Summary
Overview
Work History
Education
Skills
Achievement's & Awards
Languages
Timeline
Generic

Kunik RADHAKRISHNANI

Mumbai

Summary

Highly-motivated employee with desire to take on new challenges. Strong work ethic, adaptability and interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.

Overview

6
6
years of professional experience

Work History

Customer Strategy and Planner -Modern Trade

Hindustan Unilever
Mumbai
03.2024 - Current
  • Acquired comprehensive knowledge of modern trade operations in India.
  • Managed business valued at 450 crore, achieving full-year GSV growth of 17% for brands like Closeup and Pepsodent.
  • Executed MT plans for Pep Variants, resulting in 43% growth.
  • Developed strategic plans for Oral DG activities across multiple accounts with a targeted investment of 4 crore.
  • Crafted detailed full-year plans for 2025 with a growth ambition of 10% in MT retail.
  • Planned expansion of overall assortment by selected pack and account geography.
  • Strategized and executed successful launch of Closeup White Now and Pepsodent Whitening.

Trade Marketing Executive-DMT GT

Hindustan Unilever
Mumbai
09.2023 - 02.2024
  • Drove distribution and sales strategies for brands including Axe and Rexona across all markets.
  • Achieved double-digit growth for Rexona in DQ 23.
  • Facilitated transition of Deos Business from Hindustan Unilever to Unilever International with minimal losses in distribution, sales, and inventory liquidation.

Senior Key Account Executive

Hindustan Unilever
Mumbai
04.2023 - 09.2023
  • Promoted to Senior Key Accounts Executive (1C) on April 1, 2023.
  • Oversaw RS integration, facilitating exit and appointment of new RS.
  • Managed Area integration to optimize distribution across all HUL RS in Mumbai.

Key Account Executive

Hindustan Unilever
Mumbai
04.2021 - 03.2023
  • Drove HUL GT business with key customers in Mumbai, achieving monthly turnover of 10 crore across 5200+ outlets.
  • Enhanced market share for Beauty & Wellbeing and Personal Care categories.
  • Devised strategies to deliver KPIs and metrics for growth across channels and categories.
  • Led a team of 42 marketing executives and 4 team leaders to maximize performance.
  • Managed GSK-HUL integration for Bombay Metro without transitional losses.
  • Delivered projects on retailer B2B app, including 'Increase Shikhar Self Ordering' and 'Strategizing Channel WOA Growth.'
  • Executed multiple global visits involving stakeholders Alan Jope, Fabian Garcia, Sanjiv Mehta, and MC members.
  • Achieved double-digit percentage growth of 12% in 2022, one of few in the area.

Executive Trainee

Hindustan Unilever
Mumbai
07.2020 - 03.2021
  • Selected for Executive Trainee Program from 600 candidates after a rigorous hiring process.
  • Completed diverse training assignments across Management Trainee, Graduate Trainee, and Center of Excellence roles.
  • Successfully reversed declining outlet performance during Covid by achieving 108% of pre-Covid sales figures.

Relationship Management Intern

HDFC Bank LTD
Mumbai
05.2019 - 06.2019
  • Analyzed E-banking services of HDFC to identify sales opportunities and market trends.
  • Acquired knowledge of company processes, procedures, and employee roles to enhance operational understanding.
  • Supported sales personnel in prospecting and retaining business clients through effective strategies.

Intern

Wipro Enterprises PVT LT
Mumbai
01.2019 - 01.2019
  • Conducted comparative analysis of competing products to inform strategic decisions.
  • Identified customer needs promptly and efficiently, enhancing satisfaction and loyalty.
  • Surpassed sales targets by implementing innovative strategies that capitalized on emerging opportunities.
  • Gained comprehensive understanding of modern trade aspects to drive business growth.

Education

PGDM -

Chetana’s Institute Of Management And ResearchA.I.C.T.E
01.2019

BCOM -

Smt. Mithibai Motiram Kundnani College of Commerce & EconomicsUniversity of Mumbai
01.2017

H.S.C - Information Technology

Smt.K.G.Mittal Institute of Management, ResearchUniversity of Mumbai
01.2014

SSC - SSC

S.t Anne’s High SchoolMaharashtra State Board
Mumbai
03.2012

Skills

  • Soft Skills-Leadership, Teamwork, Adaptability, Effective Communication Problem solving ,Time Management
  • Technical skills-Microsoft Office
  • Certification and Courses

    Ecommerce & Data Driven CD certification by Unilever

    Negotiation Cd certification By Unilever

    Tally EPR 9

Achievement's & Awards

  • Growth Champion PP 2022 award
  • As a team player, I have contributed to consistently delivering execution parameters, which resulted in achieving 'Best area in overall execution' in the year 2022
  • Delivered one of the highest growth stories on Closeup with growth of 9% year on year and Achieved Highest growth in Personal Care Award
  • First runner-up at CKBC held at Chetana's Institute of Management prepared
  • Presented a research paper with L&T for the international conference held at Chetana’s Institute of Management

Languages

  • English
  • Hindi
  • Marathi
  • Sindhi

Timeline

Customer Strategy and Planner -Modern Trade

Hindustan Unilever
03.2024 - Current

Trade Marketing Executive-DMT GT

Hindustan Unilever
09.2023 - 02.2024

Senior Key Account Executive

Hindustan Unilever
04.2023 - 09.2023

Key Account Executive

Hindustan Unilever
04.2021 - 03.2023

Executive Trainee

Hindustan Unilever
07.2020 - 03.2021

Relationship Management Intern

HDFC Bank LTD
05.2019 - 06.2019

Intern

Wipro Enterprises PVT LT
01.2019 - 01.2019

PGDM -

Chetana’s Institute Of Management And ResearchA.I.C.T.E

BCOM -

Smt. Mithibai Motiram Kundnani College of Commerce & EconomicsUniversity of Mumbai

H.S.C - Information Technology

Smt.K.G.Mittal Institute of Management, ResearchUniversity of Mumbai

SSC - SSC

S.t Anne’s High SchoolMaharashtra State Board

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