Digital Marketing Specialist
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Optimized campaigns through A/B testing to increase online sales.
- Created social media content with innovative brand messaging to support new product launches.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Implemented new strategies to improve click-through rates and conversion.
- Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.