Krishna Kanth K
Bengaluru
Summary
6+ years of experience across Product Marketing , Payments Analytics and Management Across UK,AU and NZ Markets . Experienced in Consumer Internet ,having worked across diverse products & Internet ecosystems like Fin-tech,Health-tech,Supply Chain
Overview
6
6
years of professional experience
Work History
Product Manager
Connect and Heal
Bengaluru
12.2023 - Current
Lead Product Analyst/Associate Product Manager
Connect And Heal
Bengaluru
04.2022 - 11.2023
- As a data product manager, I successfully led the development of health scorecards for both clients and users. Leveraging test parameters, these scorecards provided valuable insights to consumers, enabling them to make informed decisions about their health and choose advanced tests (upsell). This initiative not only improved user experiences but also increased revenue by 5% for the organization
- Conceptualized a hybrid model for lab-package test booking, reducing drop-off rates from 10% to 5% and increase in revenue by 4%. This streamlined the OPS process by converting multiple orders per user into a single order.
- Enhanced tele consultation recommendation rules, resulting in a reduction of drop-off rates from 8% to 4.5% and a decrease in conversion time by 2.5 seconds.
- Developed a cross-service selling case based on user’s past data, resulting in a 7% reduction in drop-off rates and a 3% increase in revenue. Introduced a flow from lab reports generated to consult with a doctor, resulting in a 10% increase in tele consultation orders.
Product Analyst
Halodoc
Bengaluru
05.2021 - 03.2022
- Conceptualized and built subscriptions for pharmacy delivery business, grew adoption to first 5k customers
- Conceptualized and defined roadmap for single-shipment to multiple-shipment delivery by fulfilling one order from multiple partner stores, improving fulfillment rate by 8%
- Introduced amplitude and restructured event instrumentation for HD customer app enabling product-led-growth initiatives like multiple-shipment, deferred shipment, deferred login, micro apps for engagement and health tracking
- Identified key customer cohorts by Introducing CLTV based financial analysis and projection, which
○ Improved transactions baseline by 2x and quarterly retention by 5% ○ Reduced CAC by 80% and enabled strategic business decisions to be operationally profitable in 3 quarter
Product Analyst
Olacabs
Bengaluru
03.2020 - 04.2021
- Developed a pre-authorization feature that complied with regional payment regulations, resulting in a 5% reduction in D0 defaults and a smoother user journey.
- Acted as the Single Point of Contact for international payments across multiple countries, ensuring accurate and timely product data requests.
- Ideated and prioritized product features to reduce payment defaults and fraud, resulting in a significant reduction of D30 defaults from 2.5% to 1.2%.
- Defined the disposition flow for payment-related issues, leading to a 10% reduction in tickets.
- Optimized the booking flow from app installation to final booking by conducting experiments on landing pages, leading to a 4% decrease in user drop-off rates from homepage to discovery page load.
Data Analyst
Ninjacart
Bengaluru
12.2019 - 02.2020
- Led the development of a customer returns handling process that reduced revenue loss by 2%.
- Optimized route planning that resulted in a 4% reduction in operational costs.
Integration Engineer( Analyst)
Ezetap Mobile Solutions
Bengaluru
04.2019 - 11.2019
- Ideated and developed the process flows for supply chain that increased factory throughput by 20%.
- Led demand forecasting and planning projects that resulted in improved inventory management and increased customer satisfaction.
Implementation Consultant
Infogix international
Bengaluru
10.2017 - 03.2019
- Led the implementation of end-to-end reporting processes for supply chain using internal products.
- Set up processes to handle client queries and reduced resolution TAT by implementing effective communication and escalation protocols.
Education
BE -
CMRIT
07.2017
secondary -
JNV
03.2013
Skills
● Product Management: JIRA, Confluence, Figma,PRD,Product Prioritization,A/B Testing, GTM
● Product Marketing: Appsflyer ,Moengage,AdWords, FB Ads Manager
● Analytics: Clevertap, Amplitude,Moengage, Postgresql, AWS Athena, Redshift,Lakehouse,Metabase, Python, Tableau, Looker (Basics),Quicksight, Google Analytics, Data Studio,Spreadsheet
● Business Acumen: Roadmap Planning, Data Driven Storytelling, Performance Measurement, Unstructured Opportunity Identification
● Quantitative Expertise: Competitive/Industry Analysis, Web/App Analytics, Campaign Analytics, User Behavior Analysis, A/B testing, Cohort & Retention Analysis
● Relationships: Cross-Functional Collaboration, Partner Management, People Management
Timeline
Product Manager
Connect and Heal
12.2023 - Current
Lead Product Analyst/Associate Product Manager
Connect And Heal
04.2022 - 11.2023
Product Analyst
Halodoc
05.2021 - 03.2022
Product Analyst
Olacabs
03.2020 - 04.2021
Data Analyst
Ninjacart
12.2019 - 02.2020
Integration Engineer( Analyst)
Ezetap Mobile Solutions
04.2019 - 11.2019
Implementation Consultant
Infogix international
10.2017 - 03.2019
BE -
CMRIT
secondary -
JNV
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