KHUSHI RATHORE

• Joined the company as one of the early employees during its startup phase and contributed significantly to its growth and expansion.

• Started in the Accounts department, managing financial records, transaction processing, and administrative support.

• Promoted to Digital Marketing & HR, where I led recruitment, onboarding, and employee management activities, helping build and strengthen the company's workforce.

• Played a key role in hiring talent and developing teams that supported the company's rapid growth and operational success.

• Planned and executed digital marketing campaigns across Instagram, Facebook, YouTube, LinkedIn, and TikTok, increasing brand visibility and customer engagement in international markets, particularly across Africa.

• Managed content creation, social media promotions, online branding, lead generation, and customer engagement initiatives.

• Took on broader operational responsibilities, overseeing travel package planning, customer coordination, marketing activities, financial processes, and day-to-day business operations.

• Worked closely with leadership to improve operational efficiency, streamline business processes, and support the company's expansion strategy.

• Subsequently promoted to Administrative Director, overseeing cross-functional teams and overall business operations.

• Played a key role in transforming the company from an early-stage startup into a growing and established travel and tourism business.