERSAL MUSIC GROUP
Mumbai
10.2016 - 12.2016
  • Handled the various offline ticketing sales operators & Book my show for "Enchanted Valley Carnival 2016" concert festival held at Aamby Valley City, Lonavala
  • Coordinated with various invitees and guestlists of sponsors, media, artists, internal team and Book my Show
  • Handled the entire Box Office on the event days
  • Helped in backstage management of the artists

MARKETING TEAM - CHENNAI | MARKETING INTERN

BACKWATER TECHNOLOGIES, MUMBAI
10.2015 - 12.2015
  • Promoting and marketing the "CHILLR" application in Chennai
  • Scheduling and handling promotional and marketing activities at various corporates, IT parks and banks
  • Taking care of the entire setup, operations and execution at various locations
  • Arranging manpower and handling vendors
  • Data Management

CLIENT SERVICING & OPERATIONS EXECUTIVE - PROJECTS

DREAMFIELD INTEGRATED SOLUTION
06.2014 - 04.2015
  • Account management, communication, event planning & team management
  • Revenue generation
  • Lead the in-house creative team to make the best of creatives and campaigns
  • Specialized in coordination with vendors and creative team
  • Operated across South India with Chennai being the base

CLIENTS WORKED WITH: Eureka Forbes, Nestlé Maggi, Intel, SC Johnson, Mercedes Benz, Nissan Datsun, TOI, Meena Bazaar Chennai, Yatra.com, Horlicks, Puma, INOX, Cognizant, Google, OLX, HSBC, Marriott, Amar Prakash, Prince Foundations Ltd., etc.

INTERNSHIP

PERCEPT D'MARK, A DIVISION OF PERCEPT ENTERTAINMENT
Chennai
04.2013 - 07.2013
  • Helping the client servicing and business development team for upcoming events
  • Making presentations based on client brief
  • Market research and recce
  • Recce of various venues
  • Researching, documenting and creating presentations on hampers and giveaways
  • On the event day: Overlooking the event, handling the press & registration desk, and artist management

NOTEWORTHY EVENTS

  • Femina Tamil 2013
  • Launch of the restaurant “The Flying Elephant” at Hotel Park Hyatt

Education

PG Diploma - Advertising, Marketing & Events

NAEMD (Bharathiar University)
Mumbai
04.2017

B. Com - Commerce, Accounting & Marketing

Anna Adarsh College, University of Madras
Chennai
04.2012

High School - Commerce With Computer Science

C.S.I. Ewart M.H.S.S
Chennai
04.2009

Skills

  • Good communication and interpersonal skills
  • Leadership skills and team management
  • Project and Team Management
  • Organized and meticulous
  • Budget Control & Negotiation
  • Adaptable team player and time management skills
  • Ability to work under pressure and crisis management
  • Attention to detail and quality control
  • Technical & creative thinker
  • Client and Artist management
  • Vendor and Agency Management
  • Event Planning, Logistics & Execution
  • Experience in organizing all events and event based activation

Languages

English
First Language
Hindi
Proficient (C2)
C2
Tamil
Intermediate (B1)
B1

Hobbies & Interests

  • Travelling and exploring
  • Food aficionado
  • Music and dance
  • Enjoy reading and watching sports, movies and documentaries

Events Ideated, Organized, Produced and Executed

  • DISTINCT EVENTS - Rang: War of Colours (Holi event)
  • UDAAN YOUTH CLUB - Street play, Mime act, Outdoor games, etc.

Disclaimer

Thank you for spending time and reading my resume. I hereby declare that all the information and facts furnished above are true and correct to the best of my knowledge and belief.

Timeline

CLIENT SERVICING & BUSINESS DEVELOPMENT | MANAGER

LIFE IN TECHNICOLOUR
02.2021 - 11.2022

CONTENT & COMMUNICATIONS LEAD

MUSICIDIA, A UNIT OF TM GROUP OF COMPANIES
10.2020 - 12.2020

CLIENT SERVICING & BUSINESS DEVELOPMENT | SENIOR EXECUTIVE

GEOMETRY ENCOMPASS, A WPP AGENCY
07.2017 - 07.2020

PROJECT COORDINATOR | EVENT TICKETING DEPARTMENT

TWISTED ENTMT PVT. LTD & UNIVERSAL MUSIC GROUP
10.2016 - 12.2016

MARKETING TEAM - CHENNAI | MARKETING INTERN

BACKWATER TECHNOLOGIES, MUMBAI
10.2015 - 12.2015

CLIENT SERVICING & OPERATIONS EXECUTIVE - PROJECTS

DREAMFIELD INTEGRATED SOLUTION
06.2014 - 04.2015

INTERNSHIP

PERCEPT D'MARK, A DIVISION OF PERCEPT ENTERTAINMENT
04.2013 - 07.2013

FREELANCE EVENT COORDINATOR

VARIOUS AGENCIES AND BRANDS
01.2011 - Current

PG Diploma - Advertising, Marketing & Events

NAEMD (Bharathiar University)

B. Com - Commerce, Accounting & Marketing

Anna Adarsh College, University of Madras

High School - Commerce With Computer Science

C.S.I. Ewart M.H.S.S
KHUSHBOO MUNDHRA