Krutika Parmar
Mumbai
Summary
Accomplished sales leader with over 9 years of experience in the education sectors. Proven track record in driving customer acquisition, managing sales teams, and exceeding revenue targets. Expertise in developing and implementing sales strategies, optimizing CRM systems, and fostering relationships with key stakeholders. Adept at leading high-performance teams to achieve business objectives in fast-paced, high-growth environments.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Country Head
Kings Education
01.2024 - 04.2024
- Led the entire India operation, managing international student mobility projects, budget, application, logistics, and marketing activities.
- Increased agent network and established connections with schools, colleges, and institutions.
- Oversaw admissions, including applicant evaluation, document verification, and eligibility checks.
- Developed operational strategies ensuring efficient logistics and facility management.
- Initiated and implemented new partnerships with agents, feeder schools, and colleges.
- Conducted market research and competitor analysis to support new initiatives.
- Provided student counseling and follow-up to ensure conversion from inquiry to enrollment.
- Identified and pursued new business opportunities in the country, while maintaining existing partnerships.
- Represented organization at regional meetings with other countries' representatives regarding policy matters.
Country Manager
Leeds Arts University
01.2023 - 01.2024
- Identified and onboarded agents, resulting in a 20% increase in student enrollments.
- Implemented sales, recruitment, and marketing strategies, increasing leads by 80%.
- Promoted programs through visitations, fairs, and roadshows, increasing event attendance by 25%.
- Achieved and exceeded targets for each academic intake through robust sales initiatives.
- Established relationships with students and stakeholders, leading to a 5% increase in referrals.
- Collaborated with marketing teams to develop campaigns, resulting in a 50% increase in applications.
- Managed administrative duties, including reports, budget planning, and data management.
- Enhanced CRM system usage for better data accuracy and efficiency.
- Conducted market research to gain insights into customer needs and preferences.
- Maintained up-to-date knowledge of industry trends by attending relevant conferences and trade fairs.
- Coordinated with cross-functional teams across multiple departments to ensure effective execution of marketing campaigns.
- Engaged customers through events, trade shows, webinars and other channels to build brand awareness and loyalty.
Asst. Director, Marketing and Recruitment- South Asia
Northeastern University
06.2022 - 07.2023
- Served as the primary contact for South Asia channel partners, providing training and support.
- Conducted market research to identify B2B and B2C channels, enhancing brand visibility.
- Counseled students and maintained regular contact to ensure conversion.
- Managed a team of 3 Student Advisors, provided training, and coordinated alumni network activities.
- Participated in the admissions process and coordinated with departments to streamline operations.
Program Consultant
Global University Systems Education India
05.2019 - 06.2021
- Managed a team of 20+ sales counselors, achieving a 35% increase in sales conversion rates.
- Implemented strategic sales plans to drive customer acquisition and revenue growth.
- Monitored and reported on team performance metrics, ensuring continuous improvement in sales processes.
- Collaborated with product development teams to provide customer feedback and insights for product enhancements.
- Conducted regular audits and maintained hygiene in the lead funnel to optimize sales outcomes.
Business Development Manager
Gateway Abroad
11.2014 - 04.2019
- Develop a quarterly calendar, schedule presentations in target institutions, schedule seminars, and schedule workshops with faculty
- Tie-ups for local branding on campuses involve promoting brands in areas like libraries, cafeterias, messes, and common regions to increase visibility
- Create sponsorship opportunities for target institutions, including annual institute days, institute magazines, and events
- This includes providing counseling services to both students and parents.
Education
Executive PG Program in Management -
Great Lakes Institute of Management
06.2024
Bachelors in Business Administration -
Suresh Gyan Vihar University
Bachelors of Aviation Technology Management -
Swinburne University of Technology
Skills
- Student Recruitment
- Strategic Operational Planning
- Cross-Functional Collaboration
- Relationship Management
- Budget Planning and Management
- Team Collaboration
- Sales Strategy Development
- Team Management and Leadership
- Customer Acquisition and Retention
- CRM and Sales Automation Tools
- Sales Training and Coaching
- Performance Monitoring and Reporting
- MS-Office Proficiency
- Excellent Communication and Objection Handling
Websites
Certification
- ISO 9001:2015 Quality Management Systems
- Lean Six Sigma Black Belt and Lean Six Sigma Green Belt (04/2014)
- Product Marketing Foundations (07/2023)
- Creating your Personal Brand (12/2023)
Languages
- English, Full Professional Proficiency
- Hindi, Full Professional Proficiency
- Gujrati, Full Professional Proficiency
- Mandarin, Elementary Proficiency
- Marathi, Professional Working Proficiency
Hobbies and Interests
- Volunteering
- Travel Reading
- Yoga Cooking
- Music Swimming
- Travelling
Affiliations
- Volunteering
- Travel
- Yoga
- Music
- Reading
- Cooking
- Swimming
Accomplishments
- Successfully led a team to achieve 20% increase in enrollment numbers.
- Improved sales conversion rates by 50% through targeted training and process optimization.
- Developed and launched new sales strategies that resulted in increase in customer acquisition.
Timeline
Country Head
Kings Education
01.2024 - 04.2024
Country Manager
Leeds Arts University
01.2023 - 01.2024
Asst. Director, Marketing and Recruitment- South Asia
Northeastern University
06.2022 - 07.2023
Program Consultant
Global University Systems Education India
05.2019 - 06.2021
Business Development Manager
Gateway Abroad
11.2014 - 04.2019
Executive PG Program in Management -
Great Lakes Institute of Management
Bachelors in Business Administration -
Suresh Gyan Vihar University
Bachelors of Aviation Technology Management -
Swinburne University of Technology
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