Kirti Suman
Bengaluru
Summary
Collaborated with stakeholders and business users to gather, analyze, and document requirements, driving performance improvements through optimized digital practices. Identified strategic opportunities that align company objectives with customer needs, delivering actionable insights through clear reports for shareholders. Led project management initiatives to implement effective digital solutions, enhancing the company's digital presence and profitability.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Senior Business Analyst
Brainvire Infotech Inc.
Bengaluru
05.2021 - Current
- Led stakeholder consultations to gather business requirements and align objectives across teams
- Conducted market, competitor, and performance research to inform strategic recommendations
- Developed structured strategies, plans, and roadmaps aligned with business and growth goals
- Translated complex insights into clear presentations, proposals, and actionable documentation
- Collaborated with cross-functional teams to support execution, optimization, and decision-making
Senior Digital Marketing Analyst
Origin Marketing Pvt Ltd
Mumbai Area
06.2019 - 04.2021
- Build, plan and implement the overall digital marketing strategy of the company and manage organization websites.
- Plan on & off-page SEO, SEM, Paid Campaigns, Social Media Campaigns, and Amazon Ad Campaigns while optimizing content for the website and social networking channels.
- Prepare online newsletters and launch email marketing campaigns and organize their distribution through various channels
Digital Marketing Analyst
Mediapasta Digital Marketing Agency
Mumbai Area
07.2018 - 06.2019
- Executed and optimized digital marketing campaigns across key channels in line with defined objectives
- Monitored daily performance, analyzed data trends, and prepared actionable performance reports
- Conducted keyword, audience, and competitor analysis to support campaign efficiency and scale
- Coordinated with internal teams and external partners to ensure timely execution and quality delivery
Marketing Manager
Saino First Network Pvt Ltd
Mumbai Area
09.2017 - 06.2018
- Key account handling, campaign management and product handling for enterprise B2B clients.
- Understanding client requirement for campaign (SMS, Email and Digital Marketing)
- Research and capitalize on different marketing opportunities to improve product marketability and profitability.
Assistant Manager-Sales and Marketing
RNF Technologies
Noida Area
12.2016 - 03.2017
- Supports sales and marketing by tracking, investigating, and reporting sales information regarding SEO campaigns, PPC and online marketing.
- Resolves promotional allowance, rebate, and pricing discrepancies by researching promotion details and regular and special prices; forwarding resolution to managers.
System Analyst
HCL Technologies
Noida
05.2013 - 10.2016
- Was roped in to the organization as an Support Engineer in British Telecom and continued to provide technical assistance.
- Moved to Offline team - SFI Swap Trial Team& spearheaded the trial team as a Team Coach
- Worked as System Analyst for Exxon Mobil Project
- Main Role as Analyst:
- Single point of contact / Restore service ASAP
- Customer Interface, Business Support, Incident Control & Management Information
- Concentrates on incident lifecycle management
- Incident: Unexpected disruption to agreed service
- KRA's - Team Coach
- Data allocation and distribution, Report preparation, follow ups, sharing feedback.
- Going on a Tri- weekly call with the Clients, discussing about the problems and also providing resolution, weekly reviews or any new update.
Education
Master of Business Administration - MBA - Marketing
Institute of Management Technology
Ghaziabad01.2016
Bachelor of Technology (B.Tech.) - Electrical, Electronics and Communications Engineering
Arya College of Engg. & Information Technology
Jaipur01.2013
Skills
- Digital strategy
- Business strategy
- Business analysis
- Digital consultation
- Requirement gathering
- Strategic planning
- Project management
- Problem solving
- Critical thinking
- Team collaboration
- Competitive analysis
- Analytical thinking
Certification
Amazon Advertising Sponsored Ads Accreditation
Lean Six Sigma Yellow Belt Certification
Google Analytics Certification
Google Digital Garage
Power BI
Lean Six Sigma Yellow Belt Certification
Google Analytics Certification
Google Digital Garage
Power BI
Current Position
Business Analyst at Brainvire Infotech Inc.
Timeline
Senior Business Analyst
Brainvire Infotech Inc.
05.2021 - Current
Senior Digital Marketing Analyst
Origin Marketing Pvt Ltd
06.2019 - 04.2021
Digital Marketing Analyst
Mediapasta Digital Marketing Agency
07.2018 - 06.2019
Marketing Manager
Saino First Network Pvt Ltd
09.2017 - 06.2018
Assistant Manager-Sales and Marketing
RNF Technologies
12.2016 - 03.2017
System Analyst
HCL Technologies
05.2013 - 10.2016
Master of Business Administration - MBA - Marketing
Institute of Management Technology
Bachelor of Technology (B.Tech.) - Electrical, Electronics and Communications Engineering
Arya College of Engg. & Information Technology