Kirtan Thakkar

• Achieved 22x retention marketing growth in the first year, driving 2.5x YoY growth till 2025.
• Promoted to lead Retention & Product Marketing, managing both independently.
• Led new product development, including packaging, pricing, and launch campaigns.
• Drove marketplace growth, collaborating with agencies for visibility and sales.
• Optimized brand store & PDP content for oral care and skincare.
• Created high-impact video content for marketplace and performance marketing.
• Executed data-driven strategies, significantly boosting sales and brand presence.

Experienced in trade marketing and BTL partnership activities to drive brand visibility and customer engagement.

• Achieved 3x sales growth, driving revenue through strategic initiatives.
• Onboarded 20 new vendors, expanding product offerings and supplier network.
• Led customer engagement, gaining deep insights into consumer behavior.
• Developed and executed discounting strategies & special offers to boost sales.
• Introduced a ticket system for laptop service, streamlining customer support.
• Managed social media content, enhancing brand visibility and customer reach.
• Handled billing, stock management, and negotiations to ensure smooth store operations.