Summary
Overview
Work History
Education
Skills
Timeline
Generic
Kiran Joshi

Kiran Joshi

Bangalore

Summary

Results-driven e-commerce professional with 10 years of experience at Flipkart and Amazon, advancing from Order Management Associate to Brand Manager. Expertise in managing strategic programs like NCEMI, FBA, Easy Ship, and New Seller Success, driving Business and operational efficiency and customer satisfaction. Currently overseeing five beauty brands—Himalaya, Mosaic Wellness, Streax, Nat Habit, and Sanfe—fostering growth and delivering impactful results in dynamic e-commerce environments.

Overview

11
11
years of professional experience
4
4
Languages

Work History

Brand Manager

Amazon
07.2023 - Current
  • Took charge of managing two brands, Himalaya and Mosaic Wellness, in the beauty category, achieving 34% and 106% YoY GMS growth, respectively. Expanded responsibilities in 2024 to include Streax and Reequil brands.
  • Mid-year, took on the management of Nat Habit and Sanfe, driving their growth in the beauty category. Also acted as SME for two key initiatives, Virtual Bundle and Omni-channel Selection, to boost category performance.
  • Analyzed offline and competitor catalogs to identify selection gaps, ensuring a comprehensive and relevant product range on Amazon during both BAU and ART events.
  • Planned and executed campaigns including Sponsored Ads, Lightning Deals, and Subscribe & Save to increase product visibility and sales, achieving improvement in program-level output metrics month-over-month.
  • Led multiple initiatives, including selection, instock management, co-op, and IDQ, as well as programs like coupons, BxGy, virtual bundles, and deals, to drive business growth.
  • Lead monthly planning and forecasting with brands to ensure adequate stock availability on Amazon, covering both BAU and ART needs.
  • Maintained catalogue quality hygiene across brands to ensure customers receive complete product information on the Amazon Detail Page.
  • Led and managed ART events (Prime Day, AUG ART, Diwali ART, and Jan ART) for the brand, offering daily support and strategic guidance to overcome challenges and drive business growth during these key events.
  • Conducted monthly planning for AMS, merchandising visibility on category pages, and social media activities on Instagram to maximize brand exposure.
  • Took on the responsibility of sharing deal and ICPC reports with the Beauty team, brand managers, CMs, and retailers, ensuring timely actions during ART events to prevent any negative impact on sales performance.
  • Improved customer experience by upgrading product pages with A+ content,Brand Story and boosting discoverability via AMS and relevant keywords, achieving a 100% catalogue score for enhanced customer engagement.
  • Provided brands with category insights to drive the expansion of their product offerings, leveraging current beauty trends to foster business growth.

Program Manager

Amazon
04.2022 - 07.2023
  • Spearheaded the adoption of the Easyship-Prime program for SSR sellers, managing their order performance to ensure successful implementation and growth.
  • As SME partnered with the product manager to develop deal strategies for new SSR (non-managed) sellers.
  • Led the Diwali sale event in 2022 for SSR sellers, managing a 4-member team to execute strategies that boosted seller growth and increased GMS.
  • Launched an FBA email campaign that led to a significant increase in FBA registrations and improved shipment creation open rates, outperforming the BAU open rate.
  • Successfully launched FBA products, achieving a 17% YoY growth, which accounted for 27% of the total 3P FBA launches for the year, contributing an incremental GMS
  • Launched the Try FBA program, resulting in a 2X increase in FBA registrations and a significant growth in 3P launches.

Program Associate

Amazon
04.2019 - 03.2022
  • Led No-Cost EMI (NCEMI) and onboarding programs for SSR FBA sellers, driving adoption, seller onboarding, and seamless program integration.
  • Improved the calling mechanism, increasing GV coverage and overall performance by refining outreach strategies, streamlining communication, and leveraging data-driven insights.
  • Led a brown bag session on the No-Cost EMI (NCEMI) program, educating teams and stakeholders on its benefits and implementation, resulting in a significant increase in GV contribution from high-value ASINs.
  • Led the Prime Day and Jupiter events in 2020, optimizing sales strategies and boosting visibility for key products. Surpassed BAU GV coverage during both events, driving significant growth.

Sales Associate and Sr Sales Assistant

Amazon
05.2017 - 03.2019
  • Responsible for Seller Audits
  • Generated and shared reports with partners while collaborating with the Business Analytics team to resolve queries.
  • Creating pardot form and follow up with WWW CRM team for queue routing
  • Drove Salesforce adoption and created SF reports for data-driven decision-making
  • Vendor registrations on payee central
  • Invoice Preparations for vendors
  • Raising PO and processing invoice for payments
  • CAQ and komodo adoption for partner
  • Collaborated with the EasyShip team to address pickup misses and implement solutions to minimize recurring issues.
  • Managed seller accounts and provided strategic recommendations on SP campaigns and MARS adoption to drive performance.
  • Drove FBA upsell initiatives to enhance seller business growth.
  • Managed seller suspension cases, ensuring timely resolution and compliance.

Specialist (Order Management)

Flipkart.com
03.2014 - 05.2017
  • Managed escalated cases from the L1 team, ensuring prompt and effective resolution to customers.
  • Consistently met daily targets for case handling while prioritizing customer satisfaction.
  • Provided the best possible solutions for customer issues, including orders, shipments, cancellations, payments, and refunds.
  • Maintained strict adherence to process deadlines and ensured timely follow-ups until resolution.
  • Took ownership of escalations, delivering solutions that enhanced customer experience.
  • Trained and mentored new agents during OJT, ensuring high-quality performance and certification readiness.
  • Collaborated with product teams to address and resolve technical issues.
  • Designed and implemented processes for order management, new offers, and escalation handling.

Education

Bachelor of Computer Applications -

BLDEA'S College
Bijapur, India
06.2010 - 05.2013

PU College -

VB Darbar
Bijapur, India
04.2001 -

High Secondary School -

VB Darbar
Bijapur
04.2001 -

Skills

  • E-commerce Account & Brand Management
  • Strategic Marketing & Product Launches
  • Team Leadership & Cross-functional Coordination
  • Program Planning & Execution
  • Program Improvement & Optimization
  • Partnership & Stakeholder Management
  • Data Analysis & Reporting
  • Digital Marketing & Social Media Strategy
  • Problem Solving & Decision Making
  • Continuous Improvement & Innovation
  • Performance Metrics & KPIs
  • Sales Forecasting & Demand Planning

Timeline

Brand Manager

Amazon
07.2023 - Current

Program Manager

Amazon
04.2022 - 07.2023

Program Associate

Amazon
04.2019 - 03.2022

Sales Associate and Sr Sales Assistant

Amazon
05.2017 - 03.2019

Specialist (Order Management)

Flipkart.com
03.2014 - 05.2017

Bachelor of Computer Applications -

BLDEA'S College
06.2010 - 05.2013

PU College -

VB Darbar
04.2001 -

High Secondary School -

VB Darbar
04.2001 -
Kiran Joshi