KOUSHIK SENGUPTA

• Responsibilities range across Business Development , Stakeholder Management and end to end Project Delivery
• Presales support to accounts team by Solution Design , Effort and Cost Estimation
• Grew analytics team by interviewing potential candidates
• Led and developed econometric models of Accenture Growth Analytics, doubling effective number of Fortune-500 client engagement

Key Projects

• Led Digital Payment and Transformation strategy project for Central Bank in CEMEA region
• Top Home improvement retailer | Assortment optimization
• US Power and Utility Giant | Optimize Customer Application Process
• ECommerce strategy for 80 product categories covering 75 countries
• Global Hospitality Chain | Reservation Analytics: Reservation cancellation and booking segmentation analysis

• Led Store Financial Planning by significantly increasing Accuracy and Runtime of Forecasting and Optimization models
• Innovation and Problem solving capabilities increased Forecasting Accuracy to 93% from 70%
• Involved in other key analytics projects on Supply Chain, Guest Behavior and Emotion, Shopper Trends, Season based Impulsive buying, Store Energy management, Green Initiatives
• Responsible for new joiner training on SAS and Statistical applications and knowledge sharing initiatives
• Received multiple accolades from on-shore core business team for consistently delivering innovations

• Developed analytics modules for Customer Analytics for Banking and Credit Scoring using SAS Eminer
• Carried out end to end analytics software testing collaborating with ETL and Frontend team in Agile environment
• Built models for Segmentation, Retention, Up-sell & Cross-Sell purposes
• Build models for Scoring of PD, LGD& CCF purpose
• Recognized for building data mart with millions of rows reducing run time by 200% and suggesting Bayesian correction on negative inference
• Implemented Basel-II requirement for Regulatory reports

• Worked across various roles involving direct client interaction to support their analytical needs
• Worked with Top 5 Retail giants to conceptualized and delivered multiple projects spread across Segmentation, Forecasting, Inventory Optimization, Price and Market mix analytics, Simulation
• Recognized for customer focused project delivery and analytical expertise

• Pivotal in building business unit of Shared Services Analytics team
• Worked with Top 5 CPG giants to conceptualized and delivered multiple projects spread across Segmentation, Forecasting, Price and Market mix analytics
• Recognized for streamline process with maximum accuracy and train team members for process best practices