KRUPESH PARMAR
Indore
Summary
Multi-talented Marketing Specialist enthusiastic about applying diverse skills to all areas of marketing. Flexible team player knowledgeable about both traditional and digital marketing strategies.
Overview
15
15
years of professional experience
Work History
Head Marketing and Operations
Ascent Brand Communications Pvt Ltd, Ascent Brand Communications Pvt. Ltd
2020.01 - Current
- Heading Digital Marketing and Offline Marketing
- Contribute to business planning at the executive level from a marketing and operations standpoint Oversee implementation of marketing programs and ensure conformance to approved plans and budgets
- Campaign Planning, Marketing Communications, Creatives, Branding, Market Research, Events, and execution
- Specialties:
- Digital marketing strategic planning, Research and planning for digital campaigns, Paid campaign, Experimental digital marketing, Growth hacking, Project Management, Team management, Social media advertising, Business CRM and portfolio handing
- On ground execution, Resource planning, Implementation, Reporting, Team Management and Handling
- Vendor Management, Client management, reporting, resolution of issues and Output achievement.
- Generated reports to support development and implementation of marketing plans.
- Identified appropriate marketing channels and target customers for campaigns.
- Created customized marketing materials to increase product awareness.
- Led creative development of promotional materials, ensuring consistent branding across all touchpoints.
- Analyzed data insights to make informed decisions on future marketing activities and budget allocation.
- Managed advertising budgets, allocating resources effectively for maximum ROI on ad spend.
Operation and Business Manager
Ascent Brand Communications Pvt. Ltd
2016.03 - 2019.12
- Strategies; recommending selling prices; monitoring costs, competition, supply, and demand
- Accomplishes marketing objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans
- Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, forecasting projected business; establishing targeted market share
- Making operational plan and evaluating the best way to carry out the activity with maximum output
- Client servicing and client management for and during the campaign.
- Managed cross-functional teams for successful project completion and timely delivery of products or services.
- Promoted energetic atmosphere with purpose to drive improvements in customer care and experiences.
- Implemented cost-saving measures, reducing operational expenses without sacrificing quality or productivity.
Sr. SALES MANAGER
Creative Media Productions India Pvt. Ltd
2014.09 - 2016.01
- M.P
- Meeting Top Management for Promotional activities
- Selling Ideas for TV Commercial Advertisement and Corporate Videos
- Also dealing into media buying for different organization
- Planning Business Expansion Model for Organization.
SALES MANAGER
SAS Pvt. Ltd
2013.04 - 2014.05
- Appointment through cold calling with clients
- Meeting clients, giving presentation about PPC, SEM, Gateway, Web designing, Web development
- Generating sales through presentations
- Major Client base is hotel industries.
BUSINESS MANAGER
Swastik Plywood Indore M.P
2009.08 - 2013.03
- Running and administrating business of plywood
- Meeting directly with customer and making sale.
Education
Did MBA (MS) - Fianance And Marketing
International Institute of Professional Studies From DAVV Indore
2009
12th - commerce
COLUMBIACONVENTSCHOOL
2004
10th -
COLUMBIACONVENTSCHOOL
2002
Skills
- COMPUTER SKILLS
- Windows10, Office 2016
- Market Research Expertise
- CRM
- Social media analytic tools
- Digital platforms
- Time Management
- Campaign Management
- Project Management
- Marketing Campaign Strategy
- Marketing and Advertising
Languages
Hindi
Intermediate (B1)
English
Advanced (C1)
Additional Information
PROJECTS UNDERTAKEN
· Did a 6 –week industry training program with LINTAS-ADVENT. Here I was assigned to work on Reliance Communications Bas Button Dabao BTL campaign. The project involved customer liaison, product awareness and overall brand communication through effective road show at various destinations across Delhi and NCR.
· Major Research project on Banc assurance an emerging concept
ACHIEVEMENTS
· I was the member of the team in the ‘Xpressions’ an intra college event of IIPS held in October 2005 and stood 3rd in the event.
· Participated in SYNERGY an intra college sports meet and stood 2ndin CRICKET in the year 2006.
· Played BOXING at district level and stood 2NDin the competition.
Playing football and volleyball, reading books, watching discovery channel, love adventure, traveling and love interact with new people and gain new knowledge which I can use in my future for my better performance.
· Mr. Sourin Patel Hdfc Life, Indore
· Mr. Imroz khan
Placement Officer IIPS DAVV Indore
· Siddharth Kasliwal Owner Swastik Plywood
· Abhishek Kumar Sinha Manager
SAS Pvt Ltd.
· Mr. Sunit Pathak Director
Creative Media Productions India Pvt. Ltd.
· Mr. Girish Disawal Director
Ascent Brand Communications Pvt. Ltd
· Mr. Shailendra Kumar Chauhan CEO
Ascent Brand Communications Pvt. Ltd
I hereby declare that the above-mentioned information is true to the best of my knowledge.
Timeline
Head Marketing and Operations
Ascent Brand Communications Pvt Ltd, Ascent Brand Communications Pvt. Ltd
2020.01 - Current
Operation and Business Manager
Ascent Brand Communications Pvt. Ltd
2016.03 - 2019.12
Sr. SALES MANAGER
Creative Media Productions India Pvt. Ltd
2014.09 - 2016.01
SALES MANAGER
SAS Pvt. Ltd
2013.04 - 2014.05
BUSINESS MANAGER
Swastik Plywood Indore M.P
2009.08 - 2013.03
Did MBA (MS) - Fianance And Marketing
International Institute of Professional Studies From DAVV Indore
12th - commerce
COLUMBIACONVENTSCHOOL
10th -
COLUMBIACONVENTSCHOOL
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