Kumaran Vinayagam
Chennai
Summary
Results-driven sales leader with extensive expertise in Sales Leadership, Business Development, and Product Consulting. Proven track record in building and managing high-performing sales funnels, cultivating strong client relationships, and identifying growth opportunities. Skilled in leading strategic, detail-oriented teams to optimize sales processes and drive significant revenue growth. Adept at aligning sales strategies with business objectives to ensure impactful outcomes. Seeking Senior to Mid-Senior roles such as Sales Team Leader, Inside Sales Manager, Business Development Manager, or Product Consultant to leverage skills and deliver exceptional results that contribute to organizational success.
Overview
11
11
years of professional experience
Work History
Senior Inside Sales Executive
Merit Data and Technology
08.2025 - Current
- Spearheaded strategic outbound prospecting and high-volume cold-calling campaigns to identify and engage C-level decision-makers across industries for Merit's advanced data, analytics, and AI-driven technology solutions.
- Leveraged market intelligence platforms and social selling tools such as LinkedIn Sales Navigator, ZoomInfo, and Lusha to identify, research, and map high-value enterprise accounts across global markets, including the UK, EU, and US.
- Conducted in-depth discovery and qualification calls to uncover client pain points, data infrastructure challenges, and digital transformation goals, translating these insights into actionable opportunities for AI and data engineering solutions.
- Consistently achieved and exceeded monthly and annual revenue targets by building a healthy sales pipeline and maintaining high conversion rates from prospecting to qualified opportunities.
- Ensured accuracy and integrity of CRM data (HubSpot) and used analytics dashboards to track funnel metrics, improve outreach sequencing, and optimize conversions through data-driven sales strategies.
- Simplified complex offerings spanning data engineering, AI integration, and software modernization into clear, impact-driven value propositions tailored to client objectives and industry contexts.
- Designed and refined inside sales playbooks, outreach scripts, and multi-touch email sequences to standardize best practices and enhance meeting conversion rates across the inside sales team.
- Collaborated directly with the Director of Technology to support strategic initiatives, including sales data analysis, cost optimization, marketing campaign coordination, and compliance tracking across regional sales units.
- Provided guidance and hands-on training to L1-L2 inside sales executives, mentoring them on effective prospecting techniques, CRM management, value-based messaging, and pitch personalization to elevate overall team performance.
Senior Business Development Executive and Product Consultant
Optisol Business Solutions
06.2022 - 07.2024
- Drove lead generation, client acquisition, and revenue growth for Scanflow, contributing to an impressive 80% increase in revenue and securing 4 new enterprise clients within just 8 months.
- Managed the successful onboarding of a $120B enterprise client, overseeing contract negotiations, onboarding plans, and engagement strategies to build long-term relationships.
- Partnered with clients to understand their business challenges and showed how Scanflow's AI and automation solutions could streamline workflows and boost efficiency.
- Worked closely with Product, Marketing, and Sales teams to refine go-to-market strategies, align messaging, and deliver a seamless experience across every stage of the client journey.
- Delivered tailored product demonstrations and workshops for senior executives and technical teams, making complex solutions easy to understand and connect to tangible results.
- Researched market trends and competitor offerings to identify new opportunities, uncover customer needs, and shape a stronger product-market fit.
- Improved sales operations by optimizing CRM usage (Zoho CRM), refining lead qualification, and introducing data-backed insights that helped reduce the sales cycle.
- Built lasting relationships with enterprise clients through consistent communication, proactive problem-solving, and a focus on delivering measurable business impact.
- Coordinated with technical and delivery teams to ensure each project was implemented smoothly and clients received the highest level of service and support.
- Helped create a stronger collaboration between sales and delivery teams, ensuring that promises made during the sales process translated into successful outcomes post-sale.
Specialist - Inside Sales - Shared Services
Movate
Chennai
08.2018 - 06.2022
- Created and executed strategic sales plans to expand the customer base and extend the company's global reach.
- Optimized and segmented sales territories, set quotas, evaluated sales capacities, and facilitated quarterly business reviews to drive performance.
- Generated new business opportunities while nurturing existing client relationships to build an active and repeat customer base.
- Achieved weekly, monthly, and annual revenue targets through the implementation of effective sales and marketing strategies.
- Built and maintained strong, long-term relationships with clients at various levels, serving as a trusted advisor and primary point of contact.
- Collaborated with internal teams to ensure seamless execution of deliverables, maintaining quality, accuracy, and adherence to client specifications.
- Monitored client feedback and internal performance data to implement continuous workflow and process improvements.
- Worked closely with the Vice President and Director of Business Development on key deliverables, including data analysis, client tracking, cost optimization, and marketing campaign coordination.
- Provided training, guidance, and motivation to business development representatives to enhance their prospecting, communication, and closing skills.
- Continuously identified opportunities to improve productivity, team engagement, and operational efficiency across sales operations.
- Formerly known as CSS Corp
ME Operations Division Engineer, Market Engineering
Canon India Pvt. Ltd.
01.2015 - 01.2022
- Consistently met and exceeded sales KPIs and revenue goals through focused planning, efficient execution, and effective sales strategies. Maintained strong productivity and achieved monthly and yearly targets.
- Engaged directly with clients through demos, presentations, and workshops, ensuring each solution fit their business needs. Supported technical teams in analysing data insights to enhance customer experience and outcomes.
- Built new business opportunities through active networking and targeted outreach. Generated quality leads, scheduled key meetings, and expanded the customer base across priority markets.
- Identified sales territories by setting clear targets, evaluating performance, and coordinating with cross-functional teams to improve efficiency and impact.
- Designed and implemented marketing initiatives to strengthen brand presence and drive lead generation. Reviewed campaign performance and shared insights with leadership to refine strategies.
- Fostered strong client relationships through consistent communication and excellent service, leading to repeat business and long-term partnerships.
- Collaborated with sales and internal teams on projects involving data analysis, cost tracking, campaign coordination, and compliance to streamline operations.
Education
Diploma - Electronics and Communication Engineering
IRT Polytechnic College
MBA/PGDM - Marketing
SRM university
B.Tech/B.E. - Electronics And Communication Engineering
SRM Institute of Science & Technology
Skills
- Sales Planning
- Client Handling
- Relationship Management
- Account Management
- Team Handling
- Data Analytics & Reporting
- Negotiation
- Market Research
- Strategic Planning
- Adaptability
- Critical Thinking
- Decision Making
- Effective Communication Skill
- Collaboration
- Sales Forecasting
- Tracking
- Industry Trends
Languages
English
Tamil
Personal Information
- Title: Senior Inside Sales Executive
- Date of Birth: 06/09/1996
- Gender: Male
- Nationality: Indian
- Marital Status: Married
Disclaimer
I hereby declare that the above-mentioned details are true to my knowledge and belief.
Timeline
Senior Inside Sales Executive
Merit Data and Technology
08.2025 - Current
Senior Business Development Executive and Product Consultant
Optisol Business Solutions
06.2022 - 07.2024
Specialist - Inside Sales - Shared Services
Movate
08.2018 - 06.2022
ME Operations Division Engineer, Market Engineering
Canon India Pvt. Ltd.
01.2015 - 01.2022
Diploma - Electronics and Communication Engineering
IRT Polytechnic College
MBA/PGDM - Marketing
SRM university
B.Tech/B.E. - Electronics And Communication Engineering
SRM Institute of Science & Technology