KRISHNA KISHORE NAIDU YEDLA
Visakhapatnam,
Summary
From leading content teams to scaling digital growth — I bring 8+ years of experience turning ideas into impact. As a former Digital Marketing Content Head, I now drive full-funnel performance through Google & Meta Ads, SEO, automation, and AI-powered campaigns. I craft strategies that convert, build bold teams, and deliver ROI that speaks louder than words. Creative. Data-driven. Results-obsessed.
Overview
12
12
years of professional experience
Work History
Head of Content & Digital Strategy
Revolute Software Est.
Dubai
07.2024 - 05.2025
- Led content + digital strategy across Google, Meta, Instagram, Quora, and Email.
- Increased organic traffic by 70% via SEO-led content funnels.
- Achieved 3.4x ROAS on paid ads with sharp targeting and A/B testing.
- Used multiple AI tools for ideation, scripting, and automation.
- Built high-converting content: landing pages, blogs, emails, and creatives.
- Aligned cross-functional teams to drive unified marketing execution.
- Tracked KPIs with GA, Search Console, and social tools to optimize efforts.
- Maintained consistent brand tone across channels and funnel stages.
- Led and scaled a 20+ content team for quality and performance.
- Researched competitors + stakeholders to shape briefs and content direction.
Lead Content Developer
Revolute Software Est.
Dubai
11.2023 - 07.2024
- Created high-impact social, ad, and website content aligned with SEO and social media strategies.
- Designed and optimized content for landing pages on Unbounce and WordPress to boost lead capture and conversions.
- Developed email sequences and retargeting campaigns to nurture leads and improve retention.
- Produced and optimized video assets to support multichannel marketing efforts.
- Managed Quora marketing to increase organic visibility and referral traffic.
- Collaborated with paid media teams to ensure consistent messaging across Google and Meta Ads.
- Used analytics from cross functional teams to track performance and optimize campaigns for better ROI.
- Led cross-channel campaigns integrating content, SEO, paid ads, and social media.
- Mentored content and marketing teams to meet KPIs and enhance skills.
- Implemented marketing automation to personalize and streamline customer journeys.
- Monitored competitors and digital trends to stay ahead in the market.
Digital Marketing Content Specialist
TidalWave Solutions
05.2023 - 10.2023
- Delivered SEO content and ad copy for clients across tech, gaming, and e-commerce.
- Ran Google Ads and Facebook Ads with tailored copy and landing page alignment.
- Designed content around video, reels, and push notifications using AI tools.
- Oversaw analytics and performance for targeted campaigns.
Content Lead
English Partner
08.2021 - 04.2023
- Led end-to-end content development for educational videos, blogs, and social media, ensuring alignment with brand messaging and audience needs.
- Designed and executed video production and social media content strategies to boost brand awareness and user engagement.
- Acted as company spokesperson in media interviews, demonstrating expertise in content strategy and digital marketing.
- Developed and managed regional content plans, tailoring messaging to resonate with diverse audience segments.
- Collaborated with cross-functional teams to maintain consistent tone and style across all digital platforms.
- Utilized analytics and user feedback to refine content and improve overall digital presence.
Content Specialist
Designboxed
01.2018 - 08.2021
- Led overall content strategy and execution for multiple clients, ensuring alignment with brand goals and audience needs.
- Managed and mentored a team of content creators, guiding them to deliver consistent, high-quality content.
- Developed engaging content for social media, websites, email campaigns, and multimedia projects, including graphic posts and voiceover scripts.
- Collaborated closely with design, marketing, and client teams to create cohesive campaigns and strengthen brand presence.
- Gathered insights from cross-functional teams to continually improve content relevance and impact.
- Established content workflows and editorial schedules to ensure timely delivery of projects.
- Communicated regularly with clients to understand their objectives, provide updates, and incorporate feedback effectively.
- Identified content gaps and opportunities through team collaboration and competitive research, recommending improvements to enhance audience engagement.
- Adapted tone and messaging to fit different industries, regional cultures, and target audiences while maintaining brand consistency.
Freelancing Activities
Freelancer
06.2013 - 01.2018
- Screenwriter for short films and content creator for HELO’s live sessions and push notifications.
- Assisted independent films as screenwriter and assistant director, contributing to creative development.
- Since 2013, produced diverse content across platforms, enhancing client brand value and reputation.
- Crafted ad copies for print and digital media, focused on engaging target audiences.
- Delivered SEO-driven, high-quality content and lead-generating ad copies that improved client visibility and engagement.
Education
Bachelor of Commerce (B.Com) -
Andhra University
Visakhapatnam01.2017
Skills
- Digital Marketing Strategy
- SEO
- SEM
- Google Ads
- Meta Ads
- Instagram Ads
- Facebook Retargeting
- Generative AI
- ChatGPT for Marketing
- Content Marketing
- YouTube Strategy
- Video Strategy
- Social Media Strategy
- Email Marketing
- Lead Generation
- Funnel Building
- Canva
- WordPress
- Google Analytics
- Marketing Automation
- Chatbots
- Landing Pages
- Conversion Optimization
- Content marketing
- Digital advertising
- Team management
Certifications And Courses
- Digital Marketing Masterclass, Udemy, 2025, SEO, Google Ads, Meta Ads, AI Tools, Email, YouTube, Canva, LinkedIn, Automation, Analytics
- Google Ads Search & Display Certified
- Meta Certified Digital Marketing Associate
Tools And Tech Stack
- Google Ads
- Meta Ads Manager
- ChatGPT
- Canva
- Photoshop
- Video Editing
- WordPress
- Google Analytics
- Unbounce
- Mailchimp
- Hootsuite
- Quora
- Notion
- MS Office
- Celtx
- HTML/CSS Basics
Open To Remote
Yes
Open To Onsite
Yes
Languages
- English
- Hindi
- Telugu
Freelance And Side Projects
- Screenwriter for short films and content creator for HELO’s live sessions and push notifications.
- Assisted independent films as screenwriter and assistant director, contributing to creative development.
- Since 2013, produced diverse content across platforms, enhancing client brand value and reputation.
- Crafted ad copies for print and digital media, focused on engaging target audiences.
- Delivered SEO-driven, high-quality content and lead-generating ad copies that improved client visibility and engagement.
Personal Information
- Willing To Relocate: Yes
- Date of Birth: 10/06/95
- Marital Status: Unmarried
Languages
Telugu
First Language
English
Proficient
C2
Hindi
Advanced
C1
Timeline
Head of Content & Digital Strategy
Revolute Software Est.
07.2024 - 05.2025
Lead Content Developer
Revolute Software Est.
11.2023 - 07.2024
Digital Marketing Content Specialist
TidalWave Solutions
05.2023 - 10.2023
Content Lead
English Partner
08.2021 - 04.2023
Content Specialist
Designboxed
01.2018 - 08.2021
Freelancing Activities
Freelancer
06.2013 - 01.2018
Bachelor of Commerce (B.Com) -
Andhra University