Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
Generic

KIRAN KACHRUAPPA

Branch Manager
Pune

Summary

An articulate, persuasive, and competent individual with over 15+ years of prodigious experience in Sales & Marketing, Business Development, Channel Management, and Product Management across Consumer Durable and Electrical Industry. Seeking career advancement with an esteemed organization to leverage my extensive expertise and knowledge to lead high-performing teams, implement strategic sales initiatives, and foster strong client relationships to achieve exceptional results, contributing to the organization's continued success and market leadership.

Overview

16
16
years of professional experience

Work History

Branch Manager

Kenstar
2 2022 - Current
  • Branch Manager handles Pune Branch
  • Team Leadership & Motivation: lead &inspire a high-performing team of 5 Area Manager& 4 RSOs. Ensure team members are well-aligned with company objectives and motivated to achieve outstanding results.
  • Channel Management Mastery : Oversee a complex distribution network, managing relationships with distributors & dealers within Maharashtra & Goa region . Lead the execution of channel development & expansion initiatives, with a particular focus on small appliances, water Heater,Cooler segments. Identify and seize new market opportunity to drive revenue growth .
  • Diverse Product Portfolio Oversight : Manage a diverse product portfolio that includes Home Appliances , such as Mixers, Irons,Geysers, coolers etc products. Ensure each product category excels in the competitive Market .
  • Daily Sales Execution Excellence : Diligently execute daily sales plans , coordinating sell-through and sell-out strategies. Formulate innovation plans to consistency drive business growth in a dynamic and competitive market .
  • Strategic Sales Reviews and Adaptations : Conduct weekly review with the sales team to assess category-wise growth and Distribution expansion ( DE) stategies.Ensure the team is adaptive and continously improving to respond to market dynamics .
  • GTM Strategist:Envision ,deviseandexecute go to market strategies that leverage market insights, customer needs, anddigital capabilities to achive sustanable growthand competitiveadvantage .
  • Robust Sales Forecasting : Employ advanced salesforecasting techniques to createsales and operations planning ( S &OP) on a weekly,monthly, and quaterly basis. Optimize inventory managmentand resource allocationfor efficient operations .
  • Market intelligence Gathering :ContinouslymonitorMarket needs & demandby collecting valueabledata related tomarket trends,competitor stratergiesand customer feedback to develop Sales & marketing stratergies .
  • Data Driven Analysis and Inventory Managment : Analysis of of week of stock (WOS) on a weekly &monthly basis for both primary & secondary sales, provide valuable insights for supply chain and inventory managment ,ensuring product availability & timely deliveries .Actively manage inventory ageing to keep it below 120+optimizing stock turnover to reducing carrying costs.
  • Visual Merchantising : Ensure astrong brand presence by managingproduct display at key counters and maintain acompetative edge in display share against rival brands .

Senior Area Sales Manager

Orient Electric limited
01.2018 - 02.2022
  • Hired, trained and managed sales staff and administered and implemented compensation plan to support area sales goals
  • Led targeted training programs to educate staff on product benefits and service capabilities
  • Formulated tactics and strategies to target new potential customers within prioritized markets and demands
  • Reported sales activity, generated sales quotations and proposals and maintained customer contact database to achieve sales objectives and generated new distributors and dealers
  • Analyzed sales data and kept up to date with market trends
  • Expanded market share 143% by increasing sales to retailers and distributors
  • Increased revenue by productively directing time and resources to applicable areas and exceeding specific sales goals
  • Directed work of efficient administrative team maintaining accurate sales, inventory and order documentation
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
  • Exceeded targets by building, directing and motivating high-performing sales team
  • Expanded product distribution by adding more than 14 new distribution points in region
  • Set and achieved sales targets for South Maharashtra region
  • Coached D S O in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings
  • Planned new strategies, analyzed market evaluated the process and developed new horizons for current organizations.

Branch Manager

Butterfly Gandhimathi Appliances ltd
08.2014 - 11.2017
  • Boosted branch sales by developing and deepening customer loyalty through incentive programs by building relation with distributors & dealers
  • Developed and delivered polished sales presentations in order to highlight product and service quality with latest strategies
  • Enhanced branch production rates by handling staff conflicts, evaluations, hiring and termination processes and coaching employees on company protocol and payroll operations
  • Expertise in team handling with leadership skills and proactive approach which delivered outstanding results for organizations have been a trendsetter in organization with record-breaking sales.

Senior Sales Executive

Kaff Appliances Pvt Ltd
09.2012 - 08.2014
  • Utilized multiple marketing strategies to improve profitability
  • Created prospect rapport by approaching leads and cultivating strong business relationships through sales
  • Prospected leads, scheduled meetings and converted targets into customers at 100% rate
  • Demonstrated products and features to customers, answered questions and overcame objections.

Sales Executive

Panasonic Ind Pvt Ltd
01.2008 - 08.2012
  • Analyzed past sales data and team performance to develop realistic sales goals.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Held weekly meetings with DSO s to identify techniques to overcome sales obstacles.
  • Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.
  • Managed entire sales cycle across customer accounts, proposing and closing sales to achieve total revenue growth, profit and customer satisfaction plans.
  • Presented products to clients using dynamic presentations and practical use-case scenarios.

Education

MBA/PGDM - Operations -

Narsee Monjee Institute Of Management Studies, Mumbai

B.Com - Commerce - undefined

Sanskar Mandirs Arts Commerce & Science College

Skills

English

Hindi

Marathi

Sales & Marketing Operations

Business Development

Revenue Growth

Channel Management

Product Management

Customer Relationship Management

Team Management

Strategy Planning

Data Analysis

Key Account Management

Brand Management

Market Intelligence

Product Portfolio Management

Branch Sales Manager (B2C)

Territory Management

Branch Management

Additional Information

16 Years 0 Month

Timeline

Senior Area Sales Manager

Orient Electric limited
01.2018 - 02.2022

Branch Manager

Butterfly Gandhimathi Appliances ltd
08.2014 - 11.2017

Senior Sales Executive

Kaff Appliances Pvt Ltd
09.2012 - 08.2014

Sales Executive

Panasonic Ind Pvt Ltd
01.2008 - 08.2012

Branch Manager

Kenstar
2 2022 - Current

MBA/PGDM - Operations -

Narsee Monjee Institute Of Management Studies, Mumbai

B.Com - Commerce - undefined

Sanskar Mandirs Arts Commerce & Science College

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